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Fuljar Soda is a popular and visually distinctive non-alcoholic beverage originating from Kerala, India. [1] It gained significant popularity across the state and beyond, particularly through social media, due to its unique preparation and "volcanic" fizzing effect. [2] [3]
Fuljar Soda emerged in Kerala, particularly in the Malabar region, and became a widespread trend around 2019. [4] While its exact inventor remains unknown, it gained significant traction as a special drink during the month of Ramadan. [5] Its rapid spread was largely fueled by viral videos on platforms like TikTok and YouTube, showcasing its dramatic preparation and the challenge of drinking it quickly. It quickly surpassed other popular local drinks like "Kulukki Sarbath" in popularity for a period.
The name "Fuljar" (sometimes spelled "Fulljar") is believed to be derived from "full jar," referring to how the drink overflows the glass when prepared.
The distinctive feature of Fuljar Soda lies in its preparation method. It involves two main components:
The "Volcanic" Effect: The shot glass containing the concentrated mixture is then dropped into the larger glass of soda. This immediately causes a vigorous fizzing and frothing reaction, often overflowing the glass, resembling a small volcanic eruption. The drink is meant to be consumed quickly, ideally in one gulp, while it is still actively fizzing. [10]
While the mint, ginger, and green chili combination is classic, Fuljar Soda has seen numerous variations to cater to different tastes. [11] These include:
Fuljar Soda quickly became a culinary fad, especially among youngsters in Kerala. [12] Its visual appeal and the interactive nature of its consumption made it highly shareable on social media, contributing significantly to its viral spread. Juice bars and street vendors across Kerala (and subsequently in neighboring states like Tamil Nadu) began offering the drink, often experiencing long queues. [13] Its refreshing, tangy, sweet, and spicy flavor profile made it a popular summer cooler.
While its initial peak popularity might have been a "fad," Fuljar Soda remains a recognized and enjoyed beverage in Kerala's street food and beverage scene.
