Fitria Yusuf

Last updated
Fitria Yusuf
Fitria Yusuf 20100115.jpg
Born
Fitria Yusuf H

(1982-12-09) December 9, 1982 (age 41)
NationalityIndonesian
Other namesFifi
Alma materGS Fame Institute of Business (2006)
Menlo College (2001)
Modeling information
Height1.67 m (5.5 ft)
Hair colorDark brown
Eye colorDark brown
Website fitriayusuf.com

Fitria "Fifi" Yusuf (born 9 December 1982 [1] ) is an Indonesian socialite, fashion model and writer. [2] [3]

Contents

Life and career

Yusuf was born in Jakarta, Indonesia on December 9, 1982. She moved to Australia as a child and attended St Hilda's Anglican School for Girls in Perth. She graduated from Menlo College in 2001 [4] with a bachelor's degree in business administration, majoring in marketing from GS Fame Institute of Business in Jakarta. [5] Fitria has worked as an editor for a number of fashion magazines in Jakarta, as well as a columnist of Eve magazine, [6] before opening her own one-stop shopping boutique called Ivy boutique in 2006. [5] She also co-founded Twinkle-Twinkle in 2009, a company producing customized crystal casings for smartphones. [7] [8]

Writings

In 2009, Yusuf co-authored Little Pink Book: Jakarta Style & Shopping Guide with her friend Alexandra Dewi. [6] [9] In 2011, Yusuf co-authored another fashion-themed book called Hermes Temptation. [10] [11] The 400-page book tells the story of a million-dollar resell business of French luxury-bags brand Hermès which became "a must-have item" among the high society in Jakarta. [12] [13] The book became a national best-seller and was printed in Indonesia and in the United States. [14]

Corporate career

In 2009, Yusuf was appointed as a commissioner of PT Mitra International Resources TBL, a mining services company; she worked there until 2011. [15] [12] From 2012 to 2013, she was editor in chief of Aesthetic Beauty Guide Indonesia and chief executive officer of PT Fifefa International Jakarta from 2011 onwards. [16] In 2014, she joined property and food & beverage business, Ozone Hotel & Eatery, in Pantai Indah Kapuk, North Jakarta. [17] She became Vice President Director of PT Citra Marga Nusaphala Persada Tbk. (CMNP) in October 2015. [18] [19] Previously, she served as independent commissioner at the toll road construction management company. [4] [20] She is currently involved in a CSR program conducted CMNP and enforcement efforts under the expressway,[ clarification needed ] as well as the provision of green open space. [21]

Awards and recognition

Yusuf has been recognized by various media and company as a fashion icon including Tatler magazine, Senayan City, Kuningan City, Johnny Andrean Salon, and HighEnd magazine. [22] [23]

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References

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