In May 2015, the company launched out of Brooklyn's Colonie restaurant[4][5] by serial consumer goods entrepreneur (Hudson Davis-Ross) and a group of childhood friends who met while attending the Brunswick School (Jarrett McGovern, Grant Gyesky, Justin Weinstein).[6] The group started nitro cold-brewing in 2014 out of McGovern's New York City apartment before moving brewing operations into Gyesky's garage[7] and eventually into a brewery located in Connecticut.[8] By July 2017 the brand was available for purchase in retailers in cities such as Los Angeles, San Francisco, and elsewhere.[9] While the company's retail business initially had been focused on the East Coast with distribution in grocers like Whole Foods,[10] independent retailers, and offices, the brand –by January 2018 –expanded into the Pacific Northwest entering Safeway stores as well as independent retailers via Portland Columbia Distributing.[11] There is a production facility in Stamford, Connecticut.[12]
Products
In July 2018, while having previously focused solely on nitro cold brew, the company released a new series of nitro cold brew lattes on Kickstarter: lattes.[13] According to the San Diego Tribune, as of August 2018, the company's Oat Milk and Mocha Latte were the first ready-to-drink beverages in the United States to use organic oat milk.[14][15] The company has continued to expand its offerings, with the announcement of its first nitrogen-infused canned tea released in June 2020.[16]
As of September 2018, the brand sold online and in-store in the US and parts of Canada,[17] and it has widened its wholesale reach to cover US cities on the East and West Coast as well as the Midwest.[18] In October 2018, the company opened its first flagship location in New York City.[19][20]
In March 2019, Rise expanded their product offering with the launch of organic oat milk,[21] and in July 2021, they launched a non-nitro cold brew in a multi-serve carton. [22]
Recognition
In March 2019, USA Climbing announced a two-year partnership with Rise Brewing where its nitro cold brew coffee would be the official provider for the organization.[23] Rise Brewing has additionally partnered with local brewery Half Full Brewery to establish the "first and only" hard coffee within the beer market.[24]
Cofounders McGovern and Weinstein were recognized in the Connecticut Magazine 30 Under 40 list in 2019.[25]
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