Vuori

Last updated
Vuori
Company typePrivate Company
IndustryClothing Retailer
GenreAthleisure
Founded2015
FounderJoe Kudla
Number of locations
40 Stores (2023)

Vuori is an American contemporary clothing brand headquartered in San Diego County, California. [1] It was founded in 2015 as a retailer of athletic and athleisure clothing, and has expanded to sell lifestyle apparel and other merchandise. [2] [3]

Contents

Vuori has 35 stores in major US markets such as Los Angeles, Chicago, New York, San Francisco and Boston, with its flagship store in Encinitas, California. [4] Its products are sold at Nordstrom, REI, Equinox, and other retailers. [5] [3]

Etymology

Vuori means “mountain” in Finnish language, reflecting founder Joe Kudla’s passion for mountain climbing. [1]

See also

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References

  1. 1 2 San Diego’s $4 Billion Clothing Brand: Vuori Medium, Fred Grier, January 18, 2023
  2. "Founder Stories: Vuori". Head West Guide. February 8, 2024.
  3. 1 2 Vuori continues its massive retail expansion as it targets around 25 new stores a year Modern Retail, Julia Waldow, July 18, 2023
  4. Hutson, Wendell (October 19, 2022). "Vuori's expansion brings its largest store to Chicago". Chicago Business Journal.
  5. Gallun, Alby (April 10, 2023). "Vuori store in Gold Coast sells for $12 million". Crain Communications, Inc.