The topic of this article may not meet Wikipedia's notability guideline for biographies .(January 2026) |
Lisa Arie | |
|---|---|
| Alma mater | Hampshire College |
| Occupations | Executive, author, motivational speaker |
| Website | vistacaballo |
Lisa Arie is an American author, motivational speaker, experiential designer, and entrepreneur.
Arie was born in Bronxville, New York [ citation needed ] and holds a B.A. from Hampshire College. [1] In her early career, Lisa Arie was an award-winning advertising executive in New York City working at DDB, GSD&M, and The Richards Group.[ citation needed ] She produced the original Tom Bodett spots for Motel 6. [2] The campaign was selected by Advertising Age magazine as one of the Top 100 Advertising Campaigns of the Twentieth Century. [3] In 1994, she became the Founder and CEO of both Beaucoup, an independent production department, and Talent Solutions, an independent business affairs department.[ citation needed ]
She has been a speaker at The Aspen Institute. [4] Arie has been featured in media outlets including The Huffington Post . [5] She is also a Fortune 70 Leadership Thought Leader.[ citation needed ]
Arie founded The Vista Caballo Experiential Learning Center on her 160-acre ranch in Dove Creek, Colorado. [2] She operated with facility with her husband, Jess. [1] Vista Caballo is a certified B Corporation. [6]