Saponia

Last updated
Saponia d.d
Company type d.d.
ZSE:  SAPN
ISIN HRSAPNRA0007  OOjs UI icon edit-ltr-progressive.svg
Industry Consumer goods
Founded1894
FounderSamuel Reinitz
Headquarters,
Croatia
Area served
Worldwide
Key people
Ivan Grbešić (CEO) [1]
Products laundry and cleaning products, beauty care
RevenueIncrease2.svg 132,92 million (2024) [2]
Number of employees
725 (2024) [2]
Website saponia.hr

Saponia is a Croatian consumer goods and chemical company that produces cleaning and hygiene products, as well as supplements for household and industry. It is headquartered in Osijek.

Contents

History

Factory building Saponia.jpg
Factory building

The company was initially founded in 1894 by Samuel Reinitz as a factory producing soap, which then connected with another company led by a certain George Schicht in 1922. Croatian Discount Bank was an early investor in Reinitz's business in 1919, during which it operated under the name Prva osječka tvornica sapuna. These companies were subsequently merged in 1930 with the Lever Brothers company from the United Kingdom, while following World War II, they were nationalised and renamed Prva tvornica sapuna Osijek. [3] [4]

In 1952, the company began manufacturing cosmetics, and in the following year it assumes its current name. During the 60s it founded its own research and development institute and began collaborating with Unilever. In the following decades, it increased its production capacities of detergents to 110 thousand tonnes and built new production sites in Nemetin, as well as a distribution centre. [3]

Following the wars during the 90s, it was acquired by Mepas Group from Široki Brijeg in Bosnia and Herzegovina. [3]

Products

References

  1. Tsoneva, Annie (2 May 2023). "Croatia's Saponia replaces CEO". SeeNews. Retrieved 6 May 2025.
  2. 1 2 "Saponia d.d." FINA. Retrieved 2025-05-06.
  3. 1 2 3 Šojat, Lada (9 September 2019). "Saponia d. d." tehnicka.lzmt.hr. Retrieved 6 May 2025.
  4. Sharma, Soumitra (1997). Restructuring Eastern Europe: The Microeconomics of the Transition. Edward Elgar Publishing. pp. 144–145. ISBN   9781782542896 . Retrieved 6 May 2025.