Earth Day is an annual event on April 22 to demonstrate support for environmental protection. First held on April 22, 1970, it now includes a wide range of events coordinated globally by EARTHDAY.ORG including 1 billion people in more than 193 countries. The official theme for 2023 is "Invest In Our Planet".
A social movement is a loosely organized effort by a large group of people to achieve a particular goal, typically a social or political one. This may be to carry out a social change, or to resist or undo one. It is a type of group action and may involve individuals, organizations, or both. Social movements have been described as "organizational structures and strategies that may empower oppressed populations to mount effective challenges and resist the more powerful and advantaged elites". They represent a method of social change from the bottom within nations. On the other hand, some social movements do not aim to make society more egalitarian, but to maintain or amplify existing power relationships. For example, scholars have described fascism as a social movement.
A protest is a public expression of objection, disapproval, or dissent towards an idea or action, typically a political one. Protests can be thought of as acts of cooperation in which numerous people cooperate by attending, and share the potential costs and risks of doing so. Protests can take many different forms, from individual statements to mass political demonstrations. Protesters may organize a protest as a way of publicly making their opinions heard in an attempt to influence public opinion or government policy, or they may undertake direct action in an attempt to enact desired changes themselves. When protests are part of a systematic and peaceful nonviolent campaign to achieve a particular objective, and involve the use of pressure as well as persuasion, they go beyond mere protest and may be better described as civil resistance or nonviolent resistance.
A grassroots movement is one that uses the people in a given district, region or community as the basis for a political or economic movement. Grassroots movements and organizations use collective action from the local level to implement change at the local, regional, national, or international levels. Grassroots movements are associated with bottom-up, rather than top-down decision-making, and are sometimes considered more natural or spontaneous than more traditional power structures.
Social movement theory is an interdisciplinary study within the social sciences that generally seeks to explain why social mobilization occurs, the forms under which it manifests, as well as potential social, cultural, political, and economic consequences, such as the creation and functioning of social movements.
Resource mobilization is the process of getting resources from the resource provider, using different mechanisms, to implement an organization's predetermined goals. It is a theory that is used in the study of social movements and argues that the success of social movements depends on resources and the ability to use them.
Mass mobilization refers to mobilization of civilian population as part of contentious politics. Mass mobilization is defined as a process that engages and motivates a wide range of partners and allies at national and local levels to raise awareness of and demand for a particular development objective through face-to-face dialogue. Members of institutions, community networks, civic and religious groups and others work in a coordinated way to reach specific groups of people for dialogue with planned messages. In other words, social mobilization seeks to facilitate change through a range of players engaged in interrelated and complementary efforts.
In the social sciences, framing comprises a set of concepts and theoretical perspectives on how individuals, groups, and societies organize, perceive, and communicate about reality. Framing can manifest in thought or interpersonal communication. Frames in thought consist of the mental representations, interpretations, and simplifications of reality. Frames in communication consist of the communication of frames between different actors. Framing is a key component of sociology, the study of social interaction among humans. Framing is an integral part of conveying and processing data daily. Successful framing techniques can be used to reduce the ambiguity of intangible topics by contextualizing the information in such a way that recipients can connect to what they already know.
Political opportunity theory, also known as the political process theory or political opportunity structure, is an approach of social movements that is heavily influenced by political sociology. It argues that success or failure of social movements is affected primarily by political opportunities. Social theorists Peter Eisinger, Sidney Tarrow, David S. Meyer and Doug McAdam are considered among the most prominent supporters of the theory.
Power Shift Network is a North American non-profit organization made up of a network of youth-led social and environmental justice organizations working together to build the youth clean energy and climate movement. It runs campaigns in the United States and Canada to build grassroots power and advocate for tangible changes on climate change and social justice at local, state, national and international levels in North America. The organization changed its name from Energy Action Coalition in July 2016 in order to reflect its new leadership and it shift from a coalition to a network structure. The Power Shift Network's members, which include other non-profit organizations and student groups focused on environmental justice, social justice, and climate change, focus their organizing and campaigns on campuses, communities, corporate practices, and politics. The Power Shift Network is part of the Global Youth Climate Movement.
350.org is an international environmental organization addressing the climate crisis. Its stated goal is to end the use of fossil fuels and transition to renewable energy by building a global, grassroots movement.
Jane F. McAlevey is an American union organizer, author, and political commentator. She is a Senior Policy Fellow at the University of California, Berkeley's Institute for Research on Labor and Employment, and a columnist at The Nation.
Online social movements are organized efforts to push for a particular goal through the use of new communications and information technologies, such as the Internet. In many cases, these movements seek to counter the mainstream public, claiming there is a wrong that should be righted. Online social movements have focused on a broad range on social and political issues in countries all around the world.
The People's Climate March (PCM) was a large-scale activist event orchestrated by the People's Climate Movement to advocate global action against climate change, which took place on Sunday, September 21, 2014, in New York City, along with a series of companion actions worldwide, many of which also took the name People's Climate March. With an estimated 311,000 participants, the New York event was the largest climate change march in history. Described as "an invitation to change everything," the march was called in May 2014 by the global advocacy human rights group Avaaz and 350.org, the environmental organization founded by writer/activist Bill McKibben, and it was endorsed by "over 1,500 organizations, including many international and national unions, churches, schools and community and environmental justice organizations." It was conceived as a response to the scheduled U.N. Climate Summit of world leaders to take place in New York City two days later, on September 23.
The climate movement is a global social movement focused on pressuring governments and industry to take action addressing the causes and impacts of climate change. Environmental non-profit organizations have engaged in significant climate activism since the late 1980s and early 1990s, as they sought to influence the United Nations Framework Convention on Climate Change (UNFCCC). Climate activism has become increasingly prominent over time, gaining significant momentum during the 2009 Copenhagen Summit and particularly following the signing of the Paris Agreement in 2016.
Aytzim, formerly the Green Zionist Alliance (GZA), is a New York–based Jewish environmental organization that is a U.S.-registered 501(c)(3) tax-deductible nonprofit charity. A grassroots all-volunteer organization, Aytzim is active in the United States, Canada and Israel. The organization is a former member of the American Zionist Movement and has worked in partnership with Ameinu, the Coalition on the Environment and Jewish Life (COEJL), Hazon, Interfaith Moral Action on Climate, Interfaith Oceans, GreenFaith, Mercaz/Masorti, the National Religious Coalition on Creation Care, and the Jewish National Fund (JNF)—although Aytzim has long criticized JNF for not prioritizing sustainability and environmental justice in its actions. Aytzim's work at the nexus of Judaism, environmentalism and Zionism has courted controversy from both Jewish and non-Jewish groups.
The People's Climate March was a protest which took place on Washington, D.C.'s National Mall, and at locations throughout the United States on April 29, 2017. The organizers were the People's Climate Movement. They announced the demonstration in January 2017 to protest the environmental policies of the then U.S. President Donald Trump and his administration. The protests were held at the end of his first 100 days as president, during stormy weather across the U.S. There were an estimated 200,000 participants in the D.C. march.
Future Coalition is an American nonprofit organization consisting of a national network of youth-led organizations and initiatives centered around creating social change.
Sunrise Movement is an American 501(c)(4) political action organization that advocates political action on climate change. When launched in 2017, the movement's goal was to elect proponents of renewable energy in the 2018 midterm elections, first in the Democratic primaries and then in the general election held on November 6, 2018. Since the midterm elections, the movement has been working towards shifting the Overton window on climate policy to center the environmental program known as the Green New Deal.
