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Mattel, Inc. is an American multinational toy manufacturing and entertainment company founded in Los Angeles by Harold Matson and the husband-and-wife duo of Ruth and Elliot Handler in January 1945 and headquartered in El Segundo, California. Mattel has a presence in 35 countries and territories; its products are sold in more than 150 countries. Mattel consists of three business segments: North America, International and American Girl.
Hot Wheels is an American media franchise and brand of scale model cars invented by Elliot Handler and introduced by his company Mattel on May 18, 1968. It was the primary competitor of Matchbox until Mattel bought Matchbox owner Tyco Toys in 1997.
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Maisto is a brand of scale model vehicles introduced in 1990 and owned by May Cheong Group, a Chinese company founded in 1967 in Hong Kong by brothers P.Y. Ngan and Y.C Ngan. Head-quartered in Hong Kong, the brand has its offices in the United States, France and China. MCG also owns other model car brands such as former Italian brand Bburago and Polistil.
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Husky was a brand name for a line of business die-cast toy scale model vehicles manufactured by defunct company Mettoy Playcraft Ltd. of Swansea, Wales, which also made the larger Corgi Toys. Husky Models was re-branded "Corgi Junior" in 1970, and a further range called "Corgi Rockets" was developed to race on track sets.
Bernard Loomis was an American toy developer and marketer who introduced some of the world's most notable brands including Chatty Cathy, Barbie, Hot Wheels, Baby Alive, and Strawberry Shortcake, but perhaps his biggest marketing success was bringing a then-unknown film property called Star Wars to the toy shelves.
Skyhawks was a 17-episode television cartoon series sponsored by Mattel Toys. Each half-hour episode consisted of two adventures. The series originally aired from September 6, 1969 to September 4, 1971 on ABC. It was a Pantomime Picture Production and is distributed by CBS Television Distribution.
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Hot Wheels Battle Force 5 is an animated science fiction sports television series created by Mattel, Nelvana, and Nerd Corps Entertainment, based on the Hot Wheels toy line by the American toy maker, Mattel which was introduced in 1968. A two-episode preview aired on Cartoon Network in the United States on August 24, 2009; it was shown on Cartoon Network India starting on April 30, 2010 and on Cartoon Network Philippines from July 3, 2010. The series made its official debut on August 29, 2009. According to a HotWheels.com page as of July 14, 2010 describing "BATTLE FORCE 5 Battle Action Assortment" toys, vehicles combine forces to create even more powerful combat machines. The second season began airing September 18, 2010.
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The broadcast of educational children's programming by terrestrial television stations in the United States is mandated by the Federal Communications Commission (FCC), under regulations colloquially referred to as the Children's Television Act (CTA), the E/I rules, or the Kid Vid rules. Since 1997, all full-power and Class A low-power broadcast television stations have been required to broadcast at least three hours per-week of programs that are specifically designed to meet the educational and informative (E/I) needs of children aged 16 and younger. There are also regulations on advertising in broadcast and cable television programming targeting children 12 and younger.
Cars is an American animated film series and Disney media franchise set in a world populated by anthropomorphic vehicles created by John Lasseter, Joe Ranft and Jorgen Klubien. The franchise began with the 2006 film, Cars, produced by Pixar and released by Walt Disney Pictures. The film was followed by the sequels Cars 2 (2011) and Cars 3 (2017). The now-defunct Disneytoon Studios produced the two spin-off films Planes (2013) and Planes: Fire & Rescue (2014).
Hot Wheels Micro Racers is a racing video game developed by Unique Development Studios (UDS) and published by Mattel Interactive for Microsoft Windows. The game is based on the Hot Wheels toyline, and was unveiled at the American International Toy Fair in February 2000, as a competitor to Micro Machines. Hot Wheels Micro Racers was released on April 28, 2000, and came packaged with a free Hot Wheels car and poster.
Hot Wheels is a brand of toy cars developed and sold by American toy manufacturer Mattel.
Mattel Television is the television production division of American toy and entertainment company Mattel, originally founded on March 31, 2016 as the successor to Mattel's earlier entertainment division, Mattel Playground Productions, under the name Mattel Creations.
References
- ↑ Woolery, George W. (1983). Children's Television: The First Thirty-Five Years, 1946-1981. Scarecrow Press. pp. 142–143. ISBN 0-8108-1557-5 . Retrieved 14 March 2020.
- 1 2 Erickson, Hal (2005). Television Cartoon Shows: An Illustrated Encyclopedia, 1949 Through 2003 (2nd ed.). McFarland & Co. pp. 416–417. ISBN 978-1476665993.
- 1 2 Owen, David (1988). "The Man Who Invented Saturday Morning" . The Man Who Invented Saturday Morning—and Other Adventures in American Enterprise (Essay). Villard Books (Random House). pp. 174–175. ISBN 0-394-56810-9.
- ↑ Wojahn, Ellen (1988). "Team Play". Playing by Different Rules. American Management Association (amacom). pp. 98–99. ISBN 0-8144-5861-0.
