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| Company type | GmbH & Co. KG |
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| Industry | Retail |
| Founded | 1973 |
| Headquarters | , |
Key people | Christoph Werner (CEO) |
| Revenue | €15.91 billion (2023) [1] |
Number of employees | 79,745 (2023) [1] |
| Website | dm |
dm-drogerie markt (usually abbreviated as dm) is a chain of retail stores headquartered in Karlsruhe, Germany, offering cosmetics, healthcare items, household products and health food and drinks. The company was founded in 1973, when it opened its first store in Karlsruhe. [2] Its founder is the anthroprosoph Götz Werner.
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In its industry sector, dm-drogerie markt is Germany's largest retailer measured by revenues. [3]
dm has more than 79,700 people employed in more than 4,000 [1] stores in twelve European countries. In the 1970s, dm only had outlets in Germany and Austria. In the 1990s, it opened stores in the Czech Republic, Hungary, Slovenia, Slovakia, and Croatia. In the 2000s, the company expanded to Serbia, Bosnia-Herzegovina, Romania, Bulgaria, North Macedonia, Italy and Poland. [1]
In 2015, dm planned to organize a fundraising campaign for a Kurdish community in Germany, supported by Rupert Neudeck. The campaign sparked outrage among nationalist German Turks. They accused dm of supporting the Kurdish PKK and terrorism and called for a boycott of dm. The company withdrew from its efforts, stating that it did not want to provide "a breeding ground for escalation." [4]
In March 2017, for the first time in its history, dm-drogerie markt started selling to consumers outside Europe with the Alibaba Group's Tmall global cross-border flagship store in China. [5] This expansion was initiated and is managed by a Shanghai-based Tmall Partner oddity Asia.
