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Willie Peyote | |
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![]() Willie Peyote at FAQ Live Music Club in Grosseto (2018) | |
Background information | |
Birth name | Guglielmo Bruno |
Born | Turin, Piedmont, Italy | 28 August 1985
Genres | Alternative hip hop |
Occupation(s) |
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Years active | 2004–present |
Labels | Virgin Records |
Guglielmo Bruno (born 28 August 1985), known professionally as Willie Peyote, is an Italian rapper and singer-songwriter. [1] [2]
His stage name is a pun on the cartoon character Wile E. Coyote and the peyote. [3]
He participated at the Sanremo Music Festival 2021 with the song "Mai dire mai (La locura)", winning the Mia Martini critics award. [1] [3]
Italian hip hop started in the 1980s. One of the first hip hop crews to catch the attention of the Italian mainstream was Bologna's Isola Posse All Star, then and still today produced by Sandro Orru, who had written the soundtrack to the animated TV series Signor Rossi in the 1970s. The European Music Office's report on Music in Europe claimed that, in general, hip hop from the south of Italy tends to be harder than that from the north.
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