Boaz van de Beatz | |
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Birth name | Boaz de Jong |
Born | December 15, 1988 |
Origin | Gorinchem, Netherlands |
Genres | |
Occupations | |
Years active | 2008–present |
Labels |
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Website | maddecent |
Boaz de Jong (born December 15, 1988), [1] better known by his stage name Boaz van de Beatz, is a Dutch record producer and DJ. He is the founder of the Nouveau Riche record label, which includes popular Dutch artists Mr. Polska and Jebroer. [2] Van de Beatz has helped launch the careers of many artists under his label, as well as his frequent collaborator Ronnie Flex and DJ trio Yellow Claw. Since 2013, van de Beatz has transitioned from mainly producing Dutch hip hop songs to releasing electronic music as a lead artist – he has released two EPs under the American dance label Mad Decent. [3]
Van de Beatz is also affiliated with producer Diplo, with whom he contributes to the DJ group Major Lazer. Van de Beatz is known for his unique musical style of creating "insane rap songs that would span four–five genres in about three and a half minutes." [4] His songs incorporate elements of dance. [3] [5] Van de Beatz received the Dutch State Award for "best producer" for three years in a row between 2011 and 2013. He has produced for artists such as Yellow Claw, Diplo, Major Lazer, Jack Ü, The Partysquad, Madonna, Ariana Grande, Pharrell Williams and Sean Paul, among others. [5]
"Once I have released something I can not listen to it without hating it. Once I have a file rendered and have an .mp3, I don't want to click play - I know I'm going to hear something that is not good and then I'll sit down again [and work on it] until it becomes so, but that is the problem - music is never good."
Boaz van de Beatz in an interview with Ballinnn.com in 2015. [6] (Translated from Dutch)
At 17, Boaz moved to live alone, when his parents emigrated to Israel. He turned his house in Gorinchem into a studio and started to search for rappers to record with. He soon discovered Jebroer and Digitzz, later joined by Mr. Polska and Ronnie Flex, all of whom started their careers at that time. In 2015, van de Beatz reflected on that period: "It was a nice time, but I really do not miss it, man. It was especially stressful." [6]
Van de Beatz released his debut 4-track EP Flontie Stacks in June 2013 under Mad Decent and Jeffree's. On July 10, 2014, his debut single "No Way Home" was released under Mad Decent. [7] The track features frequent collaborators Mr. Polska and Ronnie Flex. Van de Beatz's second EP Horse Force was set for an August 2014 release. However, it was delayed until March 2015, due to van de Beatz's busy schedule working on other projects, producing for artists on his label, executive producing an album by Ronnie Flex and working with Diplo and Major Lazer. Horse Force features Dutch artists Mr. Polska, Ronnie Flex, and Kalibwoy, as well as American rapper Riff Raff. [8]
In November 2014, van de Beatz produced Ariana Grande's song "All My Love", which was featured on the soundtrack of The Hunger Games: Mockingjay, Part 1 . [9] In 2015, van de Beatz worked on Madonna's single "Bitch I'm Madonna" as a ghost producer along Diplo and Sophie. [5] On June 22, 2015, he released a remix of "Hey Mama" by David Guetta, to celebrate reaching 2 billion streams on Spotify. [10] In January 2016, he released a song titled "Flippo" on Skrillex's Owsla Worldwide Broadcast. [11] On October 9, 2017, van de Beatz collaborated with Trobi, Adika, and Kalibwoy on "U Don't Know," making a rare appearance on the Dutch record label Spinnin Records. [12]
Nouveau Riche | |
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Founded | 2008 |
Founder | Boaz van de Beatz |
Status | Active |
Genre | Various |
Country of origin | Netherlands |
Official website | www |
Nouveau Riche was founded by van de Beatz in 2008. Notable releases include the 2014 single "Banaan" by Jebroer, Stepherd, Skinto and Jayh, which was certified Gold in Belgium and has stayed for over 15 weeks in the Belgian Top 50. [13]
Major Lazer is an American electronic dance music and DJ trio, which includes record producer Diplo, and DJs Walshy Fire and Ape Drums. They were founded in 2008 by Diplo and Switch, with Switch leaving after three years in 2011. He was then replaced by both Jillionaire and Walshy Fire. In June 2019, Jillionaire left the group and was replaced by Ape Drums. Their music spans numerous genres, mixing reggae with dancehall, reggaeton, soca, house and moombahton.
"Pon de Floor" is a song by Major Lazer, a collaborative musical project consisting of the American DJ Diplo and the British DJ Switch. The single was released in 2009 by Mad Decent and Downtown Records as the second single from Major Lazer's first studio album, Guns Don't Kill People... Lazers Do. The duo wrote the song and produced it with Afrojack, Nebat Drums and vocals by Vybz Kartel. "Pon de Floor" is a dancehall and baile funk song and was positively received by music critics. It appeared on the charts in the United Kingdom in 2010, where it reached number 125. Eric Wareheim directed the music video for "Pon de Floor", which shows people dry humping, and incorporates daggering choreography. The song has been heavily sampled in Chiddy Bang's "Shooter" and Beyoncé's "Run the World (Girls)".
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