Citizens for Sanity (CFS) is a political action committee founded in the United States in June 2022. The group ran ads costing $93 million in the lead-up to the 2022 United States elections in support of conservative culture war causes; more than $50 million of the money came from Elon Musk. The organization is aligned with the policies of Donald Trump and operates out of the headquarters of the Conservative Partnership Institute in Washington, D.C..
CFS operates from the headquarters of the Conservative Partnership Institute (CPI), a "nerve center" of the American right-wing. Led by former Republican senator and Heritage Foundation president Jim DeMint, with former Donald Trump chief of staff Mark Meadows as a senior advisor, CPI serves as an incubator for Trump loyalists to develop strategies. [1] [2]
Citizens for Sanity claims that they are "not an ideological organization" but that they oppose "woke insanity". [3] According to Politico , the group has worked with Republican campaign consultants to run ads in swing districts. [3]
According to reporting by OpenSecrets, the group's board includes three members of the America First Legal, a group founded by Stephen Miller. [4] This includes the group's treasurer, Gene Hamilton, who had previously worked to repeal DACA as part of the Trump administration. [4] [5] OpenSecrets describes Citizens for Sanity as a dark money group. [4] A 2024 Wall Street Journal investigation found that in fall 2022, Elon Musk had donated over $50 million to the group. [6]
The group has run various billboards and television advertisements, generally focusing on transgender individuals and crime. [3] For example, one of their television ads focuses on transgender people in sports, showing a trans woman participating in a track meet and defeating all of her presumably cisgender competitors. [3] Many of the group's billboards sarcastically promote policies the group disagrees with, such as one which reads "Vote to keep our borders, jails and bathrooms open. Vote progressive", and another that reads "Too much freedom is a bad thing. Get your IRS audit today". [7]
The group's television ads were criticized by Will Bunch in The Philadelphia Inquirer , who claimed that they were "deliberately dishonest" and often displayed violent imagery during sports games, with no warnings for potentially upsetting content. Bunch wrote that the ads by Citizens for Sanity were even more extreme than the infamous Willie Horton ad. [5] Columnist Michael Hiltzik described one of their ads, which focused on illegal immigration, as "unbelievably racist". The ad, which ran during a 2022 playoff game between the San Diego Padres and the Los Angeles Dodgers, characterized immigrants as criminals and claimed that illegal immigration is "draining your paychecks, wrecking your schools, ruining your hospitals, threatening your family". [7]
Media Matters for America (MMfA) is a non-profit left-leaning watchdog journalism organization. It was founded in 2004 by journalist and political activist David Brock as a counterweight to the conservative Media Research Center. It seeks to spotlight "conservative misinformation" in the U.S. media; its methods include issuing reports and quick responses. Two example initiatives include the "Drop Fox" campaign (2011–2013) that sought to discredit Fox News' "fair and balanced" claims; and a 2023 report about X that highlighted antisemitism on the platform.
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The Conservative Partnership Institute (CPI) is a United States-based conservative 501(c)(3) political education and advocacy nonprofit organization. The stated purpose of CPI is the professional development of conservative staffers and elected officials. Under the leadership of Mark Meadows, since 2017 the nonprofit has grown sixfold to become the "nerve center" of the MAGA movement, bolstering notable figures such as U.S. Representatives Marjorie Taylor Greene and Lauren Boebert, according to The Washington Post. It has also been called a well-financed network of about two dozen right-wing organizations, the next Trump Administration "in waiting", and a "base of operations" for conservatives who not only target Democrats but other Republicans who they believe to be insufficiently conservative. According to one supporter, the staff of the organization have "thought deeply about what’s needed to create the infrastructure and the resources for a more anti-establishment conservative movement”.
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