Coca-Cola, or Coke, is a carbonated soft drink manufactured by the Coca-Cola Company. In 2013, Coke products were sold in over 200 countries worldwide, with consumers drinking more than 1.8 billion company beverage servings each day. Coca-Cola ranked No. 87 in the 2018 Fortune 500 list of the largest United States corporations by total revenue. Based on Interbrand's "best global brand" study of 2020, Coca-Cola was the world's sixth most valuable brand.
Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961.
Diet Coke is a sugar-free and low-calorie soft drink produced and distributed by the Coca-Cola Company. It contains artificial sweeteners instead of sugar. Unveiled on July 8, 1982, and introduced in the United States on August 9, 1982, it was the first new brand since 1886 to use the Coca-Cola trademark. The product quickly overtook the company's existing diet cola, Tab, in sales.
Product placement, also known as embedded marketing, is a marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent. Much of this is done by loaning products, especially when expensive items, such as vehicles, are involved. In 2021, the agreements between brand owners and films and television programs were worth more than US$20 billion.
Inca Kola is a soft drink that was created in Peru in 1935 by British immigrant Joseph Robinson Lindley. The soda has a sweet, fruity flavor that somewhat resembles its main ingredient, lemon verbena. Americans compare its flavor to bubblegum or cream soda, and it is sometimes categorized as a champagne cola.
Tab was a diet cola soft drink created and produced by The Coca-Cola Company, introduced in 1963 and discontinued in 2020. Coca-Cola's first diet drink, Tab was popular throughout the 1960s and 1970s. Several variations were made, including a number of fruit-flavored, root beer, and ginger ale versions. Caffeine-free and clear variations were released in the late 1980s and early 1990s.
Surge is a citrus-flavored soft drink first produced in the 1990s by The Coca-Cola Company to compete with Pepsi's Mountain Dew. Surge was advertised as having a more "hardcore" edge, much like Mountain Dew's advertising at the time, in an attempt to lure customers away from Pepsi. It was originally launched in Norway as Urge in 1996, and was so popular that it was released in the United States as Surge in 1997. Lagging sales caused production to be ended in 2003 for most markets.
Coca-Cola C2 was a cola-flavored beverage introduced by The Coca-Cola Company first in Japan, then later on June 7, 2004 in the United States, in response to the low-carbohydrate diet trend. This Coke product was marketed as having half the carbohydrates, sugars and calories compared to standard Coca-Cola. It contained aspartame, acesulfame potassium, and sucralose in addition to the high fructose corn syrup typically found in cola beverages distributed in America.
Thums Up [sic] is an Indian multinational brand of cola in India. It was introduced in 1977 to offset the withdrawal of The Coca-Cola Company from India. The brand was later bought by Coca-Cola who re-launched it in order to fight against Pepsi to capture the market.
The Coca-Cola Company is an American multinational beverage corporation founded in 1892, best known as the producer of Coca-Cola. The Coca-Cola Company also manufactures, sells, and markets other non-alcoholic beverage concentrates and syrups, and alcoholic beverages. The company's stock is listed on the NYSE and is part of the DJIA and the S&P 500 and S&P 100 indexes.
Mello Yello is a highly caffeinated, citrus-flavored soft drink produced, distributed and created by The Coca-Cola Company that was introduced on March 12, 1979, to compete with PepsiCo's Mountain Dew.
Coca-Cola Zero Sugar is a diet cola produced by The Coca-Cola Company. In some countries it is sold as Coca-Cola No Sugar.
Coca-Cola Cherry is a cherry-flavored version of Coca-Cola. It is produced and distributed by The Coca-Cola Company and its bottlers in the United States and some international markets.
A fictional brand is a non-existing brand used in artistic or entertainment productions, such as paintings, books, comics, movies, TV serials, and music. The fictional brand may be designed to imitate, satirize or differentiate itself from a real corporate brand. Such a device may be required where real corporations are unwilling to license their brand names for use in the fictional work, particularly where the work holds the product in a negative light.
Pepsi Invaders is a non-commercially released 1983 fixed shooter video game developed by Atari, Inc. for the Atari 2600. It was commissioned by The Coca-Cola Company to be handed out to salespeople at their 1983 sales convention. A reskin of the system's version of Space Invaders, the player shoots down a flying formation of letters spelling "PEPSI", Coca-Cola's long-time rival. Only 125 copies were distributed.
NOS is an energy drink sold in 16-and-24-US-fluid-ounce cans. The drink was also distributed in a bottle designed to look like a NOS tank but this bottle has been discontinued. Formerly a property of The Coca-Cola Company, it is currently produced by Monster Beverage and licensed by Holley Performance, which owns the trademark. NOS contains high levels of taurine and caffeine, and it also contains guarana. L-Theanine was removed as a "CMPLX6" ingredient in 2016, with inositol becoming listed as one of the six featured ingredients on the can. NOS Energy is currently available in Original, GT Grape, Nitro Mango, Sonic Sour, Power Punch and Turbo.
Dr Pepper is a carbonated soft drink. It was created in the 1880s by pharmacist Charles Alderton in Waco, Texas, and first served around 1885. Dr Pepper was first nationally marketed in the United States in 1904. It is now also sold in Europe, Asia, North and South America. In Australia, New Zealand and South Africa, Dr Pepper is sold as an imported good. Variants include Diet Dr Pepper and, beginning in the 2000s, a line of additional flavors.
The Coca-Cola sign is an electro-kinetic sculpture on the Two Times Square building in Times Square, Manhattan, New York City. The current sign, installed in 2017, is 68 feet (21 m) tall and 42 feet (13 m) wide, and is the latest in a line of Coca-Cola Times Square signs dating back to 1920.
MyCoke was an online chat game used for marketing the Coca-Cola brand and products. It was created in January 2002 by VML Inc an Atlanta-based digital agency using core technology from Sulake Corporation, the company responsible for a similar popular online game called Habbo Hotel. Version 2 of the game was released in late 2004 on a new technology platform called Galapagos, created by Studiocom, and featuring new locations and a special double-reward 'Coca-Cola Red Room'.
Sprite is an American-owned brand of clear, lemon and lime-flavored soft drink created by the Coca-Cola Company. Sprite comes in multiple flavors, including cranberry, cherry, grape, orange, tropical, ginger, and vanilla. Ice, peach, Berryclear remix, and newer versions of the drinks are artificially sweetened. Sprite was created to compete primarily against Keurig Dr Pepper's 7 Up.
