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Type of site
|Entertainment, Fashion, lifestyle, Weddings|
|Launched||2 June 2006|
BellaNaija is a lifestyle, entertainment and fashion website in Africa.Headquartered in Lagos, Nigeria, its social footprint has grown through its collective brands - BellaNaija.com, BellaNaija Weddings and BellaNaija Style - to be the largest on the African continent with more than 200 million impressions each month.
BellaNaija was founded by Uche Eze in 2006 as a media startup which later metamorphosed into BellaNaija.com while studying for her undergraduate degree at the Ivey School of Business, University of Western Ontario, Canada. The platform was founded to showcase the evolving Nigerian and African landscape in a way that was truly representative of the exciting positive developments in the Entertainment, Fashion & Lifestyle industry. BellaNaija in its early form featured scanned magazine articles, pictures and interviews of Nigerian fashion personalities.Uche maintained a low profile, with her identity hidden until BellaNaija began to have over 1 million hits every month, at which time she unveiled the personality behind the brand.
Community Impact is at the core of the BellaNaija brand, through its #BNDoGood Initiative. Every year, BellaNaija supports various non-profit organisations and community based initiatives.
In 2013, BellaNaija was ranked 4th in AfricaRanking's "Top 10 African Entertainment Websites"., other achievements include:
|2010||Africa Fashion Week||Outstanding Contribution to Fashion Communication Award||Nominated|
|2012||FAB Awards||Online Publication of the Year||Won|
|2015||Creative Industries Awards||Creative Industries Awards for Bloggers||Won|
|2016||La Mode Awards||BellaNaija Style - Outstanding Recognition for contribution to the Fashion and Entertainment Industry||Won|
|Nigerian Fashion and Style Awards||BellaNaija Style - Fashion Support||Nominated|
|African Entertainment Award||BellaNaija - Most Popular Site||Won|
|Beatz Awards||BellaNaija -Best Blog||Won|
|2017||APPOEMN’s TEIC||BellaNaija Weddings - Wedding/Event blog of the Year Award||Won|
|Corporate Communications Award||BellaNaija - Special Media Recognition||Won|
|Beatz Awards||BellaNaija - Best Blog||Won|
|Glitz Style Award||BellaNaija Style - Fashion Blog of the Year (Africa)||Won|
|2018||Beatz Awards||BellaNaija - Best Blog||Won|
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