Ass on the Floor

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"Ass on the Floor" is an atmospheric dance-floor filler, first released as part of Swizz Beatz' Monster Mondays on November 29, 2010. [3] [4] Bradon Soderberg from The Village Voice pointed out the song's "swooping Moroder synths", [5] which were described by MTV's Mawuse Ziegbe as "a spacey sheen of synth chords". Ziegbe also noted that the song's production recreated the rapid-fire drums from Major Lazer's 2009 song "Pon de Floor". [4] "Ass on the Floor"'s production also consists of "pounding drums" and "glittery synthesizers" whilst the vocals focus primarily on Diddy-Dirty Money's two females, Dawn Richard and Kalenna Harper. [3] Beatz handles the chorus (as well as the production) while Diddy drops a verse near the end of the song. [3] According to Zeigbe, Harper and Richard's lyrics focus on "drowning their sorrows over a frustratingly volatile relationship", Beatz acts as the intermediary "commanding the lovelorn souls to forget the drama" while Diddy's melancholy lyrics "laments potent heartbreak in his verse". [4] On February 11, 2011, "Ass on the Floor" was added to the B-playlist on the UK's biggest Urban music radio station, BBC Radio 1Xtra. [6]

Critical reception

Jamie from Freshness said the choice of visuals to accompany the single and "marching beat" means that the "chances are this fresh track with Swizz Beatz will be heard in clubs all over the world." [7] Meanwhile, Jim Farber from the New York Daily News praised the song's directness saying "it puts you right there". [8] Bradon Soderberg (of The Village Voice ) singled "Ass on the Floor" out as one of the album's best songs. [5] Jamie from Freshness said "With 'Ass on the Floor', the group not only opts for a heavy club vibe in terms of titling, but in sound as well... [which includes a] decisive marching beat". [7] MTV's Mawuse Zeigbe praised the song for its emotional lyrics and production value. Zeigbe said "The vibe of the song definitely stays on track with the naked emotion the Bad Boy mogul promised on the trio's long-delayed effort, Last Train to Paris." [4]

Music video

According to Rap-Up magazine, the Colin Tilley directed clip premiered on December 13, 2010. It was released in the same week that videos for "Somebody to Love Me" and "Coming Home" were released, in the week leading up to the album's release. [9] In the "winter wonderland"-themed clip Richard and Harper take the lead while Swizz Beatz and Diddy make background appearances. [10]

Richard, Beatz, Harper and Diddy (from left to right) in the middle scene of the video, "A snow-filled backdrop bathed in blue light". Ass on the Floor.jpg
Richard, Beatz, Harper and Diddy (from left to right) in the middle scene of the video, "A snow-filled backdrop bathed in blue light".

Synopsis

The video begins with a drummer beating his drum, snowflakes bounce up and down from the vibrations. Swizz Beatz appears in a snow-filled wooden crate surrounded by icicles, to rap his verse. Images of Dawn Richard and Kalenna Harper also flash on screen during the opening sequence. In the following scene Richard and Harper appear stood on floating blocks of ice in a cavern of water. Throughout their verses images of the drummer and Beatz in the crate also flash on screen. Some subtle camera effects such as superimposed imagery and split-screen lenses are also used. During the chorus, Beatz and Diddy appear sat on the bonnet of a white sports car as it snows around them. In the second and third verses Dirty Money and Beatz both appear in the snow filled backdrop but during Diddy's verse he appears alone in the same snow-filled crate that Beatz appeared in first. The video ends with two finals scenes, one where Diddy and Beatz appear together in the crate and one where Dirty Money appear in the snow filled landscape with heavy snow falling before the camera fades through black. Throughout the video there is a soft blue-tinged lighting effect.

Reception

Staff from E! Online were impressed with the clip saying that "although Diddy had shot a number of videos for the band's new album, 'Ass on the Floor' is the coolest—literally and artistically." They added, "just in time for blizzard season, the video features Dawn Richard and Kalenna Harper singing and dancing in the snow like ultrafoxy versions of the Snow Miser. In other words: It's icy hot!" [11] Robbie Daw from Idolator was also impressed. He said "[the] somber dance jam 'Ass On The Floor' and its frosty visual are proving that old adage that third time’s a charm, [referring to the third video Diddy had released that week]. Maybe the winter wonderland displayed here is just getting us into the spirit of the season?". [9]

Promotion and remixes

Dirty Money made their debut performance of "Ass on the Floor" on the December 4, 2010 showing of Saturday Night Live . The group were joined on stage by Swizz Beatz for the performance. [12] They also performed the song live on Jimmy Kimmel Live! on December 17, 2010, though this time they performed with Beatz. [13]

Rapper Trina recorded a remix to "Ass on the Floor" in February 2010. The remix features a new verse, rapped by Trina, and will feature on the Trina (issued Valentine's Day, 2011). [14] American songwriting and production duo The-Dream and Tricky Stewart were commissioned to produce an official remix for the song. Dubbed "Ass on the Floor (Remix)", the official remix leaves all of the original vocals but replaced the melody with a more "classic R&B" production. [15]

Track listing

"Ass on the Floor"
Diddy-Dirty Money - Ass On The Floor (Featuring Swizz Beatz).jpg
Single by Diddy – Dirty Money featuring Swizz Beatz
from the album Last Train to Paris
ReleasedApril 18, 2011 (2011-04-18)
RecordedDaddy’s House Recording Studio (New York City)
Genre Eurodance
Length4:04
Label
Songwriter(s)
Producer(s) Swizz Beatz
Diddy-Dirty Money singles chronology
"Your Love"
(2011)
"Ass on the Floor"
(2011)
"Someone to Love Me (Naked)"
(2011)
Swizz Beatz singles chronology
"Everyday (Coolin')"
(2011)
"Ass on the Floor"
(2011)
"Can a Drummer Get Some?"
(2011)

Credits

"Ass on the Floor" was recorded at Daddy's House Recording Studios in New York City, NY. [17]

Charts

Chart (201011)Peak
position
Belgium (Ultratip Bubbling Under Flanders) [18] 26
Germany Youth Airplay Chart (Nielsen) [19] 12
UK Singles (The Official Charts Company) [20] 187
US Hot R&B/Hip-Hop Songs ( Billboard ) [21] 80
US Dance Club Songs ( Billboard ) [22] 27

Release history

CountryDateFormatLabel
WorldwideNovember 29, 2010 [3] Free download (from Monster Mondays) Bad Boy, Interscope Records
United KingdomFebruary 11, 2011 [6] Urban music radio Polydor Records
April 18, 2011 [16] Digital download

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