ActiveCampaign Last updated September 13, 2025 History ActiveCampaign was founded in 2003 by Jason VandeBoom as a provider of on-premises email marketing software. [ 3] In the early 2010s, ActiveCampaign transitioned from a licensed software model to a subscription-based SaaS model. [ 3] [ 4]
ActiveCampaign received its first external investment in 2016, a $20 million Series A funding round from Silversmith Capital Partners. [ 5]
In January 2020, ActiveCampaign raised $100 million in a Series B round led by Susquehanna Growth Equity. [ 6] [ 7] In April 2021, it closed a Series C funding round of $240 million led by Tiger Global , which raised the company's valuation to over $3 billion. [ 8]
Acquisitions In May 2022, ActiveCampaign acquired Postmark, a transactional email delivery service, and the related DMARC Digests tool. [ 19] [ 20] In October 2023, it acquired Onesend, an Australian provider of marketing software for multi-location businesses and franchises. [ 21] In April 2025, it acquired Hilos, a startup based in Mexico City that provides WhatsApp messaging automation. [ 22] [ 23] References ↑ Wiggers, Kyle (21 April 2021). "Marketing automation startup ActiveCampaign raises $240M" . VentureBeat . Retrieved May 5, 2021 . ↑ Pletz, John (20 April 2021). "ActiveCampaign raises $240 million for marketing automation platform" . Chicago Business . Retrieved May 5, 2021 . 1 2 "5 Chicago tech leaders share their companies' growth stories" . Built In Chicago . ↑ Ecker, Danny (May 31, 2018). "The inevitable success of a small-town Wisconsin teen" . Crain's Chicago Business . Retrieved 4 April 2019 . ↑ Elahi, Amina (October 11, 2016). "ActiveCampaign raises $20 million after 13 years of bootstrapping" . Chicago Tribune . Retrieved 4 April 2019 . ↑ Wiggers, Kyle (28 January 2020). "ActiveCampaign raises $100 million to automate marketing campaigns with AI" . VentureBeat.com . Retrieved 27 March 2020 . ↑ Lunden, Ingrid (28 January 2020). "Chicago's ActiveCampaign raises $100M for an all-in-one marketing and sales automation platform" . TechCrunch . Retrieved 27 March 2020 . 1 2 Lunden, Ingrid (21 April 2021). "ActiveCampaign raises $240m at a $3B valuation" . TechCrunch . Retrieved May 5, 2021 . ↑ "Chicago-Based ActiveCampaign Plans Expansion In Indianapolis" . CBS Chicago . February 27, 2019. Retrieved 4 April 2019 . ↑ "ActiveCampaign opens Dublin office as customer growth in Europe accelerates" . gov.ie . ↑ Bevard, Emily. "ActiveCampaign expands in US, Ireland and Brazil" . Globe Banner . ↑ "ActiveCampaign opens new hub in Krakow" . February 26, 2024. ↑ "ActiveCampaign, gigante do e-mail marketing e rival da RD Station, abre escritório em Florianópolis" . ↑ "ActiveCampaign Will Open 3 New Hybrid Offices" . Retrieved 2023-09-19 . ↑ Ammachchi, Narayan (January 10, 2024). "ActiveCampaign Expands to Costa Rica with $4 Million Investment" . ↑ Fadilpašić, Sead (May 6, 2025). "Wix teams up with ActiveCampaign to help customers grow" . TechRadar Pro . Retrieved 2025-05-20 . ↑ McLaughlin, Molly (May 19, 2017). "ActiveCampaign Review" . PCMag . ↑ Toscano, Joe. "Stop Serving Dogfood, Invest In Generative Artificial Intelligence With Purpose" . Forbes . Retrieved 2023-09-19 . ↑ Mulligan, Ryan (May 3, 2022). "Philadelphia email marketing firm Postmark acquired by Chicago company with $3B valuation" . ↑ Mills, Wes. "Tech Firm Expands Operations" . Inside INdiana Business . Retrieved 2023-09-19 . ↑ Beltran, Luisa. "Vista buys a majority of Gatekeeper" . Fortune . ↑ "ActiveCampaign Buys WhatsApp Automation Platform" . April 15, 2025. ↑ "ActiveCampaign Strengthens WhatsApp Capabilities Through Acquisition" . Enterprise Times . April 15, 2025. Retrieved May 20, 2025 . This page is based on this
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