51 Minds Entertainment

Last updated
51 Minds Entertainment
Company type Subsidiary
Industry Television
Genre Reality television
Predecessor51 Pictures
Mindless Entertainment
Founded2004;21 years ago (2004)
Founders Cris Abrego
Mark Cronin
Headquarters
Los Angeles, California
,
United States
Key people
 Cris Abrego
Mark Cronin
Products Flavor of Love
Below Deck
Number of employees
200+ (2008)
Parent Endemol USA (2008–2015)
Endemol Shine North America (2015–present)
Website 51minds.com
Footnotes /references
[1]

51 Minds Entertainment (or Fifty One Minds Entertainment) is a production company specializing in reality TV, known for their "celebreality" programs on VH1. [2] [3] It was created in 2004 as a merger between Cris Abrego's 51 Pictures (formerly Brass Ring Entertainment) and Mark Cronin's Mindless Entertainment. In 2005, the company signed a two-year, seven series production deal with VH1. [4] The company has been credited in helping revive VH1 ratings during this time. [5] In 2008, the company was purchased by Endemol (later Endemol Shine Group, now Banijay Entertainment). [1]

In 2010, the company branched out in Internet distributed programming, producing The Tester for the PlayStation Network. [6] Other popular shows include Below Deck and their franchises on the NBCUniversal network Bravo.

References

  1. 1 2 Adalian, Josef (2008-04-01). "Endemol lands reality house". Variety . Retrieved 2009-07-14.
  2. ↑ Keveney, Bill (4 August 2006). "It's Flavor's time to shine; Rapper looks for love; genre finds success". Life. USA Today . p. E.10. Retrieved 10 October 2010.
  3. ↑ Lafayette, Jon (5 November 2007). "Outrageous Folks Fuel 51 Minds' Ideas; Building on VH1 Success, Producers Look to Broadcast Nets". News. Television Week. 26 (41): 4. Archived from the original on 17 September 2010. Retrieved 10 October 2010.
  4. ↑ Martin, Denise (12 July 2005). "VH1 makes 'Surreal' deal; Cabler pacts with 'Life' producers for series". Variety . Retrieved 26 September 2010.
  5. ↑ Elber, Lynn (4 October 2007). "At VH1, Two Reality Producers Rule". The Boston Globe. Associated Press . Retrieved 10 October 2010.
  6. ↑ Snider, Mike (5 March 2010). "Have a PlayStation? You can watch 'The Tester'; Reality series is available only on consoles". USA Today . p. D.12. Retrieved 10 October 2010.


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