Luna Snow

Luna Snow
Marvel Comics character
Luna Snow from Marvel Rivals
First appearance	Marvel Future Fight (2018)
Created by	Bill Rosemann Danny Koo Jee-Hyung Lee
Voiced by	Judy Alice Lee [1]
In-universe information
Species	Human mutate
Origin	Seoul, South Korea
Nationality	Korean

Luna Snow, also known mononymously as Luna, is a superhero who appears in media produced by American comic book publisher Marvel Comics. The character first appeared in the video game Marvel Future Fight in 2018, and made her comic book debut in War of the Realms: New Agents of Atlas #1 in 2019. Luna Snow was created by Bill Rosemann and Danny Koo of Marvel Games, and Jee-Hyung Lee of Netmarble. ^{[2] [3]}

The character's civilian identity is Seol Hee, a South Korean K-pop idol. She possesses ice-based superpowers, and is a member of the superhero team the Agents of Atlas. Luna Snow has appeared in a variety of additional media, including several promotional singles and music videos attributed to the character. ^{[4] [5] [6] [7]}

Development

Concept and creation

The name Seol Hee translates to "snow" and "hope" in Korean. ^[8] The character first appeared as an original character in the 2015 video game Marvel Future Fight on January 24, 2018. ^[9] The South Korean mobile game developer Netmarble requested a character described as an "ice magician who could both heal and deal damage" for the game. ^[10] Seol Hee was also developed in response to fan requests for more culturally diverse characters. Marvel Games Executive Creative Director Bill Rosemann remarked on her introduction, emphasizing that Marvel's global fanbase deserves heroes who not only inspire their support but also resonate with them on a personal level. ^[11] Following her debut, Marvel Entertainment released several promotional singles for Luna Snow. ^[12] Seol Hee was later integrated into the Marvel Universe in 2019. ^[13] The character was originally created by Danny Koo, Bill Rosemann, and Jeehyung Lee.

Publication history

2010s

Seol Hee debuted in War of the Realms: New Agents of Atlas #1 (May 2019), created by Greg Pak and Gang Hyuk Lim. ^[14] She later appeared in the 2019 Agents of Atlas series, ^[15] and the 2019 Future Fight Firsts: Luna Snow one-shot, her first solo comic book. ^[16] According to Diamond Comic Distributors, it was the 140th best selling comic book in October 2019. ^[17]

2020s

Seol Hee appeared in the 2020 Atlantis Attacks series, ^[18] the 2022 Silk series. ^[19] the 2022 Marvel's Voices: Identity anthology series. ^[20] the 2022 Tiger Division series, ^[21] and the 2023 Spider-Gwen Annual one-shot. ^[22]

Fictional character biography

Seol Hee was raised by her grandmother following the deaths of her parents. As an aspiring singer, she aimed to support her family financially. She eventually pursued a career as an idol, performing under the stage name Luna.

During a live performance at Stark Arena, Seol Hee was taken hostage by the supervillain organization Advanced Idea Mechanics (A.I.M.), after she tried to protect the attendees of the event. ^[23] She was trapped within a malfunctioning cold fusion reactor. ^[24] While attempting to escape, she acquired ice-based superpowers and subsequently defeated the A.I.M. forces, adopting the identity of Luna Snow. ^[25]

Seol Hee fought with Crescent and White Fox against demons coming from Muspelheim. ^[26] She was initially captured by Sindr before Amadeus Cho rescued her. ^[27] She used her superpowers to prevent the North Pole's polar ice from melting with the help of Aero and Wave. ^[28] Seol Hee and the other Agent of Atlas later defeated Sindr. ^[29]

While in Tokyo, Seol Hee fought a group of wyverns after Mike Nguyen began merging various Asian cities within the city of Pan. ^[30]

Powers and abilities

Seol Hee possesses ice-based superpowers. ^[31] She can create ice structures of various forms, such as icicles and barriers, which she uses both to attack her enemies and to defend herself. ^[32] Her abilities notably allow her to generate dark ice with destructive effects and light ice with healing properties. ^[33] Furthermore, she is an accomplished singer and dancer. ^[25]

Reception

Critical response

Ollie Bradley of Screen Rant observed that the trend of integrating pop stars into the MCU, exemplified by Taylor Swift's wrongly rumored involvement in Deadpool 3 and Harry Styles' surprise appearance as Starfox in Eternals , made Luna Snow a prime candidate to be adapted for a live-action appearance. Bradley described Luna as a relatively new character who quickly gained popularity, bolstered by her real-life K-pop singles such as "Flow" and concluded that Luna Snow would be a fitting role for a real-life pop star. ^[34]

In other media

Television

• Luna Snow makes an appearance in Your Friendly Neighborhood Spider-Man in a photograph with Harry Osborne on social media. ^{[35] [36]}

Video games

• Luna Snow appears as an unlockable playable character in Marvel Future Fight . ^[37]
• Luna Snow appears as a playable character in Marvel Super War , voiced by Victoria Grace. ^[38]
• Luna Snow appears as a playable card in Marvel Snap . ^[39]
• Luna Snow appears as a playable character in Marvel Rivals , ^[40] voiced by Judy Alice Lee. ^[41]
• Luna Snow appears as an unlockable playable character in Marvel Puzzle Quest . ^[42]

Music

• Luna Snow performs "Tonight", voiced by an uncredited artist. ^[43]
• Luna Snow performs "I Really Wanna (feat. Krysta Youngs)", voiced by Hyungseo. ^[44]
• Luna Snow performs a remix of "Tonight", voiced again by Hyungseo. ^[45]
• Luna Snow performs "Flow", voiced by Luna. ^[46]
• Luna Snow performs "Fly Away", voiced by MinMin. ^[47]
• Luna Snow performs "I Really Wanna Fly Away (Summer Remix)", voiced by Jieun and Kimnara. ^[48]
• Luna Snow performs "Flow (Space Remix)", voiced again by Luna. ^[49]

References

1. Poskitt, Matt (January 15, 2025). "Marvel Rivals voice actors: Full cast and where you know them from". RadioTimes . Retrieved February 18, 2025.
2. Gribbin, Sean (June 11, 2023). "RUMOR: BLACKPINK's Jennie to Join the MCU as K-Pop Superhero". Comic Book Resources . Retrieved September 16, 2023.
3. Snyder, Justin (January 29, 2018). "Luna Snow Arrives in 'Marvel Future Fight'". Marvel.com . Retrieved February 9, 2025.
4. • "Marvel Comics with seven Korean heroes comes out". The Dong-a Ilbo . July 30, 2022. Retrieved September 19, 2023.
   • Terror, Jude (July 22, 2022). "Tiger Division: Marvel's South Korean Avengers Get Series in November". Bleeding Cool . Retrieved September 19, 2023.
5. • Nattrass, J. J. (February 9, 2018). "Marvel's newest hero is a K-Pop idol called Luna Snow - and we're here for it". Metro . Retrieved September 16, 2023.
   • Sai, Aishwarya (June 9, 2023). "BLACKPINK's Jennie rumored to be cast in the new Marvel Series as Luna Snow". Sportskeeda . Retrieved September 16, 2023.
6. • Ayala, Nicolas (February 3, 2021). "Casting Jimmy Woo's Agents Of ATLAS Avengers-Style Show For Disney+". Screen Rant . Retrieved September 16, 2023.
   • Chadha, Deepti (June 11, 2023). "Blackpink's Jennie Kim set to join MCU as K-pop superhero after acting debut in 'The Idol'". Media Entertainment Arts WorldWide. Retrieved September 17, 2023.
7. Arias, Jackie (March 27, 2024). "Marvel Rivals: Who is Luna Snow?". Game Rant . Retrieved September 12, 2024.
8. • Dinh, Christine (January 12, 2018). "New Korean Super Hero Luna Snow Arrives in 'Marvel Future Fight'". Marvel.com . Retrieved September 16, 2023.
   • Conine, David (January 13, 2018). "Marvel & Netmarble introduce Luna Snow, Korean Pop Star with an Icy Superhero Secret Identity!". Comic Watch. Retrieved September 16, 2023.
9. • Staley, Brandon (January 12, 2018). "Marvel Introduces K-Pop Superhero Luna Snow in Future Fight". Comic Book Resources . Retrieved September 16, 2023.
   • Erao, Matthew (January 12, 2018). "Marvel Just Created A K-Pop Superhero". Screen Rant . Retrieved September 16, 2023.
10. Peters, Meagan (February 20, 2018). "Marvel Games and Netmarble Executives Talk Luna Snow, Korean Superheroes, and K-pop Culture". ComicBook.com . Retrieved September 16, 2023.
11. Peters, Megan (May 15, 2018). "Is Marvel Working On New K-Pop Inspired Characters?". ComicBook.com . Retrieved September 17, 2023.
12. • "K-Pop Super Star and Super Hero Luna Snow Joins MARVEL Super War with All-New Single—Flow (feat. Luna)!". Marvel Super War . December 19, 2020. Archived from the original on March 31, 2021. Retrieved September 17, 2023.
    • "Luna Snow debuts in Marvel Super War with a new single, Flow ft. Luna". GamerBraves. December 17, 2020. Retrieved September 17, 2023.
13. • Frevele, Jamie (May 23, 2019). "The Agents of Atlas Are Getting Their Own Series This August". Marvel.com . Retrieved September 16, 2023.
    • Stone, Sam (June 9, 2019). "Luna Snow: The Secret History of Marvel's New Agent of Atlas". Comic Book Resources . Retrieved September 16, 2023.
14. • Stone, Sam (November 4, 2022). "Meet Tiger Division, South Korea's Own Super Hero Team". Marvel.com . Retrieved September 16, 2023.
    • "BLACKPINK Star Jennie All Set To Make Her Marvel Debut As A K-Pop Superhero Joining MCU's First Asian Superhero Team?". Koimoi. June 12, 2023.
15. • Bui, Hoai-Tran (May 27, 2019). "Asian And Asian-American Superheroes Are Getting Their Own Marvel Comics Series". Slashfilm . Retrieved September 16, 2023.
    • "Asian, Asian American heroes to power Marvel Comics series "Agents of Atlas"". The Denver Post . May 23, 2019. Retrieved September 16, 2023.
16. • Cooke, Sarah (September 23, 2019). "Get Ready for K-Pop Super Hero Luna Snow's First Solo Comic". Marvel.com . Retrieved September 16, 2023.
    • Terror, Jude (October 21, 2019). "Sing Along With Future Fight Firsts: Luna Snow #1 [Preview]". Bleeding Cool . Retrieved September 16, 2023.
    • "PREVIEW: Future Fight Firsts: Luna Snow #1". Comic Book Resources . October 20, 2019. Retrieved September 17, 2023.
17. • "Top 500 Comics--October 2019". ICv2 . November 11, 2019. Retrieved September 19, 2023.
    • Johnston, Rich (November 11, 2019). "Top 500 Most-Ordered Comics and Graphic Novels in October 2019". Bleeding Cool . Retrieved September 19, 2023.
18. Twining, Stephen (July 28, 2020). "Guardians of the Galaxy Relaunch Leads Marvel Unlimited Update". Screen Rant . Retrieved September 29, 2023.
19. • Hashimoto, Marika (February 21, 2022). "February 23's New Marvel Comics: The Full List". Marvel.com . Retrieved September 16, 2023.
    • Singh, Devi (February 25, 2022). "A Spider-Verse Hero's Friendship Shows the Importance of New Perspectives". Comic Book Resources . Retrieved September 16, 2023.
20. • Negus, M. N. (May 30, 2022). "Marvel Tells Four Stories Centered Around AAPI Heroes". Comic Book Resources . Retrieved September 17, 2023.
    • Kaplan, Rebecca Oliver (May 24, 2022). "REVIEW: MARVEL'S VOICES IDENTITY spotlights AANHPI writers and artists". ComicsBeat . Retrieved September 17, 2023.
21. • "SDCC 2022: The Super Heroes of South Korea Assemble in 'Tiger Division'". Marvel.com . July 22, 2022. Retrieved September 16, 2023.
    • Isaak, Joshua (November 6, 2022). "The Tiger Division Is Marvel's Most Exciting New Superteam". Screen Rant . Retrieved September 16, 2023.
22. McGuire, Liam (March 28, 2024). "Who Is Luna Snow? Marvel's Cool New Rivals Character Explained". Looper . Retrieved September 12, 2024.
23. Wong, Germaine (December 17, 2020). "Marvel's First K-Pop Superhero Luna Snow Lands On Marvel Super War; Drops New Single To Celebrate". Geek Culture. Retrieved September 17, 2023.
24. Omar, Aref (December 18, 2020). "#Showbiz: f(x)'s Luna sings on Marvel's Luna Snow single". New Straits Times .
25. Future Fight Firsts: Luna Snow #1. Marvel Comics.
26. War of the Realms: New Agents of Atlas #1. Marvel Comics.
27. War of the Realms: New Agents of Atlas #2. Marvel Comics.
28. War of the Realms: New Agents of Atlas #3. Marvel Comics.
29. War of the Realms: New Agents of Atlas #4. Marvel Comics.
30. Agents of Atlas vol. 3 #1. Marvel Comics.
31. Marnell, Blair (May 10, 2019). "Introducing the 'New Agents of Atlas'". Marvel.com . Retrieved September 16, 2023.
32. Roy, Samadrita (March 28, 2024). "Who is Luna Snow in Marvel? Powers, origin, and more explored". Sportskeeda . Retrieved September 12, 2024.
33. • Marnell, Blair (November 2, 2022). "White Fox, Luna Snow, and Tiger Division Explained". Marvel.com . Retrieved September 16, 2023.
    • Yehl, Joshua (February 8, 2018). "Marvel's Newest Hero Is K-pop Star Luna Snow". IGN . Retrieved September 16, 2023.
34. Bradley, Ollie (October 19, 2023). "Taylor Swift & 9 Other Pop Stars Perfect For The MCU". Screen Rant . Retrieved September 12, 2024.
35. Wundram, Juan Diego Arriola (February 7, 2025). "Every Easter Egg in Your Friendly Neighborhood Spider-Man Episodes 3, 4 and 5". Bam Smack Pow . Retrieved February 9, 2025.
36. "Your Friendly Neighborhood Spider-Man: Marvel Easter Eggs in Episodes 3, 4 & 5". SuperHeroHype. February 6, 2025. Retrieved February 9, 2025.
37. • Snyder, Justin (January 29, 2018). "Luna Snow Arrives in 'Marvel Future Fight'". Marvel.com . Retrieved September 16, 2023.
    • Staley, Brandon (January 25, 2018). "Marvel's K-Pop Superhero Luna Snow Debuts in Future Fight Trailer". Comic Book Resources . Retrieved September 16, 2023.
38. • Dinh, Christine (December 28, 2020). "Luna Snow Arrives in 'MARVEL Super War'". Marvel.com . Retrieved September 16, 2023.
    • Maloney, Michael (April 12, 2023). "Victoria Grace on Why Wendy Is Torn Between Johnny & Tripp on 'Days'". TV Insider . Retrieved September 16, 2023.
39. Bell, Lowell (December 3, 2024). "Best Luna Snow Decks in Marvel Snap". The Escapist . Retrieved February 9, 2025.
40. Bonthuys, Darryn (July 24, 2024). "Marvel Rivals Characters: Every Superhero And Supervillain Revealed So Far". GameSpot . Retrieved March 30, 2024.
41. Luke, Cole (July 26, 2024). "Marvel Rivals voice actors | Cast list and rumours, and where you know them from | Radio Times". Radio Times . Retrieved September 12, 2024.
42. MARVEL Puzzle Quest [@MarvelPuzzle] (November 28, 2024). "🎤Dazzle the crowd with K-pop sensation Luna Snow and freeze your foes in place with her light and dark Ice powers!❄️ Become a stan for this Marvel Rivals-inspired Idol by logging in for a FREE cover of 4-Star Luna Snow today!" (Tweet) – via Twitter.
43. • "Marvel Future Fight -- Luna Snow Music Video (Full)". YouTube . Marvel Entertainment. February 15, 2018.
    • Jia, Si (February 9, 201). "Meet Marvel's Newest Superhero - A K-pop Star!". Geek Culture. Retrieved September 17, 2023.
44. • "Luna Snow — I Really Wanna (feat. Krysta Youngs) Full Song". YouTube . Marvel Entertainment. December 28, 2018.
    • Dinh, Christine (December 19, 2018). "Marvel Future Fight's Korean Pop Star/Hero Luna Snow To Release Second Single 'I Really Wanna (feat. Krysta Youngs)'". Marvel.com . Retrieved September 16, 2023.
    • Dominguez, Noah (December 29, 2018). "Marvel Future Fight's Luna Snow Releases a Second K-Pop Song". Comic Book Resources . Retrieved September 16, 2023.
45. • "Luna Snow — 'Tonight' Remix Track (Full Song) | MARVEL Future Fight". YouTube . Marvel Entertainment. October 25, 2019.
    • Dinh, Christine (October 25, 2019). "MARVEL Future Fight: Luna Snow Releases Remix Track of 'Tonight'". Marvel.com . Retrieved September 16, 2023.
    • Tuting, Kristine Kurisu (October 29, 2019). "Marvel's K-pop Superhero Luna Snow just dropped a remix of her first hit single 'Tonight' | ONE Esports". One Esports. Retrieved September 16, 2023.
46. • "Luna Snow - Flow (From "Marvel Super War"/Official Lyric Video) ft. Luna". YouTube . Marvel Entertainment. December 17, 2020.
    • Dinh, Christine (December 17, 2020). "Marvel K-Pop Super Hero Luna Snow Releases Third Single 'Flow (feat. Luna)'". Marvel.com . Retrieved September 16, 2023.
    • Lai, Adrian (December 17, 2020). "K-Pop Superhero Luna Snow to Join 'MARVEL Super War' Roster". IGN Southeast Asia . Retrieved September 16, 2023.
47. • "Fly Away - Luna Snow | Marvel Future Fight". YouTube . Marvel Entertainment. September 21, 2021.
    • Hashimoto, Marika (September 21, 2021). "K-Pop Super Hero Luna Snow Makes Her Comeback Tour with New Single 'Fly Away'". Marvel.com . Retrieved September 17, 2023.
    • Hashimoto, Marika (October 1, 2021). "Marvel's K-Pop Super Hero Luna Snow's 'Fly Away' Digital Release Now Available". Marvel.com . Retrieved September 16, 2023.
48. • "[MARVEL Future Fight] Luna Snow - I Really Wanna Fly Away (Summer Remix)". YouTube . Marvel Entertainment. August 9, 2023.
    • "I Really Wanna Fly Away (Summer Remix) | Luna Snow | Marvel Future Fight". Marvel.com . August 8, 2023. Retrieved September 17, 2023.
    • Hashimoto, Marika (August 12, 2023). "K-Pop Super Hero Luna Snow Returns with New Single 'I Really Wanna Fly Away (Summer Remix)'". Marvel.com . Retrieved September 16, 2023.
49. • "Flow feat. Luna Snow (Space Remix) | MARVEL Super War". YouTube . Marvel Entertainment. January 20, 2023.
    • Hashimoto, Marika (January 20, 2023). "Marvel Holds a K-Pop Concert in Space with Luna Snow Featuring Luna From f(x)". Marvel.com . Retrieved September 17, 2023.
    • Disney Newsdesk, Laughing Place (January 20, 2023). ""Marvel Super War" Releases Music Video from In-Universe K-Pop Star Luna Snow". LaughingPlace.com. Retrieved September 17, 2023.