 The clock, with AT&T logo on the face | |
  | |
| Location | Pittsburgh, Pennsylvania |
|---|---|
| Coordinates | 40°25′34″N79°58′34″W / 40.426158°N 79.9759895°W |
| Built/founded | 1933 |
Located on the Duquesne Brewing Company building in Pittsburgh, Pennsylvania, the Duquesne Brewery Clock was the largest single-face clock in the world when it was installed in 1933. Over the years its face has been used to advertise numerous brands, beginning with Coca-Cola. [1]
The 60-by-60-foot (18 m × 18 m) clock face, with a 35-foot (11 m) minute hand and a 25-foot (7.6 m) hour hand, [2] both of laminated aluminum, is nearly twice the size of London's Big Ben, and was built in Georgia by Audichron for $12,500 and shipped to Pittsburgh. [3] The clock, designed by Audichron founder John L. Franklin, is driven by a 1.25-horsepower (0.93 kW) Janett motor. [4]
Originally located on a Mount Washington hillside, [5] the clock's face was used as advertising for a succession of beverages, including Coca-Cola, and Fort Pitt, [6] Ballantine, Carling, and Schlitz beers. In 1961, the Duquesne Brewing Company bought the clock, painted its "Have A Duke" slogan on the face and installed it atop its building in the South Side where it has been running since. [5] After the brewery closed in 1972, the clock was leased to Stroh's Beer, then WTAE-TV Channel 4. After WTAE's lease ended in 1993, the clock continued to run without an ad. The Pittsburgh Brewing Company paid $44,000 to repair the clock when it took over in 1999, paying $5,000 a month to show its logo on the face. In 2002, Equitable Gas paid to have their name placed on the clock. In October 2009, AT&T took over the rights to advertise on the clock and redesigned the face to display the traditional blue and white AT&T logo. [7]
As of 2017, the clock is running without advertising.[ citation needed ]
The clock is featured prominently in the 1983 movie Flashdance .[ citation needed ]
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