Sarga.co

Last updated
PT. Kuda Pacu Indonesia
Company type Perseroan terbatas
Industry Horse racing
Equestrianism
Founded2023
Founder Aryo Djojohadikusumo
HeadquartersSahid Sudirman Centre, Lantai 50, Jl. Jendral Sudirman Kav.86, ,
Website sarga.co

PT Kuda Pacu Indonesia, which operates under the name Sarga.co (stylized as SARGA.CO), is a company part of Sarga Group that specializes in organizing, developing, and promoting Indonesia's horse racing industry. [1] The company was established in 2023 by Aryo Djojohadikusumo, the chairman of the Equestrian Association of Indonesia (PORDASI). [2]

Contents

SARGA.CO, in collaboration with the Equestrian Association of Indonesia, are event organizers as well as promotors for the Indonesia's Horse Racing series. The series includes various historical races, including the Indonesia Derby, the Triple Crown series, the Pertiwi Cup, and the Kejurnas PORDASI races. [3] [4]

History

SARGA.CO was founded in 2023 with the intentions of preserving, rebuilding, developing, and popularizing Indonesia's equestrianism industry. [5] In 2023 and 2024, SARGA.CO organized several equestrian events in collaboration with the Equestrian Association of Indonesia. These events include horse racing, dressage, eventing, show jumping, and horseback archery. [6]

In 2025, SARGA.CO shifted their focus exclusively to horse racing, which, in Indonesia, had been declining in popularity since the fall of Soeharto. [7] Since 2025 Indonesia's national horse racing calendar had been compiled into the Indonesia's Horse Racing series run by SARGA.CO in collaboration with the Equestrian Association of Indonesia (PORDASI). The series includes various races and series, including the Jateng Derby, the Triple Crown series, the Indonesia Derby, the Pertiwi Cup, the Kejurnas PORDASI series, as well as the King's Cup series as of 2026. [8] [9]

SARGA.CO also founded the Indonesia Rising Stars Award. The awards include the Equine Awards, which awards various achievements made by Indonesian athletes and teams across several equine sports in year, the SARGA IHR Awards, which awards the best horses, jockeyes, trainers, and stables from the previous Indonesia's Horse Racing season, as well as the IHR Badge of Honor, which is given to individuals who own a significant amount of race horses. [10]

See also

References

  1. Sakina, Pamela (2025-12-19). "Menteri Ekonomi Kreatif dukung SARGA.CO kembangkan IP". Antara News (in Indonesian). Retrieved 2026-01-04.
  2. Zakaria, Abdul (2025-09-28). "SARGA.CO Sukses Gelar IHR II di Payakumbuh". RRI.co.id.
  3. Febriari, Silvana (2025-02-14). "SARGA.CO Luncurkan Kalender Event Pacuan Kuda Bertajuk 'The Race of Rising Stars'". Metro TV News (in Indonesian). Retrieved 2026-01-04.
  4. Alfatah (2025-09-28). "SARGA.CO sukses gelar IHR, PORDASI siapkan gelanggang internasional di Sumbar". Antara News Sumbar (in Indonesian). Retrieved 2026-02-11.
  5. "About". SARGA.CO. Retrieved 2026-02-14.
  6. Sarga. Co (2026-01-14). WHAT IS SARGA.CO? HERE’S THE VISION BEHIND THE RACE!🏇 . Retrieved 2026-02-14 via YouTube.
  7. "Nasib Pacuan Kuda Pulomas yang Dulu Pernah Bersinar". detiknews (in Indonesian). Retrieved 2026-02-14.
  8. "Past Event". SARGA.CO. Retrieved 2026-02-14.
  9. "Jadwal Kalender Pacuan Kuda Indonesia's Horse Racing 2026, Delapan Seri Bergengsi Siap Digelar!". Sarga News (in Indonesian). 1970-01-01. Retrieved 2026-02-14.
  10. "Indonesia Rising Stars Award 2026: Panggung Apresiasi Olahraga Berkuda Nasional dan Lahirnya Talenta Luar Biasa". Sarga News (in Indonesian). 1970-01-01. Retrieved 2026-02-14.