Pocketbook (application)

Last updated
Pocketbook
TypeFinance
Founded2012
FounderAlvin Singh, Bosco Tan, Finlay Harrison
Headquarters
Sydney, New South Wales Australia
Area served
Australia
Parent Zip Co Limited
Website getpocketbook.com

Pocketbook is a Sydney-based free budget planner and personal finance app launched in 2012. [1] [2] The app helps users setup and manage budgets, track spending and manage bills. [3] Pocketbook is the first personal finance app in Australia to offer users the ability to manage their money through linking their bank accounts. [4] As of 2016 Pocketbook claims to support over 250,000 Australians, [5] in January 2018 that number was 435,000. [6]

Contents

History

Pocketbook is founded by Alvin Singh and Bosco Tan in 2012. [7] It was conceived in 2011 in a Wolli Creek apartment as a tool for Alvin and Bosco to take control of their money. [8] The app has been featured on CNET, Business Insider and other popular media outlets. [9] In September 2016, Pocketbook was acquired by ZIP Co Ltd (ASX :  Z1P). [10]

Features

The app syncs with the bank account of users and organizes spending into different categories. [11] Users of the app can be reminded of bill payments, analyse spending and set spending limits. [12] They can also be alerted of fraudulent transactions and deductions. [13] The app employs security measures like end to end encryption, CloudFlare protection, fraud detection, identity protection etc. [14] Pocketbook is available via web and mobile version. [1]

Funding rounds

Pocketbook has raised $500,000 from technology fund Tank Stream Ventures which is co-founded and backed by Markus Kahlbetzer. Other investors include TV personality David Koch, Geoff Levy, David Shein and Peter Cooper. [15] In September 2016 Digital retail finance and payment industry player zipMoney (ASX:Z1P) bought Pocketbook in a $7.5m deal [16]

Awards

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References

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  6. "Z1P Quarterly Report" (PDF).
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  8. "Zipmoney Announces Completion of Pocketbook Acquisition". Morningstar, Inc. 12 September 2016. Retrieved 23 January 2017.
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  13. "The financial perks of off-season travel". The Gazette (Cedar Rapids) . Retrieved 12 February 2017.
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