Hits Radio Dorset

Last updated

Hits Radio Dorset
Hits Radio 2024.svg
Logo used since 2024.
  • Bournemouth
Broadcast area Bournemouth, Poole and Christchurch
Frequency FM: 107.6 MHz
DAB: 11B
BrandingThe Biggest Hits, The Biggest Throwbacks
Programming
Format CHR/Pop
Network Hits Radio
Ownership
Owner Bauer Media Audio UK
Greatest Hits Radio South Coast
Hits Radio South Coast
History
First air date
26 June 1999 (as FM 107.6 The NRG)
Former names
FM 107.6 The NRG
107.6 The Fire
Fire 107.6
Fire Radio
Hits Radio Bournemouth & Poole
Links
Website Hits Radio Dorset

Hits Radio Dorset is an Independent Local Radio station owned and operated by Bauer as part of the Hits Radio Network. The station broadcasts to Bournemouth, Poole, and Christchurch, Dorset from studios outside its broadcast area, in Segensworth in Fareham.

Contents

The station was originally launched on 26 June 1999 by founding Directors James Bromley and David Harber as FM 107.6 The NRG, but changed name a year later following a dispute with French radio station NRJ. The station is now owned and operated by Bauer Radio [1]

As of December 2023, the station broadcasts to a weekly audience of 27,000, according to RAJAR. [2]

History

The NRG FM 107.6 logo, 1999-2000 NRG 107.6 FM Logo.jpg
The NRG FM 107.6 logo, 1999–2000

The NRG (Nerve Radio Group) was born out of the Bournemouth student station Nerve* Radio. The launch team included David and Emily at Breakfast, Max Hailey, James "Lloydie" Lloyd and Dan Lodge on the schedule. A range of specialist DJs were included in the schedule, such as Jay Ratchett, Ross EB, Jon Langford, Michael Artwell and Jez Welham. Specialist programmes also included Club Versive hosted by Boy George, and the Ministry of Sound Dance Party.

Name change

French broadcaster NRJ challenged "The NRG" over the use of the name as the pronunciation was the same. [3] In discussion with the station's solicitors (Stephens Innocent) the station management agreed that although there was a "chance" that the Bournemouth station could win the challenge – and even if not, they could go to Appeal and "almost certainly" win – the costs involved in challenging one of Europe's biggest radio brands would be too high for a small station on the South Coast of the UK. Despite the notion of 'borrowing station names', Managing Director David Harber renamed the station "The Fire" after a Chicago-based station "WFYR" which had been 'off-air' for a number of years. The station changed name on Bonfire Night, 2000.

Studios

The station moved from the original studios in the Quadrant Shopping Centre, to purpose-built studios at the Picture House on Holdenhurst Road in Bournemouth in June 2007. The station now broadcasts from the Celador studios in Southampton.

Ownership

The station was sold by its original founders in October 2001 to Radio Investments Limited, which later became known as The Local Radio Company.

The Local Radio Company then sold Fire 107.6 to Westward Broadcasting in June 2009.

Celador Radio purchased Fire in July 2014. In February 2019, Fire was then sold to Bauer Radio

Hits Radio Bournemouth and Poole

On 6 September 2021, Fire Radio was renamed Hits Radio Bournemouth and Poole with Fleur East at Breakfast and Jono Holmes on drivetime. Max and Jason moved to drivetime on Hits Radio Bristol & The South West launching on the same day.

Programming

Local programming airs 10am-1pm on weekdays from Bauer’s Fareham studios.

At all other times networked programming airs via Bauer’s London headquarters or studios in Birmingham, Liverpool, Manchester and Newcastle. [4]

News

Bauer's Fareham newsroom broadcasts local news bulletins hourly from 6am-7pm on weekdays, and from 7am-1pm on Saturdays and Sundays. Headlines are broadcast on the half-hour during weekday breakfast and drivetime shows, alongside traffic bulletins.

National bulletins from Sky News Radio are carried overnight with bespoke networked bulletins on weekend afternoons, usually originating from Bauer's Manchester newsroom.

Transmitters

Analogue (FM)

Transmitter SiteFrequencyPowerRDS NamePI CodeArea
West Howe107.6 MHz1000W__HITS__C49F Bournemouth, Poole & Christchurch

Digital (DAB)

MultiplexBlockArea
Now Digital Bournemouth11B Bournemouth, Poole, Christchurch, West Dorset, North Dorset, South Dorset

Slogans

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References

  1. ↑ "Most of acquired Bauer stations to become Greatest Hits Radio". 27 May 2020.
  2. ↑ "RAJAR".
  3. ↑ radiotoday.co.uk Archived 8 June 2009 at the Wayback Machine
  4. ↑ Hits Radio - Public File - Dorset
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