Itel Mobile

Last updated
itel Mobile
Company type Subsidiary
Industry Consumer electronics
FoundedMarch 2008 [1]
Headquarters Shenzhen, [2] China
Key people
Lei Weiguo (founder/CEO)
Products Mobile phones, tablets, television sets, laptops, accessories
Parent Transsion Holdings
Website www.itel-life.com
The first logo of itel Mobile Itel-mobile-logo-vector.svg
The first logo of itel Mobile

itel Mobile is a Chinese mobile phone manufacturer company that was founded by Transsion Holdings Co Limited in March 2008. [1] [2]

Their products are mainly sold in various emerging markets, including parts of Africa, South Asia, Southeast Asia, Europe and Latin America. [3] [4] [5]

Since April 19, 2024, Itel has collaborated with CloudMosa to introduce a new 4G feature phone Super Guru 4G [6] in India with various cloud-based widgets for feature phones using the Cloud Phone technology. [7] This partnership marks the first time that Itel 4G feature phones are capable of accessing cloud-based real-time modern web applications like YouTube, Shorts, and a couple of other widgets.

Controversies

In July 7, 2024, Itel Philippines released a promo sale named "Piso Deal" selling an Itel A50 mobile phone for only 1 Philippine peso on their livestream in their TikTok Shop. This deal was supposed to be only grabbed by a single person but due to marketing mistake, Itel Philippines accidentally made the stocks for the said mobile phone 6,500 units. Their advertiser, Unbox Diaries apologized hours later the said sale that the product was intended for a single person only and was asking for the buyers of the 1 Philippine Peso Itel A50 mobile phone to cancel their orders, this video was later criticized for having some of the people on his back trying to hide their laughs and that Itel Philippines can simply just cancel the orders themselves. [8] Itel Philippines later released an apology on the incident. [9] After this incident, a lot of speculations and opinions has spread over the internet.

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References

  1. 1 2 "Profile Itel Mobile". www.bloomberg.com. Archived from the original on 2020-07-13. Retrieved 2020-07-11.
  2. 1 2 Deck, Andrew (2020-06-23). "Your guide to Transsion, zimbabwe's biggest mobile phone supplier". Rest of World. Retrieved 2020-08-08. Transsion operates three brands: Infinix, itel, and Tecno.
  3. "Profile itel Mobile". www.bloomberg.com. Retrieved 2020-07-11.
  4. "About Us - itel mobile". www.itel-mobile.com. Archived from the original on 2020-11-12. Retrieved 2020-07-11.
  5. Awasthi, Prashasti (27 January 2020). "itel emerges as No 1 smartphone brand in the under-Rs 5,000 category in offline channel". @businessline. Retrieved 2020-07-17.
  6. "itel Super Guru 4G VoLTE feature phone with in-built UPI, cloud-based YouTube app launched for Rs. 1799". fonearena.com. Retrieved 2024-06-07.
  7. "CloudMosa - What is Cloud Phone?". cloudfone.com. Retrieved 2024-06-07.
  8. "Unbox Diaries Itel Piso Deal Video". Tiktok. Retrieved July 10, 2024.
  9. "Itel Philippines Piso Deal Apology Video". Tiktok. July 7, 2024. Retrieved July 10, 2024.