Daus Mendoza

Last updated
Daus Mendoza
Born
Daus Mendoza

(2005-05-08) May 8, 2005 (age 20)
Fountain Valley, California, U.S
Nationality American
Occupations
  • Influencer
  • make-up artist
  • content creator
Years active2021–present
Instagram information
Page
Followers880 thousand (September 28, 2025)
TikTok information
Page
Followers5.7 million
YouTube information
Channel
Genres
Subscribers228 thousand
Views26.8 million

Daus Mendoza (born May 8, 2005) is an American-Mexican influencer, make-up artist and content creator. He is best known for his bold fashion sense, colorful makeup looks, and engaging Get Ready With Me (GRWM) videos. By 2024, he had become one of the most recognizable young LGBTQ+ creators in the United States, collaborating with major beauty brands and earning recognition for his creativity and advocacy.

Contents

Early life

Mendoza was on 2005, in Fountain Valley, California, United States to a family of Mexican descent. Growing up in Southern California, he developed an early interest in makeup and fashion, experimenting with bright colors and unique styles while still in middle school. [1]

Career

Mendoza began his social media career in October 2021 when he started posting videos on TikTok. His early content featured lip-sync clips and casual fashion posts, but he quickly gained a following for his makeup tutorials and GRWM videos. [2] By 2022, Mendoza’s TikTok audience had grown into the hundreds of thousands, and he expanded to Instagram to share longer-form fashion and beauty content. [3] [4]

In 2024, Mendoza was named to GLAAD’s 20 Under 20 list, highlighting influential LGBTQ+ creators making a positive cultural impact and featured on Teen Vogue magazine. [5] [6] In 2025, he began collaborating with major beauty brands, including Rare Beauty by Selena Gomez and ONE/SIZE by Patrick Starrr. [7] [8] The same year, he launched a signature on makeup collection with Glamlite Beauty brand, which featured an eyeshadow palette, blushes, and lip products inspired by his vibrant personal aesthetic. [9] [10] In September 2025, he joined the fashion industry as he founded his clothing brand namely Dausnamic.

Accolades

YearAssociationCategoryNominated worksResultRef.
2024 GLAAD’s 20 Under 20 Influential LGBTQ+ CreatorsHimselfHonoured [11]

References

  1. ↑ Ahmad, Sagheer (2025-08-12). "Get To Know Daus Mendoza Ethnicity & More". goffaw.com. Retrieved 2025-09-28.
  2. ↑ "An Inside Look At Coachella Day 1 With Daus Mendoza". Elite Daily. 2025-04-15. Retrieved 2025-09-28.
  3. ↑ Wilson, Taylor Winter (2024-08-23). "LATINX BEAUTY CREATOR DAUS MENDOZA TELLS US ABOUT HIS FAVE MAKEUP TRENDS". Galore. Retrieved 2025-09-28.
  4. ↑ Staff, Wonderland (2024-08-08). "Daus Mendoza". Wonderland. Retrieved 2025-09-28.
  5. ↑ Useche, Jose (2024-09-30). "Meet the Young People Who Prove That LGBTQ Youth Are Thriving". Teen Vogue. Retrieved 2025-09-28.
  6. ↑ Producer, Heidi Spillum, Web (2024-09-30). "GLAAD RELEASES FIFTH ANNUAL 20 UNDER 20 LIST, SPOTLIGHTING YOUNG LGBTQ TRAILBLAZERS SHAPING THE FUTURE OF MEDIA & ACTIVISM | GLAAD" . Retrieved 2025-09-28.{{cite web}}: CS1 maint: multiple names: authors list (link)
  7. ↑ Spruch-Feiner, Sara (2025-01-21). "Exclusive: Rare Beauty expands its bestselling Soft Pinch franchise — and launches first creator campaign". Glossy. Retrieved 2025-09-28.
  8. ↑ "Creator and influencer trends brand marketers need to know about right now". adage.com. Retrieved 2025-09-28.
  9. ↑ Hoshikawa, Karina. "Daus Mendoza On His Beauty Collection: "I Want To Encourage Everyone To Play With Makeup"". www.refinery29.com. Retrieved 2025-09-28.
  10. ↑ "Daus Mendoza x Glamlite: When Fashion Becomes Pigment - Iconner magazine". 2025-08-17. Retrieved 2025-09-28.
  11. ↑ "GLAAD's Fifth Annual 20 Under 20 | GLAAD". glaad.org. 2024-10-05. Retrieved 2025-09-28.
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