Mother Goose Club

Last updated
Mother Goose Club
Mother-goose-club-logo.png
OriginUnited States
Website mothergooseclub.com
YouTube information
Channels
Years active2009–present
Genres
Subscribers31.33 million (combined)
(March 2024)
Total views32.15 billion (combined)
(March 2024)
YouTube Silver Play Button 2.svg100,000 subscribers2013,

2018, 2019,

2021
YouTube Gold Play Button 2.svg1,000,000 subscribers2014,

2015, 2019,

2021,
YouTube Diamond Play Button.svg10,000,000 subscribers2020
Mother Goose Club
Mother-goose-club-logo.png
Genre
Created by
  • Harry Jho
  • Sona Jho
Written by
  • Christina Aprea
  • Livia Beasely
  • Ryan Dudenbostel
  • Sona Jho
Directed byJohn Hussey
Starring
  • Blasina Rowe
  • Roman Engle
  • Rachel Ling Gordon
  • Robin August Fritsch
  • Jessica Diaz
  • Rachel Hockett
  • Joseph Lopez
  • Alyson Stoner
  • Bailey Ramirez
  • Liam Remick
  • Ivy Rhodes
  • Arthur Wawrzyniak
Country of originUnited States
Original languageEnglish
Production
Running time1–30 minutes
Production companySockeye Media LLC
Original release
Network
ReleaseJuly 17, 2009 (2009-07-17) 
present

Mother Goose Club is an educational nursery school program that streams on its eponymous YouTube channel and is produced by Sockeye Media LLC. Its YouTube channel has acquired more than 8 billion views and 7 million subscribers since 2009. Episodes of the program have also aired on PBS stations and are available on streaming platforms like Netflix, Amazon Prime Video, and Tubi. The show is made up of a series of educational live-action and animated segments, with a cast of six recurring characters who introduce classic nursery rhymes and other songs to children through catchy tunes, play, and interactive lessons.

Contents

Content

Each episode of Mother Goose Club contains multiple segments and follows a cast of six main characters—Baa Baa Sheep, Eep the Mouse, Little Bo Peep, Jack B. Nimble, Mary Quite Contrary, and Teddy Bear—who sing and dance to a variety of nursery rhymes and original songs. [1] [2] The live-action characters often perform in front of animated backdrops, although some sequences of the show feature fully-animated CGI versions of the cast. [3] Episodes also often feature sketch-like segments that have narrative elements. [4] The program's emphasis on words is designed to help young children learn early language skills, while rhymes and melodies encourage song participation and physical movement. [5] The show also focuses on other early learning concepts such as letters, colors, and shape recognition. [3]

The Mother Goose Club YouTube channel also contains a number of shorter, song-only videos that feature cast members and other performers singing nursery rhymes. [6] [7] Additional content can be found on the Mother Goose Club mobile app in the form of songs, books, games, and videos [6] and on Netflix in the form of a nursery rhyme compilation. [8] Sockeye Media also operates and produces content for associated YouTube channels including Mother Goose Club Playhouse [9] and a Spanish-language version of the channel known as Mother Goose Club en Español. [10] As of 2020, Spotify content can also be found on Prime Video, [11] Kidoodle.TV, [12] Tubi, and HappyKidsTV (among other platforms). [13] MattyB Was 9 To 12 (2012-2015) In MattyBRaps

History

The show was created by educators and parents of four, Harry Jho and Sona Jho of Sockeye Media. [1] Mother Goose Club videos were initially uploaded to YouTube for the purpose of sharing content with industry professionals but developed an unexpectedly large following among the general population. [14] By 2011, Mother Goose Club had inadvertently become one of the largest YouTube kids' channels in the world. [5] [14] Episodes also appeared on PBS stations nationwide [2] and in DVD compilations. [14] In 2015, the Mother Goose Club channel was among the first content creators to appear on the YouTube Kids mobile app. [15]

By 2016, a compilation of Mother Goose Club episodes had been licensed to Netflix. [8] Beginning that year, Sockeye Media started presenting the Mother Goose Club series at both MIPCOM and MIPJunior, international conferences that bring together entertainment content players worldwide. It also announced a partnership with Foothill Entertainment on a new 52-episode, CGI-animated Mother Goose Club series. Each episode would be 11 minutes long and feature a story-driven narrative. [16] The series went into development in 2018. [17]

In 2017, Sockeye Media, together with developer Story Toys Entertainment (now Touch Press Inc.), created an app that brought Mother Goose Club books, videos, and games to iOS mobile devices. [18] In June of that year, Sockeye Media announced its partnership with DHX Media's online kids' network WildBrain for managing Mother Goose Club's YouTube channels and handling paid media campaigns. [9] The deal aims to increase audiences and ad revenue by providing rights management and access to technical support. [19]

In December 2019, Mother Goose Club episodes were added to the library of AVOD provider, Kidoodle.TV. [12] In November 2020, it was announced that Mother Goose Club content would be available on the upcoming interactive children's app and streaming service, Hellosaurus. The app would allow children to interact directly with "gamified" episodes of the show. [20] Mother Goose Club was also announced as a content producer for the upcoming kid-focused streaming app, Sensical, developed by Common Sense Media. [21]

Reception and awards

Across multiple channels on YouTube, Mother Goose Club has accumulated over 22 million subscribers and 21 billion views. [22] [23] Individual videos on its channels have also attained hundreds of millions of views. [6] The show and its producer, Sockeye Media, have won or been nominated for numerous awards, including the following:

YearAwardCategoryNomineeResultRef.
201226th Midsouth Emmy AwardsBest Set DesignMother Goose ClubWon [24]
Best Informational/Instructional ProgramMother Goose Club episode "One, Two, Buckle My Shoe"Won [24]
Best Director/ProgramJohn Hussey for Mother Goose ClubNominated [24]
201428th Midsouth Emmy AwardsBest InterstitialsMother Goose Club episode "The Bunny Hop"Won [25]
201630th Midsouth Emmy AwardsBest Children's ProgramMother Goose ClubWon [26]
201832nd Midsouth Emmy AwardsBest Director/Short FormJohn Hussey for Mother Goose Club episode "A Day At The Beach"Nominated [27]
201933rd Midsouth Emmy AwardsBest Informational/Instructional SeriesMother Goose ClubNominated [27]
Best InterstitialsMother Goose ClubNominated [27]
2019 Telly AwardsOnline General-Education (Silver Winner)Mother Goose Club episode "The Alphabet Hip-Hop"Won [28]
Online Craft-Use of Animation (Silver Winner)Mother Goose Club episode "ABC Dance With Me"Won [29]

YouTube channels

Channel nameTopicRelease dateSubscribersNumber of videos
Mother Goose ClubNursery rhyme music videos and skits performed by the six live-action characters of the MGC worldJuly 19, 20099.3 million1500
MGC PlayhouseNursery rhyme music videos and skits performed by a cast of real kidsJune 29, 200917.8 million1500
Mother Goose Club Toons2D and 3D animated nursery rhymes music videos featuring the animated characters of the MGC worldJanuary 2, 2018934 thousand864
MGC Let's PlayLet's Play-style video game content played by the Mother Goose Club charactersDecember 12,2016339 thousand1000
MGC SchoolhouseEducation-forward live-action and animated music videos and teaching videos for early learnersAugust 29,2017466 thousand689
Mother Goose Club LullabySleepy time lullaby music in a wide variety of musical stylesMarch 30, 2020361 thousand412
MGC FunhouseSkits, stories and playtime videos performed by a cast of real kidsMarch 6, 20181.63 million834
Mother Goose Club Finger FamilyFinger Family nursery rhyme songs featuring 2D animated character familiesFebruary 14, 2018450 thousand474
Show Me HowTips and tricks for caregivers and parents to engage in educational and creative play at homeDecember 14, 201416.3 thousand361
Mother Goose Club en EspañolMother Goose Club videos localized in SpanishMarch 2, 20172.51 million761
兒歌童謠・卡通動畫Mother Goose Club videos localized in MandarinJuly 29. 20225.25 thousand141

References

  1. 1 2 "Hot Picks: Mother Goose Club". Broadcast. October 14, 2016. Retrieved February 24, 2021.
  2. 1 2 "Mother Goose gets CGI treatment". C21 Media. Retrieved February 24, 2021.
  3. 1 2 Ashby, Emily (January 28, 2019). "Mother Goose Club". Common Sense Media. Retrieved February 24, 2021.
  4. Cawley, Christian (October 16, 2019). "The 8 Best YouTube Channels for Kids to Watch". Muo. Retrieved February 24, 2021.
  5. 1 2 Jorgensen, Marin (June 2012). "Rhythm and Rhyme: Sona Chong Jho". Harvard Ed. Magazine. Retrieved February 24, 2021.
  6. 1 2 3 Jorgensen, Marin (2020). "Learning with Mother Goose". Harvard Graduate School of Education. Retrieved February 24, 2021.
  7. Wakabayashi, Daisuke (February 6, 2019). "When the Tools of the Trade Are the Keyboard and Mouse". The New York Times. Retrieved February 24, 2021.
  8. 1 2 Spangler, Todd (October 10, 2016). "Netflix's Newest Virtual Babysitter: YouTube-Video Compilation of Nursery Rhymes". Variety. Retrieved February 24, 2021.
  9. 1 2 Foster, Elizabeth (September 8, 2017). "WildBrain inks Mother Goose Club YouTube deal". KidScreen. Retrieved February 24, 2021.
  10. Gidick, Kinsey (March 23, 2020). "30 Educational Videos On YouTube, Because Screen Time Is All The Time Now". Romper. Retrieved February 24, 2021.
  11. Tucker, Jessica (November 8, 2020). "The 10 Best Shows For Toddlers On Amazon Prime". BabyGaga. Retrieved February 24, 2021.
  12. 1 2 Foster, Elizabeth (December 4, 2019). "Kidoodle.TV unwraps new children's content". KidScreen. Retrieved February 24, 2021.
  13. Hepburn, Tmera (June 5, 2020). "Here's What's New on HappyKids.tv for Free in June". Cord Cutter News. Retrieved February 24, 2021.
  14. 1 2 3 Dickson, Jeremy (October 21, 2016). "How digital data is shaping creative content". KidScreen. Retrieved February 24, 2021.
  15. Dredge, Stuart (February 23, 2015). "YouTube Kids app launches in the US for Android and iOS". The Guardian. Retrieved February 24, 2021.
  16. Foster, Elizabeth (September 30, 2016). "YouTube hit Mother Goose Club to get CGI series". KidScreen. Retrieved February 24, 2021.
  17. "Foothill to Distribute 'Mother Goose Club'". License Global. April 6, 2018. Retrieved February 24, 2021.
  18. Calimlim, Aldrin (April 11, 2017). "Mother Goose Club App Out Now on iOS to Bring Preschool to the World". AppAdvice. Retrieved February 24, 2021.
  19. Burke, Jade (September 7, 2017). "Wildbrain secures YouTube rights to Mother Goose Club". Licensing Biz. Archived from the original on September 9, 2017. Retrieved February 24, 2021.
  20. Tuchow, Ryan (November 26, 2020). "Hellosaurus snags US$3.5-million investment". KidScreen. Retrieved February 24, 2021.
  21. Spangler, Todd (December 15, 2020). "Common Sense Media's Sensical Free Kids Streaming Service Sets 2021 Launch". Variety. Retrieved February 24, 2021.
  22. "Mother Goose Club". YouTube. Retrieved February 24, 2021.
  23. "Mother Goose Club Playhouse". YouTube. Retrieved February 24, 2021.
  24. 1 2 3 "EMMY WINNERS 26TH - MIDSOUTH - MARCH 17, 2012". Midsouth Emmy Awards. March 17, 2012. Archived from the original on July 13, 2012. Retrieved February 24, 2021.
  25. "CONGRATULATIONS TO THE 28TH EMMY AWARD WINNERS". Midsouth Emmy Awards. March 2014. Archived from the original on May 23, 2014. Retrieved February 24, 2021.
  26. "30TH MIDSOUTH EMMY® AWARD RECIPIENTS". Midsouth Emmy Awards. February 27, 2016. Archived from the original on March 12, 2016. Retrieved February 24, 2021.
  27. 1 2 3 "33rd MIDSOUTH REGIONAL EMMY® AWARD NOMINATIONS". Midsouth Emmy Awards. Archived from the original on February 18, 2019. Retrieved February 24, 2021.
  28. "Online General Education - Silver Winners". Telly Awards. 2019. Retrieved February 24, 2021.
  29. "Online Craft Use of Animation - Silver Winners". Telly Awards. 2019. Retrieved February 24, 2021.