Amapiano

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Amapiano, a Nguni word loosely translated to "the pianos", is a subgenre of kwaito and house music that emerged in South Africa in the mid-2010s. It is a hybrid of deep house, jazz, and lounge music characterized by synths and wide, percussive basslines.

Contents

Origins

There is ambiguity and debate concerning its origins, with various accounts of the musical styles in the Johannesburg townships. Because it has some similarities with Bacardi, [1] some people assert the genre began in Pretoria but it remains uncertain. [2] [3] [4] Various accounts on who formed the popular genre make it impossible to accurately pinpoint its origins. [5]

The word amapiano is an IsiZulu or IsiXhosa word that can be loosely translated to "the pianos", [6] The genre is mostly sang in Zulu and Xhosa, Sotho, Setswana, Xitsonga, one of South Africa's native tongues.

Description

Amapiano is a subgenre of house and kwaito music. [7] It is a hybrid of deep house, jazz, and lounge music characterised by synths and wide percussive basslines. [8]

Amapiano is distinguished by high-pitched piano melodies, kwaito from South African basslines and low tempo. It also includes the 1990's South African house rhythms and percussions from other local subgenres of house known as tribal house. [9]

An important element of the genre is the prevalent use of the "log drum", a wide percussive bassline, which was popularised by producer MDU aka TRP. According to one of the amapiano pioneers, Kabza De Small, he asserts that:

"I don't know what happened. I don't know how he figured out the log drum. Amapiano music has always been there, but he's the one who came up with the log drum sound. These boys like experimenting. They always check out new plug-ins. So when MDU figured it out, he ran with it." [10]

The use of percussive basslines in South African house music predates amapiano, and was possibly pioneered by kwaito producer M’Du (also known as Mdu Masilela.) [11]

Subgenres and fusion

Ojapiano

Ojapiano is a fusion of the traditional Igbo instrument Ọjà and sub genre of amapiano which emerged in Nigeria in the early 2020s. The term was coined by Kcee in the 2020s. There have been several pioneers of the genre since its emergence including Kcee, Snazzy the Optimist, Oxlade and renowned American pop rock band OneRepublic. [12] [13] [14] [15]

Popularity

In 2019, the genre experienced increased popularity across the African continent, with noted increases in digital streams and chart successes in countries far from its South African origin. [16]

In 2021, an awards ceremony was created that was dedicated to the genre, the South Africa Amapiano Music Awards. [17]

In 2022, the American online music store Beatport added the genre to its platform with its own dedicated charts and playlists. [18]

The genre was popular amongst young people on social media platforms, where videos using amapiano music were uploaded, which fueled the dancing scene in South Africa. [19]

Amapiano music has always been dominated mainly by men. Social media users in South Africa are constantly fighting to change the narratives about how they helped the country advance. [20] In October 2023, the amapiano song, "Water" by South African singer Tyla gained international prominence following a viral Bacardi dance challenge on social media. [21] It became the first song by a South African soloist to enter the U.S. Billboard Hot 100 in 55 years, [22] and was a top 10 hit in the United Kingdom, Ireland, Australia, the Netherlands, Sweden and New Zealand, where it reached number one. [23]

International artists

The genre's popularity has created a proliferation internationally, where producers attempt to replicate or fuse the sound with other genres for their next hit. Examples of such is Nigerian artist Davido's "Champion Sound" with South African artist Focalistic. This track was a major hit that led to the surge of Nigerian artists attempting to use the south African sound. The track "Monalisa" by Lojay featuring Chris Brown contains the signature "log drum", also known as the slit drum and other amapiano percussive elements. [24]

The "Top 50 - Nigeria" Spotify chart contains a plethora of amapiano-inspired songs. Some of the songs are explicitly titled amapiano, such as "Amapiano" by Asake featuring Olamide. [25] This has led to a misconception in the United States that amapiano originates from Nigeria. This can be seen in a recent tweet by American artist Swae Lee, where he tweeted the Nigerian flag, alongside the words "Wait till y'all hear Swae Lee on Amapiano [sic]". [26]

South Korean girl group Le Sserafim took inspiration from amapiano for their track "Smart" off of their third EP, Easy . [27]

See also

Related Research Articles

House is a genre of electronic dance music characterized by a repetitive four-on-the-floor beat and a typical tempo of 120-130 beats per minute as a re-emergence of 1970s disco. It originated in the Black queer community in Chicago. It was created by DJs and music producers from Chicago's underground club culture and evolved slowly in the early/mid 1980s as DJs began altering disco songs to give them a more mechanical beat. By early 1988, House became mainstream and supplanted the typical 80s music beat.

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Oscar Sibonginkosi Mdlongwa is a South African recording artist, DJ, record producer and businessman. Having been in the music industry for over 26 years, Oskido has reached a prominent status in the South African music industry, more-so in popular youth culture. He is undoubtedly one of the pioneering artists that popularised the Kwaito genre of music outside of the townships of South Africa, and he's been central to the rise of Afro-house and opened doors for the new genre known as amapiano. Oskido is the co-founder of Kalawa Jazmee Records, a record label that is home to musical acts like Mafikizolo, Bongo Maffin, and many other foremost groups.

Themba Sekowe, known professionally as DJ Maphorisa, is a South African DJ, record producer, singer, and songwriter. As a record producer with a blend of house music, amapiano and afropop, he has worked with and has received production credits from several notable artists, including Wizkid, Sizwe Alakine, Kwesta, Uhuru, Drake, Black Coffee, Major Lazer, Runtown, C4 Pedro, TRESOR, Kabza De Small, Era Istrefi, Mpura, Young Stunna and Killer Kau. He was signed to Kalawa Jazmee Records prior to establishing his own record label, BlaqBoy Music.

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MFR Souls is a South African amapiano music duo founded in 2012 by Tumelo Nedondwe and Tumelo Mabe, both of whom are DJ and music producers from Katlehong in the East Rand of Johannesburg. Their hit single "Love You Tonight" was commercial success certified platinum in South Africa.

Sandile Fortune Msimango, popularly known by his stage name Young Stunna is a South African singer. He is known for his hit singles "Bopha" and "Adiwele". He has also extensively worked with record producers DJ Maphorisa and Kabza De Small.

Kamogelo Matona, popularly known as Kamo Mphela, is a South African dancer and singer. She became an internet celebrity after she posted a video of her dancing on her social media account.

Kabelo Petrus Motha is a South African DJ and record producer, popularly known as Kabza De Small. He is a major figure in the amapiano genre of house music. Aside from his solo career, Motha is a member of the Scorpion Kings. Motha gained international recognition after the release of "Umshove", in 2018.

<i>I Am the King of Amapiano: Sweet & Dust</i> 2020 studio album by Kabza de Small

I Am the King of Amapiano: Sweet & Dust is a third solo studio album by South African DJ Kabza de Small, released through Piano Hub on June 26, 2020.

Afro tech, is a sub-genre of house music and afro house which originates and is predominantly made in South Africa. It emerged in the 2000s. South African DJs and music producers who pioneered and popularized the genre globally are Black Coffee, Culoe De Song, Euphonik, Punk Mbedzi, DJ Tira, Zakes Bantwini, Shimza and Da Capo.

"Imithandazo" is an amapiano song by Kabza de Small and Mthunzi from their collaborative studio album Isimo (2023). It was released on 27 October 2023 by Piano Hub under exclusive license from Sony Music Entertainment Africa, it features guest appearances from DJ Maphorisa, Sizwe Alakine, Young Stunna, and Umthakathi Kush with production handled by Kabza de Small and DJ Maphorisa, collectively known as Scorpion Kings.

Marvin Ramalepe, widely known as DJ Spoko was a South African record producer and DJ. He gained fame for co-producing DJ Mujava's, "Township Funk" as well as his pioneering work in bacardi house.

References

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