Choose Love (film)

Last updated

Choose Love
Choose love.jpg
Directed byStuart McDonald
Screenplay by Josann McGibbon
Produced by
  • Robyn Snyder
  • Deborah Evans
  • Mel Turner
  • Axel Paton
Starring
Cinematography Toby Oliver
Edited by
Music byGabriel Mann
Production
companies
  • DAE Light Media
  • Front Row Films
  • Netflix Studios
Distributed by Netflix
Release date
  • August 31, 2023 (2023-08-31)
Running time
77 minutes [1]
CountryUnited States
LanguageEnglish

Choose Love is a 2023 interactive romantic comedy film on streaming service Netflix. Viewers make choices for the main character Cami, played by Laura Marano, as she questions her relationship with her partner Paul when two other men enter her life. It was released on August 31, 2023 and was made unavailable on December 1, 2024. It received a generally negative reception.

Contents

Description

Cami's happy relationship with her boyfriend Paul is disrupted when two other men enter her life: her first partner Jack and British rock star Rex. [2] Viewers are given choices for Cami to make, which affect the future of the story. For example, on the first such occasion, Cami is getting a tarot card reading, and the audience is to choose whether she wants to hear the 'good news' or 'bad news' first. [1] The choices are sometimes initiated by Cami's breaking the fourth wall to directly address the audience. [3] [4] The film is designed such that, after making a choice and seeing the result, the audience may go back and make a different choice, yielding a different result. [1] [3]

The film has six possible endings that branch from viewer decisions: [5] [6] [7]

Cast

Production

In March 2022, it was announced that Robyn Snyder, Deborah Evans, Mel Turner, and Axel Paton would produce the picture. It is written by Josann McGibbon, with Stuart McDonald directing. [10]

Casting

In March 2022, the cast was announced. [11]

Filming

Filming primarily took place in May 2022 in and around Auckland, New Zealand. [12]

Release

The film was released on Netflix on August 31, 2023. [8]

In November 2024, Netflix announced that they would remove most of the interactive media, including Choose Love, from their catalogue on December 1, 2024. [13] [14]

Reception

Choose Love received generally negative reviews from critics. Claire Shaffer wrote for The New York Times that, unlike other interactive films whose "unpredictability [...] kept the gimmick somewhat afloat", the film was "a series of disconnected, shallow interactions, each leading to a different predetermined cliché." [1] Liz Kocan wrote for Decider that the otherwise-likeable character design suffered from the interactivity. [15] Brian Lowry wrote for CNN that the film "strains the storytelling to fit the gimmick" and demonstrates that interactive films, "while theoretically intriguing, seldom match the appeal of a well-told story." [3] Courtney Howard wrote for Variety that the setting was "difficult to be fully immersed in" and that the "[m]en are one-dimensional at best, used solely to further [Cami's] arc." [4] Linda Holmes wrote for NPR , "You pick the ending you want, and it gives it to you." as a critique of the film, which she compared to AI-generated content. [16] Adrian Horton, writing for The Guardian , criticized the "flatly lit and oversaturated style" and "overdrawn acting and stakes-less swooning", also calling the film "another poor conclusion of algorithmic content" and saying that it has contributed to the "oppression of choice" present in such media, but praised it "for entertaining the prospect of a female protagonist ultimately choosing to go solo". [17] Lydia Venn writing for Cosmopolitan [6] and Pratik Handore writing for The Cinemaholic [7] both also praised the endings where Cami chooses to be single, calling them "empowering".

Several critics compared Choose Love's interactivity to that of the films Black Mirror: Bandersnatch (2018) – also from Netflix [1] [3] [4] [16] [17] – and Unbreakable Kimmy Schmidt: Kimmy vs the Reverend (2020). [1] [3] [4]

On the review aggregator website Rotten Tomatoes, the film holds a score of 38% from 16 critics, with an average rating of 5/10. [18] On Metacritic, which uses a weighted average, it has a "generally unfavorable" score of 35% from 8 critics. [19]

Accolades

OrganizationYearCategoryResultRef.
26th Family Film and TV Awards2024Best Family Film (Television)Nominated [20]

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References

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  2. Purves, Robbie (August 1, 2023). "Netflix to launch first ever interactive romcom Choose Love where viewers can decide ending". Wales Online . Archived from the original on August 1, 2023. Retrieved August 1, 2023.
  3. 1 2 3 4 5 Lowry, Brian (August 31, 2023). "'Choose Love' gives the rom-com a strained interactive twist". CNN . Archived from the original on September 3, 2023. Retrieved November 15, 2023.
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  5. Silva, Gabriela (August 31, 2023). "Choose Love endings explained: How many are there?". Dexerto. Archived from the original on September 3, 2023. Retrieved September 3, 2023. In the end the Choose Love endings include Rex and Cami in Paris, Rex and Cami as friends, Cami marrying Paul in Vegas or proposing at home, Cami kissing Jack, or Cami deciding to be single.
  6. 1 2 Venn, Lydia (September 1, 2023). "How can you make Cami choose herself in Netflix's Choose Love?". Cosmopolitan . Archived from the original on September 3, 2023. Retrieved September 3, 2023.
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