Sneakers are shoes primarily designed for sports or other forms of physical exercise but that are now also widely used for everyday casual wear.
Puma SE, branded as Puma, is a German multinational corporation that designs and manufactures athletic and casual footwear, apparel and accessories, which is headquartered in Herzogenaurach, Bavaria, Germany. Puma is the third largest sportswear manufacturer in the world. The company was founded in 1948 by Rudolf Dassler. In 1924, Rudolf and his brother Adolf "Adi" Dassler had jointly formed the company Gebrüder Dassler Schuhfabrik. The relationship between the two brothers deteriorated until the two agreed to split in 1948, forming two separate entities, Adidas and Puma. Both companies are currently based in Herzogenaurach, Germany.
Chuck Taylor All-Stars or Converse All Stars is a model of casual shoe manufactured by Converse that was initially developed as a basketball shoe in the early 20th century. The design of the Chuck Taylor All Star has remained largely unchanged since its introduction in the 1920s. The shoe consists of a stitched upper portion, a toe cap that is usually made of white rubber, and a sole that is usually made of brown rubber. Although Chuck Taylors are made of various materials such as leather, the original and most widely known version of the shoe is made from cotton canvas. The innovative detail of the original shoe was the "loose lining" of soft canvas that was intended to provide flexibility and prevent blisters.
Hiroshi Fujiwara is a Japanese musician, producer, and designer.
Streetwear is a style of casual clothing which became global in the 1990s. It grew from New York hip hop fashion and eventually California surfskate culture, to encompass elements of sportswear, punk and Japanese street fashion. Eventually haute couture became an influence. It commonly centers on "casual, comfortable pieces such as jeans, T-shirts, baseball caps, and sneakers", and exclusivity through intentional product scarcity. Enthusiasts follow particular brands and try to obtain limited edition releases.
Billionaire Boys Club and ICECREAM are streetwear clothing and accessory brands created in 2003 by Pharrell Williams and Nigo.
Complex Networks is an American media and entertainment company based in New York City for youth culture which was founded as a bi-monthly magazine Complex by fashion designer Marc (Ecko) Milecofsky. Complex Networks reports on popular and emerging trends in style, sneakers, food, music, sports and pop culture. Complex Networks reached over 90 million unique users per month in 2013, across its owned and operated and partner sites, socials and YouTube channels. The print magazine ceased publication with the December 2016/January 2017 issue. Complex currently has 4.55 million subscribers and 1.3 billion total views on YouTube. As of 2019, the company's yearly revenue was estimated to be circa $200m USD, 15% of which came from commerce.
Sneaker collecting is the acquisition and trading of sneakers as a hobby. It is often manifested by the use and collection of shoes made for particular sports, particularly basketball and skateboarding. A person involved in sneaker collecting is sometimes called a sneakerhead.
A Bathing Ape is a Japanese fashion brand founded by Nigo in Ura-Harajuku in 1993. The brand specializes in men's, women's and children's lifestyle and street wear, running 19 stores in Japan, including Bape Stores, Bape Pirate Stores, Bape Kids Stores, Bapexclusive Aoyama, and Bapexclusive Kyoto. The Kyoto store also includes Bape Gallery, a space used for various events and art shows sponsored by Bape. There are also stores located in Hong Kong, Taipei, Beijing, Shanghai, Guangzhou, Chengdu, Qingdao, Shenyang, Seoul, Singapore, New York City, London, Paris, Miami and Los Angeles.
hobby:tech is an influential DJ, designer and personality from Japan.
Sneaker Freaker is an independent magazine and website that covers sneakers, streetwear, and sneaker culture. Started in Melbourne, the magazine reaches a global audience through print and online channels.
Nigo is a Japanese fashion designer, DJ, record producer and entrepreneur best known as the creator of the urban clothing line A Bathing Ape (Bape).He is the DJ of the Japanese hip hop group Teriyaki Boyz.
Ronnie Fieg is a footwear and clothing designer and the owner-operator of retail establishment Kith.
Golf Wang is an American clothing brand established in 2011 by American musician Tyler, the Creator. The brand is known for its colorful, vibrant, and sometimes controversial designs. The name Golf Wang is a spoonerism of Wolf Gang, a common phrase used throughout Tyler's early music. The brand caters to streetwear, skateboarding, and hip hop culture. The brand produces clothes, shoes, accessories as well as manufactures skateboards which are designed and styled by Tyler and modeled by his close friends.
Adidas Yeezy is a fashion collaboration between German sportswear company Adidas and American designer, rapper, entrepreneur and personality Kanye West. The collaboration has become notable for its high-end limited edition colorways and general releases offered by the Yeezy Boost sneakers line up. The collaboration has also produced shirts, jackets, track pants, socks, women's shoes and slippers. The first shoe model was released in February 2015.
Georgiy Aleksandrovich Rubchinskiy, known as Gosha Rubchinskiy, is a Russian fashion designer and photographer and the founder of his eponymous brand. Rubchinskiy takes inspiration from the fall of the Iron Curtain, Russian street and youth culture, and his experiences to create his collections, pushing Russian iconography, both past and present, onto the world stage through his runway shows and his imagery.
Highsnobiety is a Germany-based English streetwear blog, media brand and production agency launched in 2005 by David Fischer. It covers trends and news in fashion, art, music, and culture and is located in Berlin with additional offices in London and New York employing a total of around 100 employees. Its first print issue was Summer 2010. Highsnobiety receives around 500 million impressions per month including social media; its main website receives 8 million unique visits a month.
Aimé Leon Dore is a fashion and lifestyle brand based in Queens, New York founded in March 2014. Led by founder Teddy Santis, Aimé Leon Dore has their flagship store located on Mulberry Street in Manhattan's SoHo neighborhood.
Mohammed Abood Uraibi, best known as DJ MoCity or simply Mo, is an Iraqi-born DJ, MC and promoter, known for having co-founded Reggae Rajahs, the first Reggae Sound System in India. MoCity also founded The 264 Cru, a Dubai-based music, arts and culture collective, 264 Records, a record label based in Dubai, and most recently boxout.fm, South Asia’s first online community radio.
Reign is a New York-based fashion retailer and online store selling clothing, footwear, and accessories for men and women, established in 2017 and based in the Meatpacking District of Manhattan, in New York City. The store sells a mix of fashion products consisting of ready to wear, footwear, and accessories from numerous labels including Supreme, Off-White, Alexander Wang, Juun.J, Balmain, Rick Owens, A.P.C., Public School, and Tim Coppens.
