RTIC Outdoors

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RTIC Outdoors, previously known as RTIC Coolers, is an American manufacturer and online retailer which sells outdoor equipment. [1] [2] It is based in Houston, Texas. [3]

Contents

History

RTIC Outdoors was founded in 2015 by twin brothers Jim and John Jacobsen, as RTIC Coolers. [2] [1] [4] Initially, it was a manufacturer of coolers but later expanded to include bottles, chairs, bags, tumblers, and related accessories. [5] [6] [7]

In July 2018, RTIC changed its name from RTIC Coolers to RTIC Outdoors. [7]

In November 2018, RTIC opened a 10,000-square-foot retail store in Katy, Texas. [3] [8]

In September 2020, RTIC was acquired by Wind Point Partners, a Chicago-based private equity firm. [9]

In 2023, RTIC became the official cooler and drinkware sponsor of the NASCAR Cup Series. [10]

Locations

RTIC has a 10,000-square-foot retail store in Katy, Texas. [11] [7] RTIC also operates two warehouses in the Houston area. [12]

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References

  1. 1 2 Davis, Amy (17 November 2016). "Meet the Houston twin brothers who created RTIC". KPRC-TV .
  2. 1 2 "Cypress-based Rtic jumps into Texas cooler competition". Houston Chronicle . 27 December 2016.
  3. 1 2 Davis, Amy (16 November 2018). "Houston-based RTIC Outdoors opens flagship store". KPRC-TV .
  4. ↑ Rumbaugh, Andrea (January 2, 2017). "Texas cooler companies in cold war". Arkansas Democrat Gazette .
  5. ↑ https://www.bizjournals.com/houston/news/2018/11/15/rebranded-rtic-outdoors-to-hold-grand-opening.html
  6. ↑ Davis, Amy (November 17, 2016). "Tumbler test: Which tumblers stand up to the hype". KPRC.
  7. 1 2 3 https://www.houstonchronicle.com/business/article/Rtic-Cooler-to-add-retail-stores-change-name-to-13079976.php
  8. ↑ Nielsen, James (July 16, 2018). "Rtic to open flagship store in Houston". Houston Chronicle .
  9. ↑ Esposito, Frank (11 September 2020). "Wind Point adds outdoor products supplier RTIC".
  10. ↑ Stern, Adam (April 5, 2023). "NASCAR inks sponsorship with RTIC Outdoors". Sports Business Journal .
  11. ↑ https://www.chron.com/business/bizfeed/article/Rtic-to-open-flagship-store-in-Houston-13078301.php
  12. ↑ "Cypress-based RTIC Coolers expanding business with new Houston stores". ABC13 Houston.
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