 | |
| Company type | Private |
|---|---|
| Industry | Software |
| Founded | Chicago, Illinois (2003) |
| Founder | Jason VandeBoom |
| Headquarters | Chicago |
| Revenue | $165 million (2021) [1] |
Number of employees | 1000 (2022) [2] |
| Website | activecampaign.com |
ActiveCampaign is a software as a service (SaaS) platform for small-to-mid-sized businesses and is based in Chicago, Illinois. [3] The company offers email marketing, marketing automation, sales automation, and CRM functionality. [4] [5] [6] [7]
ActiveCampaign was founded by Jason VandeBoom in 2003. [8] It started as a consulting firm, and then as an on-premises software provider. [9] The company would later transition from on-premises software to a software as a service business focused on marketing and sales automation. [8] [10] ActiveCampaign raised $20 million from Silversmith Capital Partners in 2016. [11] In February 2020 it raised $100 million in a Series B round led by Susquehanna Growth Equity, joined by Silversmith. [12] [13] In April, it raised $240 million in a Series C round led by Tiger Global with participation from Dragoneer, Susquehanna Growth Equity and Silversmith Capital Partners. [14] ActiveCampaign acquired Postmark, a transactional email delivery system, along with Postmark’s platforms, DMARC Digests and Postmark Labs in May 2022. [15] [16]
ActiveCampaign is headquartered in Chicago with offices in Indianapolis, [17] Sydney, Australia, [18] Dublin, Ireland. [12] [13] Florianópolis, Brazil, and Costa Rica. [19]
ActiveCampaign provides cloud-based marketing and sales automation software with features for email marketing, lead scoring and web analytics, a CRM platform, and a live chat messaging platform called Conversations. [8] [11] [20] [21] In 2023, it introduced generative AI capabilities. [22] ActiveCampaign integrates with over 900 applications, [23] including Duda, [24] Facebook, Gmail, LiveChat, [25] PayPal, Salesforce, Shopify, Stripe, Wix, [26] WordPress, and WooCommerce. [14] [13] [27] [28]
ActiveCampaign is a unicorn company, as it is a privately held startup valued at over $1 billion. [14] [29]
It has appeared on Crain's Chicago Business 2018, 2019, and 2021 best places to work lists, [30] [31] [32] Inc.com's 2018 list of the best workplaces, [33] Chicago Tribune's 2018 list of top midsize workplaces. [34] Quartz also named ActiveCampaign as a top workplace for remote employees in 2021 and 2022. [35] [36]