Dragon Computer & Communication

Last updated
Dragon Computer & Communication
Native name
Dragon
FormerlyBatumas Computer Center (BCC)
Company typePT (Privately Owned)
IndustryComputer Hardware Distribution
Founded1980;44 years ago (1980)
FounderFransiskus Eddy Liew
HeadquartersMangga Dua Square,
Jakarta
,
Indonesia
Area served
Indonesia
Key people
  • Lydiawati Dakhi, CEO
  • Silverius Linus Kurniawan, COO
  • Ince Meliana, Director
  • Borton Liew, Director
ProductsNotebook, Netbook, Tablet, Personal Computer, Optical Drive, Mouse, Printer, Ink Cartridge, Toner, Wireless CCTV
BrandsElevo, ASUS, ACER, InkTec
ServicesComputer Hardware Distribution and Service
Website www.dragon.co.id

Dragon Computer & Communication, more commonly known as Dragon in Indonesia. It was the first [1] and largest hardware distribution company in the country. Dragon is located in Jakarta, Java, Indonesia.

Contents

The company offers a wide range of computer hardware brands, including, but not limited to, ACER, ASUS, Inktec, Elevo, Lite-ON and Edimax.

History

Batumas Computer Center (BCC)

Dragon, previously known as Batumas Computer Center (BCC), was founded by Fransiskus Eddy Liew in 1980. Prior to establishing the company, Liew - a Malaysian national at the time - was well-known as an importer of various brands, such as Olivetti typewriters, Citizen Calculator, and Casio Digital watches, since 1973.

Eddy Liew is well-known among his peers and family as an entrepreneur from the golden era of calculator and digital watch sales. Liew moved his business line to the distribution and sale of personal computers, which at the time was considered novel with unclear prospects.

The decision he made was fairly precise as BCC (at that time selling the first computer brand in Indonesia, Sinclair) was gaining huge success. Other brands which were distributed under BCC in the 80's included Commodore, IBM, KT Technology, Twinhead. BCC also known as ACER Software (before ACER is known for Computer Hardware & Peripheral Manufacture).

Rebrand to 'Dragon Computer & Communication'

Eddy Liew's second son was born in 1988, the year of the dragon. In response to this, BCC altered its name to Dragon Computer. Furthermore, Liew recognised that computer hardware and telecommunications hardware would increasingly be used together and therefore should not be separated, resulting in the addition of the word ‘Communication’ to ‘Dragon Computer’, creating ‘Dragon Computer & Communication’.

In 1998, the company's small shop in Glodok, Jakarta was amongst the targets of a local riot and was subsequently burnt down and looted. Despite this, it proved to be a catalyst for the company's growth and move to the aptly named 'The Dragon' headquarters in Mangga Dua Square, Jakarta.

Dragon is also one of the founders and idealists of the Associations of Indonesian Computer Entrepreneurs (APKOMINDO) and the Indonesian Information and Technology Association (AITI).

Distributed brands

Dragon is known as a main distributor of ACER and ASUS in Indonesia. Under the Dragon flag, ACER become a #1 brand in Indonesia [2] for 9 consecutive years 2005 - 2013 (According to IDC and GFK).

In 2014, ASUS appointed Dragon as one of its distributors and in the same year ASUS become #1 brand in Indonesia [3] (According to IDC and GFK)

In the early era of Dragon, under Eddy Liew's leadership. Dragon also developed several well known brands to the Indonesian market, such as: BENQ, Compaq, IBM Aptiva, Packard Bell, Gateway, E-Machine by Acer, Epson Printer, and Inktec.

Dragon also contribute to the success of Lite-ON brand and BTC (Taiwanese brand) in indonesia during 2003. Lite-ON become the leader brand of optical drive in indonesia market for 8 years (2003 - 2010).[ citation needed ]

Elevo

In 2008, Dragon's subsidiary company PT Elevo Technologies Indonesia formed a partnership with Maarash Technology China (Computer Distributor and Manufacturer of Compal brand) and created a notebook and netbook that was specifically created for Indonesian market, the brand itself then gain reputation as Indonesia own brand, with such an affordable price (under 1 mil Rupiah - Rp 999.000,00). On its early years, Elevo attract a lot of attention from Indonesian customers, however since the product was not officially backed by Indonesian government, Elevo were unable to compete well with well known global brands.[ citation needed ]

Dragon Capital Center

In early 2015, Dragon bootstrapped a startup company under the name PT Dragon Capital Center. Project which is still under stealth mode[ clarification needed ] is set to be launched in 2016.[ citation needed ]

Dragon's Product Roadmap

NoBrandOriginProductsAnnouncedStatus
1CasioJapanCalculator, Casio Tone, Digital Watch1980Sole Distributor
2SinclairEnglandPC1981Sole Agent
3CitizenJapanCalculator1986Sole Agent
4KT TechKoreaPC1989Distributor
5AcerTaiwanPC1991Master Dealer
6EpsonJapanPrinter, INK1991Master Dealer
7IBMUSAPC Aptiva1996Distributor
8AcerTaiwanPC, Notebook1998Sole Distributor
9InktecKoreaInk, Toner, Cartridge, Paper1999Sole Distributor
10LITE-ONTaiwanCompact Disc, Optical Drive2001Sole Distributor
11BTCTaiwanOptical Drive2006Sole Distributor
12AsusTaiwanNotebook2014Distributor
13ElevoIndonesiaNotebook, Netbook2008Manufacturer

Subsidiaries

  1. PT Dragon Capital Center (Internet Product and Service Company)
  2. PT Dharma Inti Teknologi (Computer Hardware Distributor)
  3. PT Dharma Citra Cendekia (Computer Hardware Distributor)
  4. PT Sinar Mitra Cendekia (Printer Ink and CCTV Distributor)
  5. PT Elevo Technologies (Computer Importer)

Related Research Articles

<span class="mw-page-title-main">Acer Inc.</span> Taiwanese multinational electronics corporation

Acer Inc. is a Taiwanese multinational company that produces computer hardware and electronics, headquartered in Xizhi, New Taipei City. Its products include desktop PCs, laptop PCs, tablets, servers, storage devices, virtual reality devices, displays, smartphones and peripherals, as well as gaming PCs and accessories under its Predator brand. As of 2024, Acer is the world's sixth-largest personal computer vendor by unit sales.

<span class="mw-page-title-main">International Data Group</span> Publishing company

International Data Group is a market intelligence and demand generation company focused on the technology industry. IDG, Inc.'s mission is centered around supporting the technology industry through research, data, marketing technology, and insights that help create and sustain relationships between businesses.

<span class="mw-page-title-main">Elex Media Komputindo</span> Indonesian publishing company

Elex Media Komputindo is a publishing company in Indonesia that publishes books, comics, magazines, novels and other print media. Established on January 15, 1985, Elex Media Komputindo is a subsidiary of Kompas Gramedia Group. Elex is headquartered in Tanah Abang, Central Jakarta.

<span class="mw-page-title-main">Gigabyte Technology</span> Taiwanese electronics company

Gigabyte Technology is a Taiwanese manufacturer and distributor of computer hardware.

<span class="mw-page-title-main">Mall Taman Anggrek</span> Shopping mall in West Jakarta, Indonesia

Mal Taman Anggrek, translated to "Orchid Garden Mall" in English, is a shopping mall in Grogol Petamburan, West Jakarta, Indonesia. The mall is named after a real orchid garden within the now-demolished Orchid Hotel site, which occupied the building site prior to construction; that orchid garden has since been relocated near Taman Mini Indonesia Indah.

<span class="mw-page-title-main">Kompas Gramedia Group</span> Indonesian holding company

Kompas Gramedia is an Indonesian conglomerate. It focuses on several businesses, predominantly mass media, as well as hospitality, manufacturing, and event organizing.

<span class="mw-page-title-main">Telkomsel</span> Indonesian telecommunications company

PT Telekomunikasi Selular is an Indonesian telecommunications company founded in 1995. Its ownership is divided between Telkom Indonesia (69.9%) and Singtel (30.1%), which serves as Telkom's consumer services arm starting 1 July 2023 by its management takeover of IndiHome. It is headquartered alongside Telkom in the Telkom Landmark Complex.

PT Duta Visual Nusantara Tivi Tujuh, operating as Trans7 or TRANS7 in all capitals is an Indonesian free-to-air television network owned by Trans Media, a part of Trans Corp, which in turn a subsidiary of CT Corp. The channel was officially launched as TV7 on 25 November 2001 at 5:00 PM local time. The final transmission and broadcast aired on 15 December 2006 at 19:00 WIB. The network was then sold by Kompas Gramedia Group and the new owners changed the name from TV7 to Trans7.

<span class="mw-page-title-main">Inventec</span> Taiwanese manufacturer

Inventec Corporation is a Taiwan-based Original Design Manufacturer (ODM) making notebook computers, servers and mobile devices. Originally established in 1975 to develop and manufacture electronic calculators, major customers include Hewlett-Packard, Toshiba, Acer, and Fujitsu-Siemens.

PT Indofood Sukses Makmur Tbk, doing business as Indofood, is a major Indonesian company involved in the food industry. The company's headquarters are located in South Jakarta, Jakarta. It is famous for creating world's well known brand of instant noodles, Indomie.

<span class="mw-page-title-main">Musica Studios</span> Indonesian record label

PT Musica Studios is an Indonesian music company based in Jakarta. Known as Metropolitan Studios in the 1960s and then Musica Studios in the 1970s, Musica was founded by Yamin Widjaja, the owner of an electronics store. Musica is one of the largest music companies in Indonesia. Musical artists such as Noah, have recorded on the Musica label.

<span class="mw-page-title-main">Santika Indonesia Hotels & Resorts</span>

Santika Indonesia Hotels & Resorts is an Indonesian hotel group under the auspices of PT. Grahawita Santika, a subsidiary of mass media conglomerate, Kompas Gramedia. First established on 22 August 1981, now Santika Indonesia Hotels & Resorts has 116 hotel units spread across more than 40 cities in Indonesia. Santika Indonesia Hotels & Resorts has a vision and mission to become the largest choice of local hotel groups in Indonesia and Southeast Asia.

<span class="mw-page-title-main">Asus</span> Taiwanese computer and electronics company

ASUSTeK Computer Inc. is a Taiwanese multinational computer, phone hardware and electronics manufacturer headquartered in Beitou District, Taipei, Taiwan. Its products include desktop computers, laptops, netbooks, mobile phones, networking equipment, monitors, Wi-Fi routers, projectors, motherboards, graphics cards, optical storage, multimedia products, peripherals, wearables, servers, workstations and tablet PCs. The company is also an original equipment manufacturer (OEM).

<span class="mw-page-title-main">Jakarta City Center</span> Mixed in Jakarta, Indonesia

Jakarta City Center or JaCC is a mixed-use development complex consist of five towers and shopping mall, located at Tanah Abang in Jakarta, Indonesia. Land area of the complex is about 13.5 hectares. A wholesale shopping mall known as Thamrin City is located at the lower 9 floors of the complex, which is the largest and most comprehensive wholesale center in Jakarta. There are about 9000 shopping kiosk in the mall, which is one of the largest in Jakarta. JaCC will also be equipped with 10 large atria to hold various exhibitions and one convention hall for exhibitions. The complex has food-court and a parking area for 6000 vehicles. There is one Amaris hotel in one of the apartments towers. The shopping center is housing many Indonesian Batik clothes shops. The complex has a land area of about 12.5 hectares.

<span class="mw-page-title-main">Emporium Mall Pluit</span> Shopping mall in Jakarta, Indonesia

Emporium Mall is a shopping mall located at Pluit, Jakarta, Indonesia. Emporium Pluit developed by PT. Pluit Propertindo a subsidiary of Agung Podomoro Land. The mall is located at Jl. Pluit Selatan Raya and Jl. Bridge Three, in North Jakarta. This location was previously complex Sasana Krida Sports Complex.

The Park Pejaten is a shopping and entertainment center with a family allotment located on Jalan Warung Jati Barat, Jati Padang, Pasar Minggu, Jakarta in Indonesia. It was built in 1991 as Pejaten Mall, but in 2007 the management, as well as the name, was changed to Pejaten Village. Later in 2020, the management was changed again, and the mall was renamed to its current name.

PT Astra Daihatsu Motor is an automobile manufacturing company based in Jakarta, Indonesia. It is a joint venture company between Daihatsu, Astra International and Toyota Tsusho. It is the largest car manufacturer in Indonesia by production output and installed capacity, and has been second best-selling car brand behind Toyota. ADM also supplied most Toyota-branded models sold in Indonesia, which includes compact cars such as Avanza, Rush, Agya and Calya.

Tribun Network is a newspaper chain in Indonesia owned by Kompas Gramedia. Currently, the group has owned 22 local newspapers, which are spread across 24 cities and regencies in Indonesia, and a national newspaper. Tribun Network also maintains its own news portal Tribunnews.com.

References

  1. "Koreksi tentang Perkembangan Komputer". No. 25 August 2001. Media Indonesia. Media Indonesia. 25 August 2001.
  2. "Notebook Acer Paling Laris". Kompas Gramedia Group. Kompas Gramedia Group. Retrieved 21 April 2015.
  3. "ASUS, Brand Notebook No.1 di Indonesia Kini Menempatkan Kemampuan Komputasi Notebook ke Sebuah Smartphone, ASUS Zenfone". ASUS. Retrieved 21 April 2015.