Scarab Research

Scarab Research Inc.

Company type	Private
Industry	Software (Recommendation systems for e-commerce, e-publishing)
Founded	2009 (2009)
Headquarters	Budapest , Hungary
Area served	Worldwide
Key people	Viktor Szathmáry (CEO) Dániel Fogaras (CSO)
Products	Scarab Recommender [1] [2] Scarab Cloud
Services	Software development
Website	scarabresearch.com

Scarab Research is a research and development company specialized in recommender systems and machine learning. ^[3]

History

Scarab Research was founded in 2009 by a group of European scientists and IT engineers. Its development operations were based in Budapest, Hungary. ^[4]

That time personalized recommendations offer had been a new way for returning customers to discover products that match their personal tastes, even though they may never heard of them before. ^[5]

Before its acquisition, Scarab Research was one of the first Central European companies to develop a scalable, real-time product recommendation engine using machine learning. The company’s technology was implemented by various online retailers across Europe, and contributed significantly to the early adoption of personalization in e-commerce in the region. ^[6]

In December 2013, Scarab Research was acquired by Emarsys (an SAP company ^[7] ). ^[8]

Scarab Cloud

Scarab Cloud is the name of Scarab Research's cloud-based SaaS e-commerce product recommender service. ^{[9] [10]}

References

1. "NY's largest online grocer adopts Scarab recommender". Budapest Business Journal. 2010-08-06.
2. "Bookline.hu launches personalized recommendations". Budapest Business Journal. 2010-07-14.
3. "Scarab Research | Insider Startup Adatbázis" (in Hungarian). Archived from the original on 2020-02-01. Retrieved 2020-03-19.
4. "Startups.hu - Database of Hungarian Startups". startups.hu. Retrieved 2020-03-18.
5. "Bookline.hu launches personalized recommendations". Budapest Business Journal. Retrieved 2020-03-18.
6. "Scarab Research personalizes e-commerce with machine learning". Portfolio.hu (in Hungarian). 2012-11-15. Retrieved 2025-09-17.
7. "Emarsys + SAP". Emarsys. Retrieved 2024-01-21.
8. "ITHub - Az IT karriercsomópont". ITHub (in Hungarian). Archived from the original on 2020-03-19. Retrieved 2020-03-19.
9. "Az Év E-kereskedői a Scarab ajánlóját használják • Trademagazin.hu". Trade magazin (in Hungarian). 2010-11-17. Retrieved 2020-03-19.
10. "Scarab Research | Insider Startup Adatbázis" (in Hungarian). Archived from the original on 2020-02-01. Retrieved 2020-03-19.