Run It Up (Hanumankind song)

Last updated

"Run It Up"
Run It Up (Hanumankind song).jpeg
Single by Hanumankind
ReleasedMarch 6, 2025
Recorded2025
Genre Hip hop
Label
Producer(s) Kalmi
Hanumankind singles chronology
"The Game Don't Stop - Squid Game 2"
(2024)		"Run It Up"
(2025)		"Holiday - A COLORS SHOW"
(2025)

"Run It Up" is a song recorded by Hanumankind, released on March 6, 2025, through Capitol Records, and Universal Music. [1] It is the fourth track to his debut album, Monsoon Season , and was one of the five promotional singles for the album.

Contents

Background and lyricism

The track was produced by Kalmi, and invokes Theyyam rituals by pairing the modern hip-hop production with chenda drums. [2] [3]

Lyrically, the song sees Hanumankind vows to "run it up", for himself, others, and for his ancestors. Despite the negativity he's experienced, he's willing to place a bet on himself and push through, which is something that he doesn't want to lose. [4] [5]

Music video

The music video, directed by Bijoy Shetty, features traditional martial arts, such as Kalaripayattu, Thang Ta, Garudan Thookkam. [6] [7] Additionally, the music video references the tribal deities Kandanar Kelan and Muthappan. [8]

Critical reception

Prime Minister of India Narendra Modi praised Hanumankind and the music video on his radio show Mann Ki Baat, for promoting indigenous martial arts. [5] [9] [10]

Meteorologist for Fox 11 Los Angeles, Adam Kreuger, referenced the song in social media posts on Instagram. Hanumankind responded, writing "Legend" under the Instagram comment section of the post, and Kalmi writing “Thank u sirr (heart emoji).” [11]

Credits and personnel

All credits received from Tidal. [12]

References

  1. ↑ "Hanumankind Returns with Explosive New Single "Run It Up"". Universal Music Canada. March 7, 2025. Retrieved September 1, 2025.
  2. ↑ Ganpy (March 6, 2025). "Hanumankind's "Run it up". A Bold Ode to Culture". Medium. Retrieved September 1, 2025.
  3. ↑ "'Run It Up': Hanumankind's 'Big Dawgs' follow-up is another powerful ode to Indian culture". The Indian Express. March 6, 2025. Retrieved September 1, 2025.
  4. ↑ Conteh, Mankaprr (March 6, 2025). "Hanumankind Bets Big On Himself to 'Run It Up'". Rolling Stone. Retrieved September 1, 2025.
  5. 1 2 Horvath, Zachary (March 8, 2025). "Hanumankind Vows To "Run It Up" For Himself And Others On Passionate Single". HotNewHipHop. Retrieved September 1, 2025.
  6. ↑ Radioandmusic.com (March 8, 2025). "Hanumankind returns with explosive new single 'Run It Up'". Radioandmusic.com. Retrieved September 1, 2025.
  7. ↑ Tekalkote, Anirudh (March 13, 2025). "Hanumankind Turns Up The Heat In "Run It Up"". The Garnette Report. Retrieved September 1, 2025.
  8. ↑ Aurelius, Marcus (March 10, 2025). "Chaos, fire & celebration: Hanumankind gets his 'Big Dawgs' team back together again to 'Run It Up'". LiFTED Asia. Retrieved September 1, 2025.
  9. ↑ Entertainment Desk (March 30, 2025). "PM Modi applauds rapper Hanumankind for promoting Indian martial arts globally in 'Run It Up': 'Due to his efforts…'". The Indian Express. Retrieved September 1, 2025.
  10. ↑ Narendra, Modi. PM Narendra Modi's 120th Edition of Mann Ki Baat | 30th March, 2025. Mann Ki Baat . Event occurs at 15:55.
  11. ↑ Nyayapati, Neeshita (May 13, 2025). "Hanumankind reacts to US meteorologist sneaking in Run It Up lyrics while reporting weather". Hindustan Times. Retrieved September 1, 2025.
  12. ↑ "Run It Up by HanuMankind on TIDAL". TIDAL. Retrieved September 1, 2025.
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