Viridian design movement

Last updated

The Viridian Design Movement was an aesthetic movement focused on concepts from bright green environmentalism. The name was chosen to refer to a shade of green that does not quite look natural, indicating that the movement was about innovative design and technology, in contrast with the "leaf green" of traditional environmentalism. The movement tied together environmental design, techno-progressivism, and global citizenship. [1] [2] It was founded in 1998 by Bruce Sterling, a postcyberpunk science fiction author. Sterling always remained the central figure in the movement, with Alex Steffen perhaps the next best-known. Steffen, Jamais Cascio, and Jon Lebkowsky, along with some other frequent contributors to Sterling's Viridian notes, formed the Worldchanging blog. [2] [3] [4] Sterling wrote the introduction to Worldchanging's book (Worldchanging: A Users Guide for the 21st Century), [5] which (according to Ross Robertson) is considered the definitive volume on bright green thinking. [6] Sterling formally closed the Viridian movement in 2008, saying there was no need to continue its work now that bright green environmentalism had emerged. [7]

Related Research Articles

<span class="mw-page-title-main">Bruce Sterling</span> American author, speaker and futurist (born 1954)

Michael Bruce Sterling is an American science fiction author known for his novels and short fiction and editorship of the Mirrorshades anthology. In particular, he is linked to the cyberpunk subgenre.

<i>Whole Earth Review</i>

Whole Earth Review was a magazine which was founded in January 1985 after the merger of the Whole Earth Software Review and the CoEvolution Quarterly. All of these periodicals are descendants of Stewart Brand's Whole Earth Catalog.

<i>Whole Earth Catalog</i> American counterculture publication

The Whole Earth Catalog (WEC) was an American counterculture magazine and product catalog published by Stewart Brand several times a year between 1968 and 1972, and occasionally thereafter, until 1998. The magazine featured essays and articles, but was primarily focused on product reviews. The editorial focus was on self-sufficiency, ecology, alternative education, "do it yourself" (DIY), and holism, and featured the slogan "access to tools". While WEC listed and reviewed a wide range of products, it did not sell any of the products directly. Instead, the vendor's contact information was listed alongside the item and its review. This is why, while not a regularly published periodical, numerous editions and updates were required to keep price and availability information up to date.

<span class="mw-page-title-main">Car-free movement</span> Movement to reduce the use of private vehicles

The car-free movement is a broad, informal, emergent network of individuals and organizations, including social activists, urban planners, transportation engineers, environmentalists and others, brought together by a shared belief that large and/or high-speed motorized vehicles are too dominant in most modern cities. The goal of the movement is to create places where motorized vehicle use is greatly reduced or eliminated, by converting road and parking space to other public uses and rebuilding compact urban environments where most destinations are within easy reach by other means, including walking, cycling, public transport, personal transporters, and mobility as a service.

<span class="mw-page-title-main">Open-design movement</span> Movement for product development with publicly shared designs

The open-design movement involves the development of physical products, machines and systems through use of publicly shared design information. This includes the making of both free and open-source software (FOSS) as well as open-source hardware. The process is generally facilitated by the Internet and often performed without monetary compensation. The goals and philosophy of the movement are identical to that of the open-source movement, but are implemented for the development of physical products rather than software. Open design is a form of co-creation, where the final product is designed by the users, rather than an external stakeholder such as a private company.

<span class="mw-page-title-main">Viridian</span> Shade of bluish green

Viridian is a blue-green pigment, a hydrated chromium(III) oxide, of medium saturation and relatively dark in value. It is composed of a majority of green, followed by blue. The first recorded use of viridian as a color name in English was in the 1860s. Viridian takes its name from the Latin viridis, meaning "green". The pigment was first prepared in mid-19th-century Paris and remains available from several US manufacturers as prepared artists' colors in all media.

<span class="mw-page-title-main">Techno-progressivism</span> Stance of active support for the convergence of technological and social change

Techno-progressivism or tech-progressivism is a stance of active support for the convergence of technological change and social change. Techno-progressives argue that technological developments can be profoundly empowering and emancipatory when they are regulated by legitimate democratic and accountable authorities to ensure that their costs, risks and benefits are all fairly shared by the actual stakeholders to those developments. One of the first mentions of techno-progressivism appeared within extropian jargon in 1999 as the removal of "all political, cultural, biological, and psychological limits to self-actualization and self-realization".

<span class="mw-page-title-main">Technogaianism</span> Stance favoring technology development to fight climate change and existential threats

Technogaianism is a bright green environmentalist stance of active support for the research, development and use of emerging and future technologies to help restore Earth's environment. Technogaianists argue that developing safe, clean, alternative technology should be an important goal of environmentalists.

<span class="mw-page-title-main">Alex Steffen</span> American journalist and futurist

Alex Steffen is an American futurist who writes and speaks about sustainability and the future of the planet. He emphasizes the importance of imagining persuasive, positive possible futures: "It's literally true that we can't build what we can't imagine,... The fact that we haven't compellingly imagined a thriving, dynamic, sustainable world is a major reason we don't already live in one."

<span class="mw-page-title-main">Spring green</span> Color

Spring green is a color that was traditionally considered to be on the yellow side of green, but in modern computer systems based on the RGB color model is halfway between cyan and green on the color wheel.

<span class="mw-page-title-main">Jon Lebkowsky</span> American writer

Jon Lebkowsky is a web consultant/developer, author, and activist who was the co-founder of FringeWare Review. FringeWare, an early attempt at ecommerce and online community, published a popular "magalog" called FringeWare Review, and a literary zine edited by Lebkowsky called Unshaved Truths. FringeWare's email list, called the FringeWare News Network, established an international following for the organization, which also opened a store in Austin, Texas.

New Complexity is a label principally applied to composers seeking a "complex, multi-layered interplay of evolutionary processes occurring simultaneously within every dimension of the musical material".

Worldchanging was a nonprofit online publisher that operated from 2003 to 2010. Its strapline was A bright green future. It published newsletters and books about sustainability, bright green environmentalism, futurism and social innovation.

<span class="mw-page-title-main">Involuntary park</span> Previously inhabited areas reclaimed by vegetation and wildlife

Involuntary park is a neologism coined by science fiction author and environmentalist Bruce Sterling to describe previously inhabited areas that for environmental, economic, or political reasons have, in Sterling's words, "lost their value for technological instrumentalism" and been allowed to return to an overgrown, feral state.

Bright green environmentalism is an ideology based on the belief that the convergence of technological change and social innovation provides the most successful path to sustainable development.

Hairshirt environmentalism refers to the idea that the environmental problems faced by society can be addressed by limiting the consumption of resources.

<i>Worldchanging</i> (book)

Worldchanging: A User's Guide for the 21st Century is a book about environmental concerns and practical actual responses. It is a compendium of the solutions, ideas and inventions emerging today for building a sustainable, livable, prosperous future. In November 2006, Worldchanging published a survey of global innovation, with a foreword by Al Gore, design by Stefan Sagmeister and an introduction by Bruce Sterling. It has received praise, was a winner of the 2007 "Green Prize" for sustainability literature, and is being translated into French under the title Change Le Monde, German and several other languages. Harry N. Abrams, Inc., the publisher of the hardcover edition, listed it among their 50 best selling titles in July 2008.

<span class="mw-page-title-main">Jamais Cascio</span>

Jamais Cascio is a San Francisco Bay Area–based author and futurist.

Realised between 2002 and 2004, the project Sonic City was pioneer projects in locative media, in particular the mobile music field which it contributed in establishing.

<span class="mw-page-title-main">Solarpunk</span> Movement which encourages optimistic and sustainable envisioning of the future

Solarpunk is a literary and artistic movement that envisions and works toward actualizing a sustainable future interconnected with nature and community. The "solar" represents solar energy as a renewable energy source and an optimistic vision of the future that rejects climate doomerism, while the "punk" refers to the countercultural, post-capitalist, and decolonial enthusiasm for creating such a future.

References

  1. Sterling, Bruce (2001). "Viridian: The Manifesto of January 3, 2000" . Retrieved 2007-01-28.
  2. 1 2 Hughes, James (2002). "Democratic Transhumanism 2.0" . Retrieved 2007-01-26.
  3. "Viridian notes". viridiandesign.org.
  4. Steffen, Alex (2006). Worldchanging: A User's Guide for the 21st Century. Harry N. Abrams. ISBN   0-8109-3095-1.
  5. "WorldChanging". WorldChanging. Retrieved 2012-08-31.
  6. "Product Category - Journals | EnlightenNext Store". Enlightennext.org. Retrieved 2012-08-31.
  7. Bruce Sterling, "The Last Viridian Note", 2008-11-18