Crypto: The Game

Last updated

Crypto: The Game
Publisher(s) Uniswap
Writer(s)
  • Dylan Abruscato
  • Tyler Cagle
  • Bryan Lee
Platform(s) Browser-based
ReleaseJanuary 2024

Crypto: The Game is a browser-based interactive survival game that combines blockchain mechanics with multiplayer elimination challenges. [1]

Contents

Description

Players pay an entry fee of 0.1 ETH (approximately $200) and are placed into one of ten tribes. Each day, tribes compete in browser-based minigames including Flappy Bird -style arcade games, digital scavenger hunts, and logic puzzles. The losing tribes must vote to eliminate players. [1] Midway through the season, the tribes merge and players compete individually. A jury of eliminated contestants selects the winner at the end. [2]

The game has been compared to reality competition shows such as Survivor , Squid Game , and The Traitors, and to The Hunger Games . [1] [3] In an interview, Abruscato said the founders "all loved Survivor growing up or we're Survivor super fans." [4]

History

Crypto: The Game was created by Dylan Abruscato, Tyler Cagle, and Bryan Lee, and launched in January 2024 with 410 players paying a cryptocurrency entry fee. [3]

The second season, "Anon Island", premiered in April 2024, adding NFT-based anonymous entries and a prize pool of 80  ETH (approximately $140,000 at the time). [5] Crypto: The Game partnered with Adidas, which created co-branded tracksuits for contestants. Axios reported that the partnership had "little fanfare" on Adidas' part. [6] Cryptocurrency companies Uniswap, Lens, Wormhole, POAP, and Safe sponsored in-game challenges. [5] In June 2024, Uniswap acquired the project in a deal involving cash, tokens, and equity. The second season was sold out in 13 minutes. [3] [6] The third season, "Resurrection Island", debuted in March 2025 with 716 players. It introduced a twist that allowed eliminated contestants to return through special challenges. [7] Across all three seasons, the format remained largely consistent, with daily challenges, nightly eliminations, and a final jury vote to determine the winner. [7]

A Wired reporter embedded anonymously in Season 3 and described the experience as socially complex and time-intensive. [1] Crypto: The Game was submitted for consideration at the 77th Primetime Emmy Awards in the Outstanding Emerging Media Program category. [8] [2] Variety included it in its preview coverage as one of the standout entries in the emerging media category. [9]

References

  1. 1 2 3 4 Khalili, Joel (March 26, 2025). "I Went Undercover in Crypto's Answer to 'Squid Game.' It Nearly Broke Me". Wired . Archived from the original on June 23, 2025. Retrieved June 30, 2025.
  2. 1 2 "How Crypto: The Game Brings Survivor-like Competition to Online". Television Academy . Archived from the original on 2025-06-12. Retrieved 2025-06-30.
  3. 1 2 3 Rowe, Niamh (June 10, 2024). "Uniswap Labs acquires 'Crypto: The Game'—'It's ballooned into this 24/7 crypto reality show'". Fortune . Archived from the original on June 16, 2025. Retrieved June 30, 2025.
  4. Dixon, Marcus James (May 1, 2025). "How one 'obsessive' reality TV fan created 'Crypto: The Game,' an emerging media contender that's poised to shake up the Emmys". GoldDerby. Archived from the original on June 16, 2025. Retrieved June 30, 2025.
  5. 1 2 Jafery, Reza (April 2, 2024). "Crypto: The Game Gets Bigger With Season 2, Remains a Viral Hit". Decrypt.
  6. 1 2 Kim, Crystal (April 11, 2024). "Exclusive: Adidas quietly steps into crypto gaming partnership". Axios .
  7. 1 2 Jafery, Reza (March 5, 2025). "Crypto: The Game Goes Bigger for Season 3 With Uniswap Labs". Decrypt. Archived from the original on April 9, 2025. Retrieved July 6, 2025.
  8. Davis, Clayton (June 12, 2025). "Emmy Voting Opens With 600 Program Series Submissions". Variety . Archived from the original on June 30, 2025. Retrieved June 30, 2025.
  9. Davis, Clayton (June 13, 2025). "Emmy Predictions: All 118 Categories Updated as Voting Opens With Tight Races and Major Shakeups". Variety . Archived from the original on July 10, 2025. Retrieved July 6, 2025.