The topic of this article may not meet Wikipedia's notability guidelines for companies and organizations .(July 2019) |
Founded | 2006Croydon, Surrey, United Kingdom | in
---|---|
Founder | Mark Pearson |
Headquarters | London, England, UK |
Area served | France, Germany, United States, Italy, Spain, Netherlands |
Key people | Chris Reilly (Managing Director) |
Services | Voucher Codes |
Revenue | £12.85 million (2016/17) |
Owner | GoCompare.com |
Website | www |
MyVoucherCodes.co.uk is an online voucher code company, currently owned by Future plc.
MyVoucherCodes.co.uk launched by Mark Pearson in 2006 in his bedroom with £300. He initially started a company that delivered printed messages on roses called Roses by Design, but moved into vouchers after he found he was making more money promoting others products rather than his own and noticed there were no coupon sites in the UK. Initially, Pearson paid someone to build a website and then set up a tech team based in Rotherham, and once the site started making money, a sales team in Glasgow. In the first year MyVoucherCodes had a turnover of £300,000. [1] In 2011 the company bought VouChaCha in 2011, which became their mobile location-based player, and the following year they bought Last Second Tickets, a discounted tickets reseller for sport, events and attractions. In the first half of the decade they also expanded to France, Germany, and United States, and then to Italy, Spain, and Netherlands. [2] In June 2014, after suffering a significant drop in revenue from £8m to £4.5m due to Google Algorithm changes, [3] he sold parent company Markco Media to Monitise for £55m in an all-shares deal, including earnouts. [4] Pearson owned 100% of the business, having grown it by using the positive cashflow rather than taking investment. Next, the company started to focus on mobile traffic. [5] [6] By 2014 60,000 businesses used MyVoucherCodes. [1]
In early 2017 MyVoucherCodes acquired Happiour, a geo-location based app that offers consumers local food and drink offers. [7] Between 2015 and 2017 the company made YouTube ads with students from the School of Communication Arts on a budget of £700 that parodied the John Lewis Christmas TV ads. [8] [9] [10] In July 2017, Monitise, the parent company of MyVoucherCodes was acquired by US financial services provider Fiserv.[ citation needed ] In December 2017, UK price comparison website GoCompare.com announced it was buying MyVoucherCodes for £36.5m. [11]
John Lewis & Partners, commonly known as John Lewis, is a British chain of high-end department stores operating across the United Kingdom, with concessions in Ireland. It is part of the John Lewis Partnership, the UK's largest employee-owned business. The brand was established in 1929 by Spedan Lewis, son of the founder, John Lewis.
Moneysupermarket.com Group plc is a British price comparison website-based business specialising in financial services. The website enables consumers to compare prices on a range of products, including energy, car insurance, home insurance, travel insurance, mortgages, credit cards and loans. The company's subsidiaries include the Travel Supermarket and Moneysavingexpert websites. Moneysupermarket Group is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.
eBuddy is a privately held Dutch software company that offers instant messaging services. As of 2011, eBuddy reported 100 million downloads. The company's flagship service is XMS, a proprietary cross-platform instant messaging service. After some changes of ownership, the company is now again owned by its original founders, Onno Bakker and Jan-Joost Rueb.
Groupon, Inc. is an American global e-commerce marketplace connecting subscribers with local merchants by offering activities, travel, goods and services in 13 countries. Based in Chicago, Groupon was launched there in November 2008, launching soon after in Boston, New York City and Toronto. By October 2010, Groupon was available in 150 cities in North America and 100 cities in Europe, Asia and South America, and had 35 million registered users. By the end of March 2015, Groupon served more than 500 cities worldwide, nearly 48.1 million active customers and featured more than 425,000 active deals globally in 48 countries.
GoCompare.com Limited, trading as Go.Compare is a Welsh financial services comparison company based in Newport, Wales. Its website provides comparison details for financial products including car insurance, home and pet insurance and breakdown cover. Since 2021 it has been owned by Future plc. The company's advertising campaign in 2015 was voted as the "most irritating advertisement."
Behance, stylized as Bēhance, is a social media platform owned by Adobe whose main focus is to showcase and discover creative work.
Google Offers was a service offering discounts and coupons. Initially, it was a deal-of-the-day website similar to Groupon, but it later changed focus. Rather than a small number of prepaid offers, it instead offered many smaller discounts. It is additionally integrated with both Google Maps and Google Wallet for mobile offers. In 2014, Google announced it would be shutting the service down.
InMobi is an Indian multinational technology company, based in Bangalore. Its mobile-first platform allows brands, developers and publishers to engage consumers through contextual mobile advertising. The company was founded in 2007 under the name mKhoj by Naveen Tewari, Mohit Saxena, Amit Gupta and Abhay Singhal.
Adzuna is a search engine for job advertisements. The company operates in 19 countries worldwide and the UK website aggregates job ads from several thousand sources.
Edenred, formerly known as Accor Services, is an international payment service provider.
Mark Pearson is a London, United Kingdom-based entrepreneur and investor. He founded and was CEO of Markco Media, a European discount network. Markco Media is the parent company of MyVoucherCodes.
Tapad Inc. is a venture-funded startup company based in New York City that develops and markets software and services for cross-device advertising and content delivery. It uses algorithms to analyze internet and device data and predict whether two or more devices are owned by the same person. Participating websites and apps then cater their advertisements based on a collective knowledge of the user's actions across all of their devices.
Monitise was a British fintech company that provided mobile banking services and technology for mobile phones to financial institutions.
RetailMeNot, Inc. is an American multinational company headquartered in Austin, Texas, that maintains a collection of coupon web sites. The company was founded by Cotter Cunningham. The company owns RetailMeNot.com and VoucherCodes.co.uk and acquires coupon sites and third-party software.
Squarespace, Inc. is an American website building and hosting company based in New York City. It provides software as a service for website building and hosting, and allows users to use pre-built website templates and drag-and-drop elements to create and modify webpages.
Trainline Europe is the European arm of Trainline, Europe's leading train and coach app. Through either its web interface or mobile apps, customers can purchase tickets for a variety of European rail operators. It also has loyalty cards or vouchers and with e-ticket support. In 2016, Captain Train was acquired by Trainline.
The John Lewis Christmas advert is an ongoing television advertising campaign released by British department store chain John Lewis & Partners in the build-up to Christmas. John Lewis & Partners launched their first Christmas advert in 2007. It has since become something of an annual tradition in the UK, and one of the signals that the countdown to Christmas has begun. The adverts tend to attract widespread media coverage and acclaim upon their release. Between 2019 and 2020, the advert has promoted both John Lewis & Partners and Waitrose & Partners.
Carwow is an online marketplace for buying and selling cars. It uses the reverse marketplace model to remove the need for customers to negotiate with dealers when buying or selling their cars. When buying a new car, users choose the car they want, along with the various specifications and features, and then receive offers directly from dealers. When selling a car, users upload some basic details about their car, after which different car dealers are invited to bid to buy the car directly from them. It also provides information to prospective purchasers and gives feedback on rogue dealers. The company has a YouTube page, run by motor journalist and Carwow's Chief Content Officer Mat Watson, where different cars are reviewed.
Taboola, Inc. is a publicly traded advertising and technology company headquartered in New York City. It provides "content recommendation" adverts on its partner websites.
Kim Gehrig is an Australian director whose body of work spans television shows, commercials, music videos, documentaries, short films and branded entertainment. Gehrig directed "The Woman Who Ate Photographs", an episode of Apple TV+ series, "Roar", starring Nicole Kidman. Her notable commercial works include Run This Town and Stay for Rihanna's Super Bowl LVII Halftime Show,The Greatest for Apple, Viva La Vulva for Libresse, Life Needs Truth for The New York Times, the This Girl Can campaign, and work for many more for brands including Airbnb, Google, Lyft, Nike, IKEA, GAP, and Amnesty International. In music videos, Gehrig has collaborated with artists such as Chaka Khan, Brittany Howard, Wiley, Calvin Harris, and Basement Jaxx. In 2023, Gehrig became the 2nd woman of all time to win the DGA Award for Outstanding Directorial Achievement in Commercials and her films have won a plethora of awards including Cannes Lions, D&AD pencils, BTAA Arrows and UKMVA's.