Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.
Marketing is the act of satisfying and retaining customers. It is one of the primary components of business management and commerce.
Ziff Davis, Inc. is an American digital media and internet company. Founded in 1927 by William Bernard Ziff Sr. and Bernard George Davis, the company primarily owns technology- and health-oriented media websites, online shopping-related services, internet connectivity services, gaming and entertainment brands, and cybersecurity and martech tools. Previously, the company was predominantly a publisher of hobbyist magazines.
Heise is a German media conglomerate headquartered in Hanover. It was founded in 1949 by Heinz Heise and is still family-owned. Its core business is directory media as well as general-interest and specialist media from the fields of computer technology, information technology and network culture. Another focus of its business activities is portals for price and product comparisons.
International Data Group is a market intelligence and demand generation company focused on the technology industry. IDG, Inc.'s mission is centered around supporting the technology industry through research, data, marketing technology, and insights that help create and sustain relationships between businesses.
Wolters Kluwer N.V. is a Dutch information services company. The company serves legal, business, tax, accounting, finance, audit, risk, compliance, and healthcare markets.
Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing. Copywriting is aimed at selling products or services. The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action.
Newegg Commerce, Inc., is an American online retailer of items including computer hardware and consumer electronics. It is based in City of Industry, California. It is majority-owned by Liaison Interactive, a multinational technology company.
An online marketplace is a type of e-commerce website where product or service information is provided by multiple third parties. Online marketplaces are the primary type of multichannel ecommerce and can be a way to streamline the production process.
David Meerman Scott is an American online marketing strategist and author of several books on marketing, including The New Rules of Marketing and PR.
Incisive Media is a B2B information and events business. It is based in London, England.
XBIZ is an American publisher of business news and business information for the sex industry founded in 1998 and based in Los Angeles.
Quantcast is an American technology company, founded in 2006, that specializes in AI-driven real-time advertising, audience insights and measurement. It has offices in the United States, Canada, Australia, Singapore, United Kingdom, Ireland, France, Germany, Italy, and Sweden.
Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. It is often used in order to achieve the following business goals: attract attention and generate leads, expand their customer base, generate or increase online sales, increase brand awareness or credibility, and engage an online community of users. Content marketing attracts new customers by creating and sharing valuable free content as well as by helping companies create sustainable brand loyalty, providing valuable information to consumers, and creating a willingness to purchase products from the company in the future.
Cortera, headquartered in Boca Raton, Florida, U.S., is a provider of credit information on businesses and corporations. The company provides business information with a database containing a number of private and public U.S. companies, analytics about each of those companies, and workflow software.
Nathusius Investments Sp.z o.o. is a media investment company with a focus on diversified b2b publishing and event activities based in Warsaw, Poland.
Nextmedia Pty Limited is an Australian media company which publishes special interest magazines in the sport, humor, and hobby. The company is headquartered in Sydney and owned by The Forum Media Group, a German-based B2B and B2C publisher.
Payoneer Global Inc. is an American financial services company that provides online money transfer, digital payment services and provides customers with working capital.
Centaur Media is a London-based business information, events and marketing provider to professional and commercial markets. It currently operates through two segments: Xeim, and The Lawyer. It was formed in 1981 by Graham Sherren, and is incorporated as a public limited company.
Nuvi is a software and marketing services company that develops a SaaS customer experience management (CXM) and social media marketing platform. The Nuvi platform has eight tools: Listen, Plan, Publish, Engage, Analyze, Locate, Review, and Capture. The tools aggregate data from across public and private sources of social media, print media, blog, forum, video, and online review content, apply artificial intelligence algorithms to highlight key marketing insights, and enable teams to plan and publish original marketing content.
