Google Feud

Last updated

Google Feud
Google Feud Logo (2016-present).png
Developer Justin Hook
Platforms Browser, iOS, Android
ReleaseApril 23, 2013;12 years ago (2013-04-23)
Genre Trivia
Mode Single player

Google Feud is a browser-based trivia game featuring answers pulled from Google. It is based on the American show Family Feud , and is unaffiliated with Google.

Contents

History

The game was created in 2013 by American indie developer Justin Hook, a writer for Bob's Burgers on Fox. [1]

Google Feud was demonstrated on @midnight with Chris Hardwick , [2] referenced in the monologue of The Tonight Show Starring Jimmy Fallon . [3] [ non-primary source needed ] Time declared it "the online game we didn't know we were waiting for". [4]

According to Colin McMillen, a staff software engineer at Google, a very similar game was played internally at Google. [5]

Technical Development

Following its feature on BuzzFeed, The A.V. Club and other popular websites, the game experienced a massive surge in traffic that repeatedly crashed its original servers. To manage the influx of millions of concurrent players, creator Justin Hook partnered with developer Jeff Greco to completely rewrite the game's codebase for greater efficiency and scalability. [6] With the success of the new coding the game made it to The Tonight Show Starring Jimmy Fallon. To further ensure stability and avoid hitting Google's API rate limits, the developers opted against querying live data for every user session. Instead, they maintain a curated internal database of autocomplete results that is updated frequently to reflect changing search trends. [7] This scalable web version established the game as a staple of the browser gaming genre, ensuring its continued availability on the original site and major authorized web game portals, like CrazyGames or Poki. [8] [9]

Controversy

Google Feud became the subject of some controversy for promoting the online game Push Trump Off A Cliff Again!, also created by Hook, after celebrities including John Leguizamo and Rosie O'Donnell promoted the game on their Twitter profiles. [10]

Awards

Google Feud won the "People's Voice" Webby Award for Games in 2016. [11]

References

  1. "Starbucks Name Generator Predicts How Starbucks Baristas Will Misspell Your Name". Huffington Post. April 24, 2015. Retrieved July 10, 2017.
  2. "Rapid Refresh - It's Time to Play 'Google Feud'". Comedy Central. March 16, 2015. Archived from the original on July 6, 2017. Retrieved July 10, 2017.
  3. "Google has created a new game based on 'Family Feud' called 'Google Feud,' which allows..." @FallonTonight on Twitter. March 18, 2015. Retrieved July 10, 2017.
  4. Laura Stampler (March 16, 2015). "Google Feud: Play Google Autocomplete Like a Game of Family Feud". Time . Retrieved August 21, 2022.
  5. "Play The Google Feud Game & I Bet You'll Lose". Search Engine Land. March 17, 2015. Retrieved August 31, 2017.
  6. Porecca, Laura. "Why are headlines in present tense: BU alums play the Feud, search for answers". The Daily Free Press. Retrieved November 24, 2025.
  7. Porecca, Laura. "Why are headlines in present tense: BU alums play the Feud, search for answers". The Daily Free Press. Retrieved November 24, 2025.
  8. "Google Feud". googlefeud.com. Retrieved November 24, 2025.
  9. "Google Feud 🔍 Play on CrazyGames". www.crazygames.com. Retrieved November 24, 2025.
  10. "'Push Trump Off a Cliff Again' game draws fire, gets a nudge from Rosie O'Donnell". The Kansas City Star. Retrieved July 31, 2017.
  11. "Google Feud". The Webby Awards. 2016.