Editor-in-Chief | Versha Sharma |
---|---|
Categories | Teen Magazine |
Frequency | Quarterly |
Publisher | Condé Nast |
Total circulation (2011) | 1,045,813 [1] |
First issue | January 2003 |
Final issue | December 2017 |
Company | Advance Publications |
Country | United States |
Language | English |
Website | www |
ISSN | 1540-2215 |
Teen Vogue is an American online publication, formerly in print, launched in January 2003, as a sister publication to Vogue , targeted at teenage girls and young women. Like Vogue, it included stories about fashion and celebrities. [2] Since 2015, following a steep decline in sales, the magazine cut back on its print distribution in favor of online content, which has grown significantly. The magazine had also expanded its focus from fashion and beauty to include politics and current affairs. [3] [4] [5] [6] In November 2017, it was announced Teen Vogue would cease in print and continue online-only as part of a new round of cost cuts. Other publications would also follow and go digital, such as InStyle . The final print issue featured Hillary Clinton on the cover, and was on newsstands on December 5, 2017.
Teen Vogue was established in 2003 as a spinoff of Vogue [7] and led by former Vogue beauty director Amy Astley under the guidance of Anna Wintour [8] with Gina Sanders as founding publisher. [7] The magazine was published in a smaller 6¾"x9" format to afford it more visibility on shelves and some flexibility getting into a digest size slot at checkout stands. [9] Teen Vogue's original price was $1.50 (USD)--"about as much as a Chap Stick" media critic David Carr noted—and about half the price of contemporaneous magazines aimed at a similar demographic, like Seventeen and YM. [7] At launch, founding editor-in-chief Astley said that topically, the publication would focus on doing "what we do well, which is fashion, beauty and style." [7] Teen Vogue was the first teen-focused addition to the Condé Nast portfolio, previously focused on adult audiences. [7] The publication began with four test issues, then published six issues in 2003 and ten in 2004. [7]
In May 2016, Elaine Welteroth was appointed as editor, replacing Astley when she departed to become editor-in-chief of Architectural Digest . [10] Welteroth's appointment at 29 saw her become the then-youngest editor in Condé Nast's history, and the second African-American. [5] Her appointment came as part of a new leadership team in which she would work closely with digital editorial director Phillip Picardi and creative director Marie Suter. [4] [11]
Teen Vogue suffered from the same sales decline that hit all teen fashion magazines in the new millennium.[ citation needed ] Its single-copy sales dropped 50 percent in the first six months of 2016. [12] Beginning with the December/January 2017 issue, Teen Vogue began publishing quarterly, cutting back from ten issues per year to four issues per year. [13] The first quarterly issue focused on "young love." [12]
On April 29, 2017, Welteroth was named editor-in-chief of Teen Vogue. [14] [15] On November 2, 2017, it was announced Teen Vogue would cease its print edition and continue as an online-only publication as part of a new round of cost cuts. [16] [17] Welteroth later criticized the move as well as Condé Nast's lack of notice given to staff, stating that her attempts to find a new investor were prohibited by the company. [18]
In January 2018, Welteroth left the magazine,[ why? ] and Picardi was named chief content officer. [19] On February 5, 2018, Samhita Mukhopadhyay joined the masthead as executive editor. [20] In March, Marie Suter left the magazine and Condé Nast.[ why? ] [21] She was replaced as creative director by Erin Hover in April 2018. In August, it was announced that Picardi was also leaving the magazine and Condé Nast. [22] In October 2018, it was announced that Lindsay Peoples Wagner would serve as the editor in chief of Teen Vogue. [23]
Alexi McCammond, a reporter at Axios, had been expected to take over as editor-in-chief on March 24, 2021, but resigned prior her taking on the post when a series of bigoted tweets from her college days came to light. [24] On April 7, 2021, Teen Vogue announced Danielle Kwateng as the publication's new executive editor. [25] On May 10, 2021, Condé Nast announced that Versha Sharma, a managing editor at NowThis, would become Teen Vogue's next editor-in-chief. Sharma was expected to begin on May 24, 2021. [26] Based on her experience at NowThis, Sharma introduced more video content to appeal to young audiences. She also stated her support for improving worker conditions and unionization of the magazine's staff. [18]
As of 2022, Teen Vogue has a "New Hollywood" series, a revamping of their earlier "Young Hollywood" franchise. [27]
According to Business of Fashion, since 2016, Teen Vogue has grown substantially in traffic through its website; in January 2017, the magazine's website had 7.9 million US visitors compared to 2.9 million the previous January. [28] This has been attributed to leadership of digital editorial director Picardi, who joined the team in April 2015, [29] [30] as well as the interest of the whole leadership team—with Suter and Welteroth—in broadening the topics covered. [31] [32] According to the Washington Examiner, quoting numbers by ComScore, Teen Vogue had 8,341,000 unique visitors in May 2017 and 4,476,000 in 2018. 1.7 percent of their May 2018 audience was 17 or younger, 2.6 percent were 18 to 24 years old. [33] The group has made a shift in the magazine to increase its focus on social issues and politics, causing a [34] [35] [36] corresponding growth in web traffic. The politics section has surpassed the entertainment section as the site's most-read section. [30] Teen Vogue has done a great job at using social networks to continue their growth.
Generation Next
Teen Vogue class of 2023 consists of young fashion designers. Teen Vogue Generation Next 2023 is a way to support their careers, help elevate them, and provide mentorship throughout their journey. 100+ designers from all over the United States submitted their work, six people were selected as winners by the panel of judges. Each designer received $1,000.00 and a professional consult with one of the famous judges.
Vogue includes a variety of fashion-related articles. [37] Teen Vogue in particular includes a variety of many other topics such as beauty, culture, living, runway fashion, and lifestyle topics.Teen Vogue covers a broad age range, though primary demographics range from 17 to 29 year-olds.
According to inaugural beauty editor Karen Jesella, Teen Vogue initially strived to be "apolitical" and tried to create "not not feminist" content. [18]
In December 2016, the magazine published an opinion article by Lauren Duca, the magazine's weekend editor, entitled "Donald Trump Is Gaslighting America." [38] Within weeks, the essay had been viewed 1.2 million times, and on NPR's All Things Considered , David Folkenflik described the essay as signaling a shift in the magazine's emphasis toward more political and social engagement. [39] According to The New York Times , many media observers were "surprised to see a magazine for teenagers making such a strong political statement," [40] although Folkenflik acknowledged he drew criticism for expressing this surprise and at Slate, Mark Joseph Stern argued the essay was consistent with the magazine's record, since the appointment of Welteroth and Picardi, as a "teen glossy with seriously good political coverage and legal analysis, an outlet for teenagers who—shockingly!—are able to think about fashion and current events simultaneously." [41] At The Atlantic , Sophie Gilbert similarly noted, "The pivot in editorial strategy has drawn praise on social media, with some writers commenting that Teen Vogue is doing a better job of covering important stories in 2016 than legacy news publications." [42]
The op-ed, as well as a previous obituary on Nancy Reagan that condemned her lack of action on AIDS, signaled a shift to more political coverage and leftist perspectives in the magazine, which led to friction between the newsroom, advertisers and executives. [18]
Sexuality has also been a topic in Teen Vogue's expanded focus. On July 7, 2017, the magazine published a column titled, "Anal Sex: What You Need to Know" which author Gigi Engle described as "anal 101, for teens, beginners and all inquisitive folk." [43] [44] The column drew criticism from some parents for what they viewed as content inappropriate to the target audience of teenage girls. [45] [46] In The Independent, J J Barnes also criticized the column as "bizarre" for focusing on male reproductive anatomy rather than female. [47] Teen Vogue's digital editorial director Phillip Picardi defended the column, saying that backlash was "rooted in homophobia". [48]
Vanity Fair is an American monthly magazine of popular culture, fashion, and current affairs published by Condé Nast in the United States.
Vogue, also known as American Vogue, is a monthly fashion and lifestyle magazine that covers style news, including haute couture fashion, beauty, culture, living, and runway. It is part of the global collection of Condé Nast's VOGUE media.
GQ is an international monthly men's magazine based in New York City and founded in 1931. The publication focuses on fashion, style, and culture for men, though articles on food, movies, fitness, sex, music, travel, celebrities' sports, technology, and books are also featured.
Condé Nast is a global mass media company founded in 1909 by Condé Montrose Nast (1873–1942) and owned by Advance Publications. Its headquarters are located at One World Trade Center in the Financial District of Lower Manhattan.
Architectural Digest is an American monthly magazine founded in 1920. Its principal subjects are interior design and landscaping, rather than pure external architecture. The magazine is published by Condé Nast, which also publishes international editions of Architectural Digest in China, France, Germany, India, Italy, Mexico/Latin America, the Middle East, Poland, and Spain.
Vogue Italia is the Italian edition of Vogue magazine owned by Condé Nast International. In publication since 1964, it has been called the top fashion magazine in the world. The publication is currently edited by Francesca Ragazzi and was previously edited by Franca Sozzani.
British Vogue is a British fashion magazine based in London and first published in 1916. It is the British edition of the American magazine Vogue and is owned and distributed by Condé Nast. Currently edited by Chioma Nnadi, British Vogue is said to link fashion to high society and class, teaching its readers how to 'assume a distinctively chic and modern appearance'.
Glamour is a multinational online women's magazine published by Condé Nast Publications and based in New York City. It was originally called Glamour of Hollywood. From 1939 to 2019, Glamour was a print magazine. Due to decreasing numbers of subscribers, Glamour's last print edition was in January 2019.
Vogue France is the French edition of Vogue magazine, formerly called Vogue Paris from its inception until 2021. The magazine started publication in 1920 and has since been regarded as one of the top fashion publications.
Edward Kobina Enninful is a Ghanaian-born British editor and stylist who was editor-in-chief of British Vogue and European editorial director of Condé Nast.
Vogue India is the Indian edition of the monthly fashion and lifestyle magazine Vogue. It is the 17th international edition of Vogue and the first edition in South Asia. Vogue India is published by Condé Nast India Pvt. Ltd., a 100% owned subsidiary of Condé Nast International. Vogue India was the first magazine released in India that is 100% foreign owned. Condé Nast India has two branch offices. One in Mumbai and the other office in New Delhi.
VogueAustralia is the Australian edition of Vogue magazine. The magazine became the fifth edition of Vogue in 1959 following Vogue, British Vogue, Vogue Paris and Vogue New Zealand.
Elaine Marie Welteroth is an American journalist, editor, author, and television host. In April 2016, Welteroth was named editor-in-chief of Teen Vogue, making her the second person of African-American heritage in Condé Nast's 107-year history to hold such a title. Her promotion to editor at age 29 makes her the second youngest editor in Condé Nast history, behind former Teen Vogue EIC Lindsay Peoples Wagner who was 28 when she started in the role in Condé Nast. When she became beauty director of Teen Vogue in 2012, Welteroth was the first person of African-American heritage to serve in the role. She is credited for the notable increase of Teen Vogue coverage of politics and social justice, encouraging readers to become civically engaged, specifically during the 2016 U.S. presidential election. Under Welteroth's leadership of Teen Vogue's shifting format, the magazine developed its first YouTube channel, featuring content on diverse subjects from campus style to cultural appropriation. The final print edition of Teen Vogue was December 2017.
Vogue Arabia is the Arab-edition of Vogue magazine. It is based in Dubai, United Arab Emirates and is distributed within several Arabic-speaking countries across the Middle East and North Africa. Vogue Arabia became the 22nd edition of Vogue when its first issue was published in March 2017. Saudi Princess Deena Aljuhani Abdulaziz served as the launch editor-in-chief of the magazine until April 2017. Since April 2017, Manuel Arnaut has been the editor-in-chief.
Phillip Picardi is an American journalist and editor. He is the founding editor of Them and former editor-in-chief of Out.
Samhita Mukhopadhyay is an American writer and former executive editor of Teen Vogue. She writes about feminism, culture, race, politics, and dating. She is the author of Outdated: Why Dating is Ruining Your Love Life and the co-editor of the anthology, Nasty Women: Feminism, Resistance, and Revolution in Trump's America.
Vera Papisova is a Russian-American journalist. Papisova was the first ever digital wellness features editor at Teen Vogue, and covered drug education, gender, identity, mental health, sexual health, sexuality, trauma, and wellness.
Them is an American online LGBT magazine launched in October 2017 by Phillip Picardi and owned by Condé Nast. Its coverage includes LGBT culture, fashion, and politics.
Lindsay PeoplesWagner is an American editor. She is the former editor-in-chief of Teen Vogue, and was the youngest editor-in-chief of any Condé Nast magazine. She was named editor-in-chief of New York magazine's The Cut in 2021.
Alexi Jo McCammond is a political journalist. She has served as a reporter for the political website Axios and an opinions editor for The Washington Post. She has also been an NBC and MSNBC contributor and a contributor for PBS's Washington Week.