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Industry | Sustainable tourism Ecotourism |
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Headquarters | Brisbane, Queensland, Australia |
Products | Training, Certification, Advice, and EarthCheck Research Institute |
Website | earthcheck |
EarthCheck, previously operating under the name EC3 Global, is a globally recognised group specialising in benchmarking, certification, and advisory services. Its primary focus lies in the environmental and scientific dimensions of the travel and tourism sector. Established over 30 years ago, EarthCheck collaborates with prominent research institutions and universities globally to address sustainability and climate change challenges in tourism destinations and businesses. [1] [2]
The organisation traces its roots back to Australia’s first National Centre for Studies in Travel & Tourism, established in 1987 at James Cook University. In 1997, it evolved into a part of the Sustainable Tourism Cooperative Research Centre (STCRC) through the support of the Australian Federal Government, 14 universities, and the Australian Tourism Industry. STCRC developed the EarthCheck Benchmarking Methodology for 30 sectors within the travel and visitor economy. [3]
In 2010, the not-for-profit EarthCheck Research Institute (ERI) was established with support from academia and industry. Subsequently, in 2011, Earthcheck Pty. Limited was launched as an independent, profit-for-purpose entity. Since then, both EarthCheck and ERI have continuously adapted to the dynamic needs of the travel and tourism sector, as well as broader sustainability initiatives. [4] [5]
EarthCheck's principal certification program, EarthCheck Certified, is operational in over 70 countries, aiding members in achieving sustainable tourism outcomes. In 2018, the United Nations World Tourism Organization (UNWTO) acknowledged the EarthCheck Building Planning and Design Standard (BPDS) for its innovative contributions to research and technology. [6]
EarthCheck's sustainability framework is built on three core pillars: extensive scientific expertise, a culture of efficiency and innovation, and established credibility. The organisation has maintained its focus on research, to support sustainable outcomes. [7]
EarthCheck has sustainability certification and programs for tourism businesses, hotels, destinations, governments, developers and building designers, terrestrial and marine parks, and events.
EarthCheck Certified is a programme designed for travel and tourism businesses focusing on sustainable tourism. It provides a clear and structured way for these businesses to measure and improve their environmental and social impact. [8] The programme is relevant as the industry faces increasing pressure to operate sustainably and reduce its ecological footprint. By participating in EarthCheck Certified, businesses can demonstrate their commitment to sustainable practices, such as reducing carbon emissions and conserving resources. [9] [10] The certification process is straightforward and rigorous, ensuring that businesses adhere to holistic criteria across the triple bottom line.
Notable EarthCheck Certified businesses include:
The EarthCheck Sustainable Destinations programme is a global initiative to achieve sustainability outcomes for communities. It provides a comprehensive framework to benchmark, certify, and enhance environmental, cultural, social, and economic performance.
The program is designed to empower local communities to take control of their sustainability goals, building upon local initiatives. It recognises the collective efforts of a destination in working towards sustainable outcomes. The program underpins a clear vision for a destination, focusing on strategic policy and action plans. The programme aligns with internationally relevant criteria, such as the Sustainable Development Goals. It addresses environmental regeneration and improvement alongside conserving existing natural heritage assets. [11] [12] [13]
The Standard employs a performance-based approach supported by various benchmarking indicators and Key Performance Areas (KPAs), which include:
The certification comprises two primary steps: Benchmarking and Certification. [14]
The process to achieve EarthCheck Benchmarked Bronze status typically spans 8-10 months, establishing a baseline for future performance measurement. Further compliance, planning, consultation, communication, and reporting steps are required for final certification. Successful completion of an independent audit leads to EarthCheck Silver Certified status, typically within 10-13 months.
Recertification occurs annually, with an independent audit conducted each year. Continuous compliance over multiple years leads to higher levels of certification: Gold Certified for 5 years, Platinum Certified for 10 years, and Master Certified for over 15 years.
Unlike other sustainability certifications based on a scorecard approach, EarthCheck certification requires yearly compliance with all criteria. The latest Standard includes 119 qualitative benchmark criteria across 12 KPAs, and 265 criteria, including quantitative data, are necessary for complete certification. This approach, encompassing both qualitative and quantitative criteria, highlights the defensibility of EarthCheck's certification.
Notable EarthCheck Sustainable Destinations include:
Tourism is travel for pleasure, and the commercial activity of providing and supporting such travel. UN Tourism defines tourism more generally, in terms which go "beyond the common perception of tourism as being limited to holiday activity only", as people "travelling to and staying in places outside their usual environment for not more than one consecutive year for leisure and not less than 24 hours, business and other purposes". Tourism can be domestic or international, and international tourism has both incoming and outgoing implications on a country's balance of payments.
Ecotourism is a form of nature-oriented tourism intended to contribute to the conservation of the natural environment, generally defined as being minimally impactful, and including providing both contributions to conservation and environmental education. The definition sometimes also includes being financially beneficial to the host community or making conservation financially possible. There are a range of different definitions, and the correct definition of the term was an active subject of debate as of 2009. The term is also used more widely by many organizations offering nature tourism, which do not focus on being beneficial to the environment.
The Forest Stewardship Council GmbH (FSC) is an international non-profit, multistakeholder organization established in 1993 that promotes responsible management of the world's forests via timber certification. This organization uses a market-based approach to transnational environmental policy.
The Programme for the Endorsement of Forest Certification (PEFC) is an international, non-profit, non-governmental organization which promotes sustainable forest management through independent third-party certification. As of 2006, it was considered the certification system of choice for small forest owners in Europe.
The Rainforest Alliance is an international non-governmental organization (NGO) with staff in more than 20 countries and operations in more than 70 countries. It was founded in 1987 by Daniel Katz, an American environmental activist, who serves as the chair of the board of directors. The NGO states that its mission is "to create a more sustainable world by using social and market forces to protect nature and improve the lives of farmers and forest communities." Its work includes the provision of an environmental certification for sustainability in agriculture. In parallel to its certification program, the Rainforest Alliance develops and implements long-term conservation and community development programs in a number of critically important tropical landscapes where commodity production threatens ecosystem health and the well-being of rural communities.
Sustainable tourism is a concept that covers the complete tourism experience, including concern for economic, social, and environmental issues as well as attention to improving tourists' experiences and addressing the needs of host communities. Sustainable tourism should embrace concerns for environmental protection, social equity, and the quality of life, cultural diversity, and a dynamic, viable economy delivering jobs and prosperity for all. It has its roots in sustainable development and there can be some confusion as to what "sustainable tourism" means. There is now broad consensus that tourism should be sustainable. In fact, all forms of tourism have the potential to be sustainable if planned, developed and managed properly. Tourist development organizations are promoting sustainable tourism practices in order to mitigate negative effects caused by the growing impact of tourism, for example its environmental impacts.
Environmental data is that which is based on the measurement of environmental pressures, the state of the environment and the impacts on ecosystems. This is usually the "P", "S" and "I" of the DPSIR model where D = Drivers, P = Pressures, S = State, I = Impact, R = Response.
Green Seal is a non-profit environmental standard development and certification organization. Its flagship program is the certification of products and services. Certification is based on Green Seal standards, which contain performance, health, and sustainability criteria.
Sustainable Tourism Cooperative Research Centre (STCRC),was an Australian Cooperative Research Centre, headquartered in Gold Coast, Queensland, established by the Australian Government's Cooperative Research Centers Program to establish a competitive and dynamic sustainable tourism industry in Australia. It ceased to operate on 30 June 2010.
An eco hotel, or a green hotel, is an environmentally sustainable hotel or accommodation that has made important environmental improvements to its structure in order to minimize its impact on the natural environment. The basic definition of an eco-friendly hotel is an environmentally responsible lodging that follows the practices of green living. These hotels have to be certified green by an independent third-party or by the state they are located in. Traditionally, these hotels were mostly presented as ecolodges because of their location, often in jungles, and their design inspired by the use of traditional building methods applied by local craftsmen in countries such as Costa Rica and Indonesia.
Responsible tourism is a relatively modern concept in the Kingdom of Thailand that took root in the late-1990s. It is underpinned by the belief that tourism should develop in a manner that minimizes negative impacts on local communities, and wherever possible ensure that a positive symbiosis exists between hosts and visitors. Responsible travel promotes a respect for indigenous culture, the minimization of the negative environmental impacts of tourism, active participation in volunteering to assist local communities, and the structuring of businesses to benefit the final service provider rather than an international agent.
Green Key International is an international eco-certificate for accommodations and other hospitality facilities that commit to sustainable business practices. Certified establishments comply with strict criteria, independently verified through regular on-site audits.
Sustainability standards and certifications are voluntary guidelines used by producers, manufacturers, traders, retailers, and service providers to demonstrate their commitment to good environmental, social, ethical, and food safety practices. There are over 400 such standards across the world.
Grupo Vidanta is a Mexican conglomerate involved in design, construction, financing, and operation and maintenance of hotels, resorts, cruises, and associated infrastructure. It also owns and operates the Mar de Cortés International Airport. Grupo Vidanta was founded by Daniel Chávez Morán in 1974 and is headquartered in Nuevo Vallarta, Mexico. The group has 25,000 employees and an estimated annual revenue of US$750 million.
Environmental certification is a form of environmental regulation and development where a company can voluntarily choose to comply with predefined processes or objectives set forth by the certification service. Most certification services have a logo which can be applied to products certified under their standards. This is seen as a form of corporate social responsibility allowing companies to address their obligation to minimise the harmful impacts to the environment by voluntarily following a set of externally set and measured objectives.
Hotel ratings are often used to classify hotels according to their quality. From the initial purpose of informing travellers on basic facilities that can be expected, the objectives of hotel rating have expanded into a focus on the hotel experience as a whole. Today the terms 'grading', 'rating', and 'classification' are used to generally refer to the same concept, that is, to categorize hotels.
Haitham Mattar is a Lebanese-American business executive and former CEO of the Ras Al Khaimah Tourism Development Authority.
The Ras Al Khaimah Tourism Development Authority (RAKTDA) was established in May 2011 under the Government of Ras Al Khaimah. Its purpose is to develop and promote the emirate's tourism offering and infrastructure, both domestically and abroad.
Zurab Pololikashvili is a Georgian politician and diplomat, currently serving as Secretary-General of the World Tourism Organization. From 2005 to 2009 he was the Deputy Minister of Foreign Affairs of Georgia, and he served as ambassador to Spain, Morocco, Algeria and Andorra.
Tourism in the United Arab Emirates is an important part of the Emirati economy. In 2023, the tourism sector employed 809,300 people and contributed 220 billion dirham to the national gross domestic product (GDP), accounting for 12% of it. In 2024, the UAE was the 6th destination globally by international tourism receipts according to the World Tourism rankings, and it ranked 18th globally in the Travel and Tourism Development Index.