Wanzl (company)

Last updated
Wanzl GmbH & Co. KGaA
Company type GmbH & Co. KGaA
Founded1918/1947
Headquarters Leipheim
Key people
  • Prof. Dr. Reinhard Pöllath, Chairman of the Supervisory Board
  • Dr. Klaus Meier-Kortwig, CEO
  • Bernhard Renzhofer, CSO
  • Alexander Kienle, CFO
  • Peter Allaart, COO
  • Andreas Starzmann, CTO
Revenue720 million Euro (2018)
Number of employees
5,000 (2018)
Divisions metal industry
Website www.wanzl.com
Wanzl headquarters in Leipheim Wanzl Creative Center.jpg
Wanzl headquarters in Leipheim
"Concentra" model shopping trolley, 1957 Wanzl Concentra.jpg
"Concentra" model shopping trolley, 1957
Plant IV in Leipheim Luftaufnahme Werk 4 in Leipheim.jpg
Plant IV in Leipheim
Wanzl subsidiary in Warwick, UK A452 Europa Way, Warwick - geograph.org.uk - 1197445.jpg
Wanzl subsidiary in Warwick, UK

Wanzl GmbH & Co. KGaA is the world's largest manufacturer of shopping trolleys and luggage trolleys. [1]

Contents

The company, which has its headquarters in Leipheim, Germany, has approximately 5,000 employees in 12 plants in 8 countries and over 27 sales offices (2018 figures). Annual production totalled approximately 2.0 million shopping trolleys.

History

In 1918, Rudolf Wanzl Senior founded a locksmith's in Giebau in the Sudetenland (today part of the Czech Republic), which he built up into a scale manufacturing business and agricultural machinery company with 20 employees. After the expulsion of Germans from the region in 1947, Rudolf Wanzl Junior re-established the company in Leipheim as a scale manufacturer and repair workshop. The inspiration to focus on the concept of self-service came from the cash register manufacturer NCR in Augsburg. The company ordered hand-made shopping baskets for its demonstration room. At around the same time, the "Production" consumer co-operative, based in Hamburg, ordered 40 trolleys and 100 hand baskets for the opening of Germany's first self-service shop. At the start of the 1950s, Rudolf Wanzl travelled to the United States where he met Sylvan Goldman, inventor of the shopping trolley. On the return flight he had already designed his own more manoeuvrable version, which became the model for all shopping trolleys in use today. In 1951, the first shopping trolley with a fixed basket was patented. Three years later, the co-owning Siegel brothers left the company to found their own business. This is how it came about that Germany's two largest shopping trolley manufacturers were both based in Leipheim for many years. By 1956, Wanzl had 74 employees.

The 1960s

A new plant was opened in Kirchheim to increase production capacity. Wanzl incorporates manual turnstiles into its product range, to meet the need of Germany's increasingly large supermarkets for customer direction and reduction of theft. By 1966, the company already had 400 employees.

The 1970s

Following the expansion of German chains into neighbouring countries, the first international branches of the company are founded. Luggage trolleys are supplied to the German Federal Railway stations for the first time. In the course of renewed expansion of production, another plant is built close to Leipheim railway station. For a time, this plant had its own railway connection. In 1978, the company was honoured with the "Goldener Zuckerhut" award for outstanding achievement in the grocery industry.

The 1980s

The family-run company supplies luggage trolleys to Frankfurt Airport, the first time it has supplied these to an airport. A special feature of these trolleys is that they can be taken on an escalator. In order to be able to better serve the company's market in France, a new plant is built in Sélestat in Alsace. The increasing popularity of DIY stores leads to further increases in production. The company opens sales branches in the U.K. and Belgium. By 1989, Wanzl had 1,600 employees.

The 1990s

In 1990, plant IV is opened in Leipheim, close to the A8 motorway. Today, this plant is home to the company's headquarters. In 1991, Wanzl founds the Shop Solutions business division. From now on, the fittings for entire supermarkets may be planned and shelving systems manufactured. With the fall of the Iron Curtain, the concept of self-service shopping also spreads to Eastern Europe, opening up new markets. In 1995, a production plant is opened in the Czech Republic, not far from Rudolf Wanzl's former home town. In 1998, after ten years as Managing Director, Gottfried Wanzl assumes overall management of the business from his father. Major orders such as equipping the new airport in Hong Kong with luggage trolleys drive employee numbers and sales figures even higher. In 1999, one million shopping trolleys are manufactured in a year for the first time.

The 2000s

The markets in the conventional commercial business become increasingly saturated in Western Europe, whilst in developing countries, the self-service concept continues to increase. In 2005 in Shanghai a new Wanzl plant is opened incorporating both production and management. The rise in online trade leads Wanzl to expand its product range to include order picking trolleys and warehouse trolleys. Hotels are also supplied with a specialist product range for the first time. Following the insolvency of former competitor Siegel, Wanzl takes on a large proportion of the company's workforce. In the same year, Wanzl receives the Bavarian Quality Award. In order to develop the Shop Solutions business division, the company integrates Unseld, a carpentry firm based in Ulm.

The 2010s

In January 2012, Wanzl increased its existing stake in the North American consortium Technibilt, acquired in 2006, to 100%. [2] On 11 February 2012, a fire broke out in the electroplating building. The 40 x 40 m large unit was completely burnt out; damage ran into the tens of millions. Just two years after this major fire, the rebuilt electroplating plant was launched into operation on the same site.

Business Divisions

Wanzl-manufactured shopping trolleys. Left: from the EL product range (here with smaller basket size); right: from the DRC range with base tray for cases of drinks etc. Einkaufswaegen Spar.JPG
Wanzl-manufactured shopping trolleys. Left: from the EL product range (here with smaller basket size); right: from the DRC range with base tray for cases of drinks etc.
Order picking trolley KT3 Wanzl-Kommissionierwagen KT3.jpg
Order picking trolley KT3
Wanzl luggage trolleys at Phoenix airport Wanzl-Gepackwagen am Flughafen Phoenix.JPG
Wanzl luggage trolleys at Phoenix airport

Retail

In addition to metal shopping trolleys, the company has now been making plastic shopping trolleys for several years. These go by the product name of Tango and are exported to other European countries in particular. The range of products also includes shop fittings such as shelving and display units and turnstiles and even complete store installation solutions.

Material Handling

In 2002, the product ranges for industry and logistics customers were brought together in this business division. In addition to trolleys for picking orders, the company also manufactures transport containers and pallet boxes.

Airport

Wanzl luggage trolleys, entry controls and space partitions are in use in railway stations and airports around the world. Customers include the major air transport hubs of Frankfurt, Hong Kong and Paris. Wanzl luggage trolleys are also in use at the Eurostar terminal at London St. Pancras.

Access

Turnstiles, rotery locks, customer guides and barriers have been part of the product range for over 50 years. Today's focus is on access gates and interactive terminals.

Hotel

This business division was established in 2006. It offers hotel equipment such as laundry, cleaning and serving trolleys. The trolleys are also used on some AIDA Cruise Line ships.

Production sites

Wanzl has three production sites in Leipheim, one in Kirchheim in Schwaben and one each in France (Sélestat), Czech Republic (Hněvotín) and China (Shanghai).

International branches

From 1970 onwards, numerous service and sales branches have been established across the world.

Company Management

Gottfried Wanzl, [3] son of Rudolf Wanzl Junior, [4] is Chairman of the Supervisory Board of the company. Rudolf Wanzl Junior was himself honoured with the Bavarian Founder's Prize in 2006 in the category 'Lifetime achievement'. In 2014, Dr. Klaus Meier-Kortwig took over the role of CEO. Frank Derks is CFO, Harald P. Dörenbach is COO and Bernhard Renzhofer is CSO.

Logos

Trade fairs

Wanzl is a regular exhibitor at the triennial EuroShop [5] trade fair, which takes place in Düsseldorf.

Related Research Articles

<span class="mw-page-title-main">Shopping cart</span> Cart supplied by a shop

A shopping cart, trolley, or buggy, also known by a variety of other names, is a wheeled cart supplied by a shop or store, especially supermarkets, for use by customers inside the premises for transport of merchandise as they move around the premises, while shopping, prior to heading to the checkout counter, cashiers or tills. Increasing the amount of goods a shopper can collect increases the quantities they are likely to purchase in a single trip, boosting store profitability.

<span class="mw-page-title-main">Pashley Cycles</span> UK pedalcycle manufacturer

Pashley Cycles is a British bicycle, tricycle and workbike manufacturer based in Stratford-upon-Avon in Warwickshire, England. The company was started in 1926 and still manufactures bikes in the UK.

<span class="mw-page-title-main">Bosch (company)</span> German engineering and technology company

Robert Bosch GmbH, commonly known as Bosch, is a German multinational engineering and technology company headquartered in Gerlingen, Baden-Württemberg, Germany. The company was founded by Robert Bosch in Stuttgart in 1886. Bosch is 94% owned by the Robert Bosch Stiftung, a charitable institution. Although the charity is funded by owning the vast majority of shares, it has no voting rights and is involved in health and social causes unrelated to Bosch's business.

<span class="mw-page-title-main">Maytag</span> American home and commercial appliance brand

The Maytag Corporation is an American home and commercial appliance company. The company has been owned by Whirlpool Corporation since April 2006.

Rheinmetall AG is a German automotive and arms manufacturer, headquartered in Düsseldorf, Germany. The Group was promoted to the DAX, Germany's leading share index, in March 2023. It is the fifth largest arms manufacturer in Europe, and produces a variety of armored fighting vehicles and armored personnel carriers, in both wheeled and tracked versions.

<span class="mw-page-title-main">Samsonite</span> Luggage manufacturer

Samsonite International S.A. is an American luggage manufacturer and retailer, with products ranging from large suitcases to small toiletries bags and briefcases. The company was founded in 1910 in Denver, Colorado, United States.

<span class="mw-page-title-main">Hella (company)</span> German automotive part supplier

Hella GmbH & Co. KGaA is an internationally operating German automotive parts supplier with headquarters in Lippstadt, North Rhine-Westphalia. The company develops and manufactures lighting, electronic components, and systems for the automotive industry. It also has one of the largest trade organizations for automotive parts, accessories, diagnostics, and services within Europe.

<span class="mw-page-title-main">Gillig</span> American bus manufacturer

Gillig is an American designer and manufacturer of buses. The company headquarters, along with its manufacturing operations, is located in Livermore, California. By volume, Gillig is the second-largest transit bus manufacturer in North America. As of 2013, Gillig had an approximate 31 percent market share of the combined United States and Canadian heavy-duty transit bus manufacturing industry, based on the number of equivalent unit deliveries.

<span class="mw-page-title-main">Severin Elektro</span>

SEVERIN Elektrogeräte GmbH is a German manufacturer of electric home appliances with its headquarters in Sundern, Germany.

<span class="mw-page-title-main">Hilti</span> Multinational company

Hilti Corporation is a Liechtensteiner multinational company that develops, manufactures, and markets products for the construction, building maintenance, energy and manufacturing industries, mainly to the professional end-user. It concentrates mainly on anchoring systems, fire protection systems, installation systems, measuring and detection tools, power tools and related software and services.

<span class="mw-page-title-main">Leipheim</span> Town in Bavaria, Germany

Leipheim is a town in the district of Günzburg, in Bavaria, Germany. It is situated on the Danube, 5 kilometres west of Günzburg, and 17 kilometres northeast of Ulm. The village Riedheim and the hamlet Weissingen are districts of Leipheim. Since 1993, Leipheim has been twinned with the Hungarian town Fonyód.

<span class="mw-page-title-main">Mahle GmbH</span> German automotive parts manufacturer

Mahle GmbH is a German automotive parts manufacturer based in Stuttgart, Germany. It is one of the largest automotive suppliers worldwide. As a manufacturer of components and systems for the combustion engine and its periphery, the company is one of the three largest systems suppliers worldwide for engine systems, filtration, electrics, mechatronics, and thermal management. In 2018, Mahle's sales amounted to over €12.5 billion.

Georg Fischer comprises four divisions GF Piping Systems, GF Uponor, GF Casting Solutions, and GF Machining Solutions. Founded in 1802, the corporation is headquartered in Switzerland and is present in 45 countries, with 187 companies, 76 of them production facilities. Its over 19 800 employees generated sales of over CHF 4 billion in 2018. GF offers pipes for the safe transport of liquids and gases, lightweight casting components in vehicles, and high-precision manufacturing technologies.

Carlton Forge Works is an aerospace manufacturing company that produces seamless rolled rings. Carlton was found in 1929 and was privately held. According to Manta and Business Week, the company has about 250-300 employees. The company was previously owned by Allan Carlton.

<span class="mw-page-title-main">The Vollrath Company</span> American manufacturing company

The Vollrath Company is an American company based in Sheboygan, Wisconsin that manufactures stainless steel and aluminum equipment and smallwares, and deep draw stainless steel items, for commercial and institutional foodservice operations.

<span class="mw-page-title-main">Haceb</span>

Industrias Haceb S.A. is a Colombian company manufacturing heating, domestic and commercial refrigeration.

<span class="mw-page-title-main">Hillarys Blinds</span> British window blind manufacturer

Hillarys is a manufacturer and retailer of made-to-measure window blinds, window shutters, curtains, and awnings. It sells via a network of self-employed advisers across Great Britain and Ireland. The company’s head office is in Nottingham, England, while manufacturing facilities are located in Nottingham and Washington, Tyne and Wear. Employee roles include sales and marketing, ICT, customer services, manufacturing, warehousing and distribution.

<span class="mw-page-title-main">KSB SE</span> German multinational manufacturer

KSB SE & Co. KGaA is a German multinational manufacturer of pumps, valves with headquarters in Frankenthal (Pfalz), Germany. The KSB Group has manufacturing plants, sales and marketing organizations, and service operations on every continent except Antarctica.

<span class="mw-page-title-main">Machine industry</span> Subsector of the industry

The machine industry or machinery industry is a subsector of the industry, that produces and maintains machines for consumers, the industry, and most other companies in the economy.

<span class="mw-page-title-main">Albany International</span> Felt manufacturer based in the U.S. state of New Hampshire

Albany International Corp., originally the Albany Felt Company, is an industrial-goods company based in Rochester, New Hampshire, United States. It makes two different lines of products: machine clothing, in particular, felts for use in paper manufacturing and textile processing; and composites used in the aerospace industry. Its shares trade on the New York Stock Exchange under the ticker symbol AIN. It is included in both the S&P 600 and the Russell 2000 stock indices.

References

  1. Hermann Simon. "Hidden champions" . Retrieved May 30, 2014.
  2. "Wanzl acquires largest shopping trolley manufacturer in North America".
  3. "Gottfried Wanzl » "To grow out of niches is our main duty"".
  4. Hermann Simon names Wanzl in his Book as example for a Hidden Champion . (Hidden Champions of the 21st Century : Success Strategies of Unknown World Market Leaders. Campus, Frankfurt am Main 2007, ISBN   978-3-593-38380-4, P. 21)
  5. "Leading retail equipment supplier, Wanzl, to exhibit at Euroshop, Düsseldorf, 2014".