Aidan Zamiri

Last updated
Aidan Zamiri
Born
Aidan O'Rourke [1]

1995 (age 30–31)
Alma mater Central Saint Martins
Occupations
  • Photographer
  • film director
Years active2020–present

Aidan O'Rourke, known professionally as Aidan Zamiri, is a Scottish photographer and filmmaker. [2] [3] [4] A graduate of Central Saint Martins, Zamiri studied graphic design at the university but quickly moved behind the camera. He is known for his creative partnerships with musicians Caroline Polachek, FKA Twigs, Charli XCX and actor Timothée Chalamet. Which among others have involved music videos, advertising campaigns, fashion photography and package design.

Contents

Zamiri's film directorial debut, The Moment (2026), is a mockumentary film documenting Charli XCX's Brat 2024-25 arena tour.

Career

Zamiri grew up in a suburb of Glasgow. His mother is Iranian and his father is Scottish-Irish. [2] [5] He attended Central Saint Martins, where he majored in graphic design, graduating in 2017. [1] [6] [7] He chose Zamiri as his stage name as it is his grandmother's maiden name and easier to google than O'Rourke. [1]

One of Zamiri's first jobs behind the camera was to document Victoria Beckham's travels with her family across Europe and the Middle East. [2] He is known for directing numerous music videos including the videos for the songs "360" [8] and "Guess" [9] by Charli XCX, "Birds of a Feather" by Billie Eilish [10] and "Sum Bout U" by 645AR featuring FKA Twigs. [11]

Zamiri has directed and photographed ad campaigns for Nike, Google and Converse, and magazine spreads featuring Timothée Chalamet and Linda Evangelista, among others.

He also shot the album covers for Sega Bodega's Romeo and Dennis albums, PinkPantheress' Heaven knows , and Caroline Polachek's Desire, I Want to Turn Into You .

Zamiri first met Chalamet in 2024, the actor contacted him as he wanted Zamiri to shoot his Rolling Stone cover after seeing his music videos online. They quickly became close friends, with Chalamet describing him as a "creative partner". [2] They have worked together on Chalamet's press tours for the films A Complete Unknown (2024) and Marty Supreme (2025). [2]

Zamiri is the director mockumentary film documenting Charli XCX's BRAT arena tour, The Moment . [12] Zamiri first met the musician in 2022 at Polachek's birthday party. [2]

Awards and honors

In 2024, Zamiri won Video of the Year and Best Pop Video for 360 at the UK Music Video Awards. [13]

Filmography

Feature films

Music videos

References

  1. 1 2 3 Zamiri, Aidan (May 10, 2022). Storytelling, creativity and working with singer-songwriter FKA twigs | Aidan Zamiri. It's Nice That (Speech). Retrieved January 3, 2026– via YouTube.
  2. 1 2 3 4 5 6 Cheslaw, Louis (November 10, 2025). "Young, Cool and Directing a New Generation of Stars". The New York Times . Archived from the original on December 7, 2025. Retrieved November 17, 2025.
  3. ↑ Rayner, Alex (September 20, 2025). "Meet the new generation of music video directors breaking the internet". The Sunday Times . Archived from the original on September 21, 2025. Retrieved January 3, 2026.
  4. ↑ Turley, Richard (December 30, 2024). "How Aidan Zamiri Made the Music Video Essential Again". Interview . Archived from the original on July 20, 2025. Retrieved November 17, 2025.
  5. ↑ Pennant, Felicia (April 30, 2020). "Aidan Zamiri Dazed 100 | Dazed". Dazed . Archived from the original on January 3, 2026. Retrieved January 3, 2026.
  6. ↑ "Who is Aidan Zamiri, the man shaping the stars' image from Charli xcx to Billie Eilish?". Numéro . October 13, 2025. Archived from the original on January 3, 2026. Retrieved January 3, 2026.
  7. ↑ Williams, Megan (November 16, 2023). "Aidan Zamiri on cutting through to culture". Creative Review . Archived from the original on February 10, 2025. Retrieved January 3, 2026.
  8. ↑ Velasco, Matthew (May 10, 2024). "A Guide To All The 'It' Girls in Charli XCX's '360' Video". W . Archived from the original on January 3, 2026. Retrieved January 3, 2025.
  9. ↑ "Charli xcx and Billie Eilish share Aidan Zamiri-directed new 'Guess' video". Dazed . August 2, 2024. Archived from the original on January 3, 2026. Retrieved January 3, 2026.
  10. ↑ Monroe, Jazz (September 27, 2024). "Billie Eilish Shares New "Birds of a Feather" Video". Pitchfork . Archived from the original on January 3, 2026. Retrieved January 3, 2026.
  11. ↑ Yoo, Noah (August 4, 2020). "FKA twigs Joins 645AR for New Song "Sum Bout U"". Pitchfork . Archived from the original on January 3, 2026. Retrieved January 3, 2026.
  12. ↑ Millman, Ethan (October 9, 2025). "Charli XCX Film 'The Moment' to Feature Kylie Jenner, Rachel Sennott, Alexander Skarsgård". The Hollywood Reporter . Archived from the original on October 9, 2025. Retrieved January 3, 2026.
  13. ↑ Williams, Megan (October 10, 2024). "Charli XCX wins best video at UK MVAs 2024". Creative Review . Archived from the original on December 1, 2024. Retrieved January 3, 2026.

Aidan Zamiri at IMDb

This page is based on this Wikipedia article
Text is available under the CC BY-SA 4.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.