| "Run It Up" | ||||
|---|---|---|---|---|
| | ||||
| Single by Hanumankind | ||||
| Released | March 6, 2025 | |||
| Recorded | 2025 | |||
| Genre | Hip hop | |||
| Label | ||||
| Producer | Kalmi | |||
| Hanumankind singles chronology | ||||
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"Run It Up" is a song recorded by Indian rapper Hanumankind, released on March 6, 2025, through Capitol Records, and Universal Music. [1] It is the fourth track to his debut mixtape, Monsoon Season , and was one of the five promotional singles for the album.
The track was produced by Kalmi, and invokes Theyyam rituals by pairing the modern hip-hop production with chenda drums. [2] [3]
Lyrically, the song sees Hanumankind vows to "run it up", for himself, others, and for his ancestors. Despite the negativity he's experienced, he's willing to place a bet on himself and push through, which is something that he doesn't want to lose. [4] [5]
The music video, directed by Bijoy Shetty, features traditional martial arts, such as Kalaripayattu, Thang Ta, Garudan Thookkam. [6] [7] Additionally, the music video references the tribal deities Kandanar Kelan and Muthappan. [8]
Prime Minister of India Narendra Modi praised Hanumankind and the music video on his radio show Mann Ki Baat, for promoting indigenous martial arts. [5] [9] [10]
Meteorologist for Fox 11 Los Angeles, Adam Kreuger, referenced the song in social media posts on Instagram. Hanumankind responded, writing "Legend" under the Instagram comment section of the post, and Kalmi writing “Thank u sirr (heart emoji).” [11]
| Chart (2025) | Peak position | Debut position | Weeks on chart |
|---|---|---|---|
| New Zealand Hot Singles (Recorded Music NZ) | 24 | 24 | 1 [12] |
All credits received from Tidal. [13]