Hartmut Esslinger | |
---|---|
Born | Hartmut Esslinger 5 June 1944 |
Nationality | German/American |
Alma mater | Hochschule für Gestaltung Schwäbisch Gmünd |
Occupation | Industrial designer |
Years active | 1969–2006 |
Known for | Founder, frogdesign |
Notable work | Snow White design language |
Spouse | Patricia Roller |
Hartmut Esslinger (born 5 June 1944) is a German-American industrial designer and inventor. He is best known for founding the design consultancy frog, and his work for Apple Computer in the early 1980s.
Esslinger was born in Beuren (Simmersfeld), in Germany's Black Forest. [1] At age 25, Esslinger finished his studies at the Hochschule für Gestaltung Schwäbisch Gmünd in Schwäbisch Gmünd. After facing vicious criticism of a radio clock he designed while in school and the disapproval of his mother (who burned his sketchbooks), [2] he started his own design agency in 1969, Esslinger Design, later renamed Frogdesign. For his first client, German avant-garde consumer electronics company Wega, he designed the first color TV without a wood frame and the Wega HiFi System 3000, which won him instant international fame. [2] In 1974, Esslinger was hired by Sony – Sony also acquired Wega shortly after – and he was instrumental in creating a global design image for Sony, especially with the Sony Trinitron and personal music products. The Sony-Wega Music System Concept 51K was acquired by the Museum of Modern Art, New York. In 1976, Esslinger also worked for Louis Vuitton.
In 1982 he entered into an exclusive $2,000,000 per year contract with Apple Computer to create a design strategy which transformed Apple from a Silicon Valley startup into a global brand. Setting up shop in California for the first time, Esslinger and Frogdesign created the Snow White design language, which was applied to all Apple product lines from 1984 to 1990, starting with the Apple IIc and including the Macintosh II computer. [3] The original Apple IIc was acquired by the Whitney Museum of Art in New York and Time voted it Design of the Year. Soon after Steve Jobs' departure, Esslinger broke his own contract with Apple and followed Jobs to NeXT. Other major client engagements include Lufthansa's global design and brand strategy, SAP's corporate identity and software user interface, Microsoft Windows branding and user interface design, Siemens, NEC, Olympus, HP, Motorola and General Electric.
In December 1990 Esslinger was featured on the cover of BusinessWeek , the only living designer thus honored since Raymond Loewy in 1934. The cover included the headline "Rebel with a cause," referencing his controversial personality and desire to be seen as a non-conformist within the field of design, as well as the movie Rebel Without a Cause, which Esslinger has described as his first American movie and a cultural inspiration. [4] [5] [6] [7] [8] [9]
Esslinger is a founding Professor of the Karlsruhe University of Arts and Design, Germany, and since 2006 he is a Professor for convergent industrial design at the University of Applied Arts in Vienna, Austria. In 1996, Esslinger was awarded an honorary doctorate of Fine Arts by the Parsons School of Design, New York City. Since 2012 Esslinger has served as a DeTao Master of Industrial Design with The Beijing DeTao Masters Academy (DTMA) in Shanghai, China.
In 2009 Esslinger published A Fine Line in which he explores business solutions that are environmentally sustainable and contribute to an enduring global economy.
The Apple IIGS is a 16-bit personal computer produced by Apple Computer. It is the fifth and most powerful of the Apple II family. It is compatible with earlier Apple II models, but has a Macintosh look and feel, and resolution and color similar to the Amiga and Atari ST. The "GS" in the name stands for "Graphics and Sound", referring to its enhanced multimedia hardware, especially its state-of-the-art audio.
The Apple IIc is a personal computer introduced by Apple Inc. shortly after the launch of the original Macintosh in 1984. It is essentially a compact and portable version of the Apple IIe. The IIc has a built-in floppy disk drive and a keyboard, and was often sold with its matching monitor. The c in the name stands for compact, referring to the fact it is a complete Apple II setup in a smaller notebook-sized housing. It is compatible with a wide range of Apple II software and peripherals.
Schwäbisch Gmünd is a city in the eastern part of the German state of Baden-Württemberg. With a population of around 60,000, the city is the second largest in the Ostalb district and the whole East Württemberg region after Aalen. The city is a Große Kreisstadt since 1956, i.e. a chief city under district administration; it was the administrative capital of its own rural district until the local government reorganisation on 1 January 1973.
WEGA was a German audio and video manufacturer, manufacturing some of Germany's earliest radio receivers.
FD Trinitron/WEGA is Sony's flat version of the Trinitron picture tube. This technology was also used in computer monitors bearing the Trinitron mark. The FD Trinitron used computer-controlled feedback systems to ensure sharp focus across a flat screen. The FD Trinitron reduces the amount of glare on the screen by reflecting much less ambient light than spherical or vertically flat CRTs. Flat screens also increase total image viewing angle and have less geometric distortion in comparison to curved screens. The FD Trinitron line featured key standard improvements over prior Trinitron designs including a finer pitch aperture grille, an electron gun with a greater focal length for corner focus, and an improved deflection yoke for color convergence. Sony would go on to receive an Emmy Award from the National Academy of Television Arts and Sciences for its development of flat screen CRT technology.
The Snow White design language is an industrial design language which was developed by Hartmut Esslinger's Frog Design. Used by Apple Computer from 1984 to 1990, the scheme has vertical and horizontal stripes for decoration, ventilation, and to create the illusion that the computer enclosure is smaller than it actually is.
San Jose Frogs was an American soccer team based in San Jose, California, United States. Founded in 2005, the team played in the USL Premier Development League (PDL), the fourth tier of the American Soccer Pyramid, until 2008, when the franchise folded and the team left the league.
The Disk II Floppy Disk Subsystem, often rendered as Disk ][, is a 5 +1⁄4-inch floppy disk drive designed by Steve Wozniak at the recommendation of Mike Markkula, and manufactured by Apple Computer It went on sale in June 1978 at a retail price of US$495 for pre-order; it was later sold for $595 including the controller card and cable. The Disk II was designed specifically for use with the 1977 Apple II personal computer to replace the slower cassette tape storage.
frog is a global creative and design consultancy founded in 1969 by industrial designer Hartmut Esslinger in Mutlangen, Germany, where it was initially named “esslinger design”. Soon after the company moved to Altensteig, Germany, and then opened a new studio in Palo Alto, California, and ultimately to its current headquarters in San Francisco, California. The company has studios in North and Central America, Europe, and Asia.
Ross Lovegrove is a Welsh artist and industrial designer.
The Apple Industrial Design Group is the industrial design department within Apple Inc., responsible for creating the physical appearance of all Apple products. The group was established so that Apple could design more in-house products, rather than relying on external design firms. Steve Jobs wanted to be a part of the design process which was not a very practical thing to do when utilizing external design agencies. Having an in-house design group allowed for changes to be made more efficiently, all while making it easier to maintain the secrecy of upcoming projects.
Tucker L. Viemeister is an American industrial designer, and founder of Viemeister Industries in New York. Tucker helped found many important design businesses: Smart Design, frog design's New York studio, Razorfish's physical design group, Springtime-USA, and was chief of the lab at the Rockwell Group.
The Macintosh External Disk Drive is the original model in a series of external 3+1⁄2-inch floppy disk drives manufactured and sold by Apple Computer exclusively for the Macintosh series of computers introduced in January 1984. Later, Apple unified their external drives to work cross-platform between the Macintosh and Apple II product lines, dropping the name "Macintosh" from the drives. Though Apple had been producing external floppy disk drives prior to 1984, they were exclusively developed for the Apple II, III and Lisa computers using the industry standard 5+1⁄4-inch flexible disk format. The Macintosh external drives were the first to widely introduce Sony's new 3+1⁄2-inch rigid disk standard commercially and throughout their product line. Apple produced only one external 3+1⁄2-inch drive exclusively for use with the Apple II series called the Apple UniDisk 3.5.
Apple Inc. products has had various design motifs since its inception. Recent motifs were mainly developed under the collaboration of Steve Jobs and Jony Ive beginning in 1997, radically altering the previous Apple computer designs.
Jörg F. Zimmermann, is a German glass artist. Zimmermann was studying glass design at the Fachhochschule für Gestaltung in Schwäbisch Gmünd. Zimmermann has been working since 1968 as self-employed Industrial-Designer. He has been teaching since 1976 at the State Academy of Fine Arts Stuttgart glass arts.
Silver overlay is an electroplated coating of silver on a non-conductive surface such as porcelain or glass. Most techniques used to create silver overlay involve the use of special flux which contains silver and turpentine oil. This is then painted on the glass ornament as a design. After the painting is complete, the entire ornament is fired under relatively low heat, it is then cleaned after being quenched and cooled, then it is placed in a solution of silver. A low voltage current is run through the solution and the silver binds in the design, creating a permanent fusion of the silver with the glass.
Jay R. Galbraith was an American organizational theorist, consultant and professor at the International Institute for Management Development, known for his work on strategy and organization design.
Walter Adolf Giers was a German light, sound and media artist and a pioneer of electronic art.
Howard Nuk is a Canadian industrial and product design leader, entrepreneur, inventor, speaker, and co-founder of Palm Ventures Group, Inc. Nuk studied industrial design at Carleton University, School of Industrial Design, Faculty of Engineering, where he graduated with a Bachelor of Industrial Design (B.I.D.) with high distinction. Born in Toronto, Canada, he lived there until his family moved to Ottawa at the age of 11.
Christina Lubinski is a German historian and a full professor at Copenhagen Business School. She is the author and editor of numerous academic books and journals articles. Her work is published in leading international and peer-reviewed journals in the fields of business history, entrepreneurship, management, and organizational studies.
1. http://archive.computerhistory.org/resources/access/text/2011/10/102743122-05-01-acc.pdf