Slate Auto

Last updated

Slate Auto
Company type Private
Industry Automotive
PredecessorRe:Build Manufacturing
FounderMiles Arnone; William Barker; Jeff Wilke
Headquarters,
U.S.
Area served
United States
Key people
Chris Barman (CEO) [2]
Products Electric vehicles
Website slate.auto

Slate Auto is an American startup company that is developing electric vehicles. It was founded in 2022 inside of Re:Build Manufacturing by Miles Arnone, William Barker and Jeff Wilke, and is based in Troy, Michigan. Its investors include Jeff Bezos, Mark Walter, and Re:Build Manufacturing. [3] Its first product will be the Slate Truck, an electric pickup truck that can be converted into an SUV.

Contents

History

Slate was founded in 2022, and operated in stealth mode until it revealed the Slate Truck on April 24, 2025. [4] It was originally called "Re:Car", as a project within Re:Build Manufacturing, a domestic manufacturing platform. Slate's three co-founders and co-chairman Miles Arnone, William Barker and Jeff Wilke are all co-founders and leaders at Re:Build Manufacturing. Slate's first several hundred employees include many with experience at Ford, General Motors, Stellantis, and Harley-Davidson. [3] The company is headquartered in Troy, Michigan and has a design studio in Long Beach, California.

Slate raised at least $111 million in Series A financing, including an undisclosed amount from Bezos. Slate then raised $600 million in 2024 from Mark Walter, the controlling owner of the Los Angeles Dodgers and CEO of Guggenheim Partners, Jeff Bezos, and General Catalyst, a venture capital firm. [5] In mid-2025, the company said it was launching a third round (Series C) of financing. [6]

Initial manufacturing is expected to occur in Warsaw, Indiana, [7] at a site previously operated by LSC Communications as a printing plant until its closure in 2023. [8] Slate is retrofitting the plant to accommodate its vehicle line, targeting production to begin at the end of 2026. [9] Slate expects a capacity of up to 150,000 vehicles per year. [6]

Vehicles

Demonstration model of the Slate Truck displayed in Seattle, 2025 Slate Truck demonstration in Seattle - 01.jpg
Demonstration model of the Slate Truck displayed in Seattle, 2025

Slate's first vehicle, a battery-powered pick-up truck, was announced on April 24, 2025. The company expects to price it under $28,000. [10] The vehicle can be transformed from a truck into a 5-seater SUV through a kit that Slate will sell to customers. [11]

As a publicity stunt, Slate parked at least three prototype vehicles on the streets of Venice, Los Angeles, ahead of the official announcement. [12] The vehicles were wrapped with branding for fictitious companies, and resembled a pick-up truck, a "coupe-like" sports utility vehicle (SUV), and a boxier SUV that resembles a Land Rover Defender. The vehicles are non-functional design bucks; images of them were shared widely by journalists and Reddit contributors. [13]

Prior to its official announcement, the company had trademarked "Blank Slate" and "We Built It. You Make It." [14] The vehicle has been both called "anti-Tesla" [15] [16] [17] and "anti-Cybertruck"; [18] the name "Slate" has been noted to be an anagram of "Tesla". [19] [20]

References

  1. Doll, Scooter (March 28, 2025). "What is Slate? A stealthy new American EV automaker promises to be a 'game-changer'". Electrek. Retrieved April 25, 2025.
  2. Voelcker, John. "Slate's $25K Electric Pickup Is Here". Wired. Retrieved April 25, 2025.
  3. 1 2 O'Kane, Sean (April 8, 2025). "Exclusive: Inside the EV startup secretly backed by Jeff Bezos". TechCrunch. Retrieved April 22, 2025.
  4. Levin, Tim (April 24, 2025). "Slate Emerges From Stealth With A Low-Cost, Transforming EV Pickup". InsideEVs. Retrieved April 25, 2025.
  5. Falkenberg-Hull, Eileen (May 8, 2025). "Slate confirms $700 million in funding, Bezos investment". Newsweek. Retrieved May 10, 2025.
  6. 1 2 Wayland, Michael (June 7, 2025). "Slate Auto: Inside the EV startup, stealth production facility backed by Jeff Bezos". CNBC. Retrieved June 9, 2025.
  7. DaSilva, Amber (April 9, 2025). "Jeff Bezos–Funded EV Startup Slate Auto Wants To Build A $25,000 Two-Seat Pickup". Jalopnik. US. Retrieved April 22, 2025.
  8. "Warsaw, Indiana, printing plant to close, putting about 525 workers out of jobs". AP News. US. June 7, 2023. Retrieved January 30, 2026.
  9. "Slate Auto Prepares Warsaw Factory for EV Truck Production". The EV Report. US. January 30, 2026. Retrieved January 30, 2026.
  10. Fink, Greg S. "2027 Slate Truck EV Will Be Very Customizable, Priced Under $28,000". Car and Driver. Retrieved April 25, 2025.
  11. Levin, Tim. "Here's How Slate's Truck Transforms Into An SUV". InsideEVs. Retrieved April 25, 2025.
  12. Tracy, David (April 22, 2025). "The Slate Auto SUV Is Now Hiding In Plain Sight With A Harry Potter-Themed Wrap". The Autopian. Retrieved April 24, 2025.
  13. Tracy, David (April 20, 2025). "The New Slate SUV Reportedly Funded By Jeff Bezos Was Just Revealed In The Most Insane Way". The Autopian. Retrieved April 22, 2025.
  14. O'Kane, Sean (April 21, 2025). "Bezos-backed startup designed an EV that can change like a 'Transformer'". TechCrunch. Retrieved April 22, 2025.
  15. Biggs, Tim (May 4, 2025). "This electric ute is shaping as the anti-Tesla for EV buyers". The Sydney Morning Herald.
  16. O'Kane, Sean (April 25, 2025). "Bezos-backed Slate Auto debuts analog EV pickup truck that is decidedly anti-Tesla".
  17. "'Anti-Tesla' pick-up that morphs into an SUV unveiled in US". Yahoo! Autos. April 28, 2025.
  18. Reuter, Dominick. "The 'anti-Cybertruck' Slate EV appears off to a strong start". Business Insider.
  19. Agatie, Cristian (April 26, 2025). "Bezos-Backed Slate Auto Is the IKEA of EV Trucks, Will It Give Tesla a Run for Its Money?". autoevolution.
  20. Doll, Scooter (April 25, 2025). "Slate emerges with customizable EV pickup available for under $20k [Video]". Electrek.