Lisa Arie

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Lisa Arie
Alma mater Hampshire College
Occupations Executive, author, motivational speaker
Website vistacaballo.com

Lisa Arie is an American author, motivational speaker, experiential designer, and entrepreneur.

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Biography

Arie was born in Bronxville, New York [ citation needed ] and holds a B.A. from Hampshire College. [1] In her early career, Lisa Arie was an award-winning advertising executive in New York City working at DDB, GSD&M, and The Richards Group.[ citation needed ] She produced the original Tom Bodett spots for Motel 6. [2] The campaign was selected by Advertising Age magazine as one of the Top 100 Advertising Campaigns of the Twentieth Century. [3] In 1994, she became the Founder and CEO of both Beaucoup, an independent production department, and Talent Solutions, an independent business affairs department.[ citation needed ]

She has been a speaker at The Aspen Institute. [4] Arie has been featured in media outlets including The Huffington Post . [5] She is also a Fortune 70 Leadership Thought Leader.[ citation needed ]

Arie founded The Vista Caballo Experiential Learning Center on her 160-acre ranch in Dove Creek, Colorado. [2] She operated with facility with her husband, Jess. [1] Vista Caballo is a certified B Corporation. [6]

Bibliography

References

  1. 1 2 Vista Caballo – About Us[ self-published source ]
  2. 1 2 Reid, Carol (September 19, 2012). "How To Horse-Train Leaders" Fast Company. Retrieved January 22, 2013.
  3. "Ad Age Advertising Century: Top 100 Advertising Campaigns". Archived from the original on May 11, 2011. Retrieved February 14, 2013.
  4. "Society of Fellows Luncheon: Mind Shifts: Unleashing Your Leadership Potential" The Aspen Institute. Retrieved August 22, 2013.[ dead link ]
  5. "Lisa Arie" The Huffington Post Bio page. Retrieved January 23, 2013.[ dead link ]
  6. "Vista Caballo" Certified B Corporation. Retrieved February 1, 2013.[ dead link ]
  7. Bergeson, Laine (July 1, 2011). "Horse Sense: Lisa Arie". Experience Life. Retrieved January 15, 2026.