Category | Script typeface |
---|---|
Designer(s) | Rosemarie Kloos-Rau |
Commissioned by | Linotype |
Date released | 1992 |
Wiesbaden Swing is a script typeface, created by the German communication designer Rosemarie Kloos-Rau. Since the 1992 release by Linotype, several character sets have been published, including dingbats.
Rosemarie Kloos-Rau is a calligrapher and typographer and was awarded in 1983 with the Rudo Spemann award. [1] Until the 1990s, she worked as an illustrator [2] and published together with Michael Rau the book Script Types in 1993. [3] In 1992, she published the typeface Wiesbaden Swing for Linotype, named after Wiesbaden, the German regional capital of Hesse, where Kloos-Rau lives in the suburb of Biebrich. [4] In 1997, Alexei Chekulayev created a version with cyrillic characters, and in 1999 a bold font style was published. Also, Dingbats are available. [5] [6]
In 2010, the graphical prototype of the typeface was incorporated into the Berlin Collection on Calligraphy in the archive of Academy of Arts, Berlin. [4] [7] To mark the 30th anniversary, in January 2022 the exhibition "Wiesbaden Swing: A Typeface Dances Around the World" was shown at the New Town Hall in Wiesbaden. [8]
Following the German DIN standard 16518, Wiesbaden Swing is considered a script typeface [9] or handwritten roman type. [10] The typeface is rounded, [11] but the characters are not connected. [12] The author states that the typeface allows for a "fresh and unconventional" handling of the typography. [13]
The typeface is used for headlines, slogans and mark designations, and as a celebration font, [14] for example on greeting cards. It is frequently used in the food sector, [15] examples are Maggi soup tureen, Lieken Weberli, Zentis jam, Alnatura tea und coffee, Duplo of Kinder Chocolate and Milka. [16] [17] The typeface is advertised as one of the "famous Linotype fonts from the last decade". [18]
Palatino is the name of an old-style serif typeface designed by Hermann Zapf, initially released in 1949 by the Stempel foundry and later by other companies, most notably the Mergenthaler Linotype Company.
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Hermann Zapf was a German type designer and calligrapher who lived in Darmstadt, Germany. He was married to the calligrapher and typeface designer Gudrun Zapf-von Hesse. Typefaces he designed include Palatino, Optima, and Zapfino. He is considered one of the greatest type designers of all time.
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