Fevicol

Last updated
Fevicol
Fevicol brand logo.png
Logo of the adhesive brand Fevicol
Product typeAdhesive, glue, sealant
Owner Pidilite Industries
Produced by Pidilite Industries
Country India
Introduced1959
Related brandsFeviKwik, Dr. Fixit
MarketsIndia, US, Brazil, Thailand, Egypt, Bangladesh, United Arab Emirates "Balvant Parekh". Forbes.com. Retrieved 4 October 2018.
Registered as a trademark in
Website fevicol.in

Fevicol is an Indian brand of adhesives owned by the company Pidilite Industries. [2]

Contents

History

First introduced in India in 1959, Fevicol was launched as a user-friendly alternative to traditional collagen and fat-based adhesives, known locally as "saresh," which required melting before application. The brand initially focused on providing adhesives for industrial applications and has since expanded its presence to 54 countries, with a significant market footprint in India. [ citation needed ]

Product descriptions

Fevicol is marketed as a white adhesive, described in company literature as a poly-synthetic resin. It is manufactured through the synthesis of formaldehyde and urea. [3]

The product line includes various formulations designed for specific attributes such as bonding strength, impact resistance, curing time, sag resistance, shrinkage, versatility, fire resistance, shock and vibration resistance, and non-staining properties. [4]

Variants like "Fevicol SH" are synthetic resin adhesives primarily used in wood working and applications where at least one surface is porous. It is commonly used for bonding wood, plywood, laminate, veneers, MDF, cork, [5] and in the manufacturing of sporting goods and bookbinding. SH typically achieves handling strength within 8 to 10 hours, with full curing in 24 hours.[ citation needed ]

Fevicol Design Ideas, initiated in 1991 as the Fevicol Furniture Book, serves as a platform to showcase furniture design concepts. The series comprises 31 volumes and has expanded to an online resource where users can access design ideas and connect with contractors and interior designers. [6] [ when? ]

In India, Fevicol has become synonymous with strong bonding or stubborn adhesion, often referenced in Bollywood movies, cultural jokes, and everyday conversations. [7] It is widely recognized as a generic term for white glue among consumers in India. [8]

Prominent catchphrases from Fevicol TV advertisements include "Dum Laga Kar haisya, zor laga kar haisya" and "Fevicol ka mazboot jodh hai, tootega nahi". [9]

Related Research Articles

<span class="mw-page-title-main">Adhesive</span> Non-metallic material used to bond various materials together

Adhesive, also known as glue, cement, mucilage, or paste, is any non-metallic substance applied to one or both surfaces of two separate items that binds them together and resists their separation.

<span class="mw-page-title-main">Plywood</span> Manufactured wood panel made from thin sheets of wood veneer

Plywood is a composite material manufactured from thin layers, or "plies", of wood veneer that have been stacked and glued together. It is an engineered wood from the family of manufactured boards, which include plywood, medium-density fibreboard (MDF), oriented strand board (OSB), and particle board.

<span class="mw-page-title-main">Epoxy</span> Type of material

Epoxy is the family of basic components or cured end products of epoxy resins. Epoxy resins, also known as polyepoxides, are a class of reactive prepolymers and polymers which contain epoxide groups. The epoxide functional group is also collectively called epoxy. The IUPAC name for an epoxide group is an oxirane.

<span class="mw-page-title-main">Oriented strand board</span> Engineered wood particle board

Oriented strand board (OSB) is a type of engineered wood similar to particle board, formed by adding adhesives and then compressing layers of wood strands (flakes) in specific orientations. It was invented by Armin Elmendorf in California in 1963. OSB may have a rough and variegated surface with the individual strips of around 2.5 cm × 15 cm, lying unevenly across each other, and is produced in a variety of types and thicknesses.

<span class="mw-page-title-main">Lamination</span> Technique of fusing layers of material

Lamination is the technique/process of manufacturing a material in multiple layers, so that the composite material achieves improved strength, stability, sound insulation, appearance, or other properties from the use of the differing materials, such as plastic. A laminate is a layered object or material assembled using heat, pressure, welding, or adhesives. Various coating machines, machine presses and calendering equipment are used.

Araldite is a registered trademark of Huntsman Advanced Materials referring to their range of engineering and structural epoxy, acrylic, and polyurethane adhesives. Swiss manufacturers originally launched Araldite DIY adhesive products in 1946. The first batches of Araldite epoxy resins, for which the brand is best known, were made in Duxford, England in 1950.

<span class="mw-page-title-main">Polyoxymethylene</span> Engineering thermoplastic polymer

Polyoxymethylene (POM), also known as acetal, polyacetal, and polyformaldehyde, is an engineering thermoplastic used in precision parts requiring high stiffness, low friction, and excellent dimensional stability. Short-chained POM is also better known as paraformaldehyde (PFA). As with many other synthetic polymers, polyoxymethylenes are produced by different chemical firms with slightly different formulas and sold variously by such names as Delrin, Kocetal, Ultraform, Celcon, Ramtal, Duracon, Kepital, Polypenco, Tenac and Hostaform.

Urea-formaldehyde (UF), also known as urea-methanal, so named for its common synthesis pathway and overall structure, is a nontransparent thermosetting resin or polymer. It is produced from urea and formaldehyde. These resins are used in adhesives, plywood, particle board, medium-density fibreboard (MDF), and molded objects. In agriculture, urea-formaldehyde compounds are one of the most commonly used types of slow-release fertilizer.

<span class="mw-page-title-main">Hot-melt adhesive</span> Glue applied by heating

Hot-melt adhesive (HMA), also known as hot glue, is a form of thermoplastic adhesive that is commonly sold as solid cylindrical sticks of various diameters designed to be applied using a hot glue gun. The gun uses a continuous-duty heating element to melt the plastic glue, which the user pushes through the gun either with a mechanical trigger mechanism on the gun, or with direct finger pressure. The glue squeezed out of the heated nozzle is initially hot enough to burn and even blister skin. The glue is sticky when hot, and solidifies in a few seconds to one minute. Hot-melt adhesives can also be applied by dipping or spraying, and are popular with hobbyists and crafters both for affixing and as an inexpensive alternative to resin casting.

<span class="mw-page-title-main">Animal glue</span> Adhesive created from boiling animal connective tissue

Animal glue is an adhesive that is created by prolonged boiling of animal connective tissue in a process called rendering. In addition to being used as an adhesive, it is used for coating and sizing, in decorative composition ornaments, and as a clarifying agent.

Wood glue is an adhesive used to tightly bond pieces of wood together. Many substances have been used as glues. Traditionally animal proteins like casein from milk or collagen from animal hides and bones were boiled down to make early glues. They worked by solidifying as they dried. Later, glues were made from plant starches like flour or potato starch. When combined with water and heated, the starch gelatinizes and forms a sticky paste as it dries. Plant-based glues were common for books and paper products, though they can break down more easily over time compared to animal-based glues. Examples of modern wood glues include polyvinyl acetate (PVA) and epoxy resins. Some resins used in producing composite wood products may contain formaldehyde. As of 2021, “the wood panel industry uses almost 95% of synthetic petroleum-derived thermosetting adhesives, mainly based on urea, phenol, and melamine, among others”.

<span class="mw-page-title-main">Pressure-sensitive adhesive</span> Type of non reactive adhesive

Pressure-sensitive adhesive is a type of nonreactive adhesive which forms a bond when pressure is applied to bond the adhesive with a surface. No solvent, water, or heat is needed to activate the adhesive. It is used in pressure-sensitive tapes, labels, glue dots, stickers, sticky note pads, automobile trim, and a wide variety of other products.

<span class="mw-page-title-main">Elmer's Products</span> American craft manufacturer

Elmer's Products, Inc. or simply Elmer's, is an American-based company that has a line of adhesive, craft, home repair, and office supply products. It is best known as the manufacturer of Elmer's Glue-All, a popular PVA-based synthetic glue, in addition to other brands including Krazy Glue, ProBond and CraftBond adhesives, and X-Acto cutting tools.

<span class="mw-page-title-main">Sealant</span> Substance used to block the passage of fluids through openings

Sealant is a substance used to block the passage of fluids through openings in materials, a type of mechanical seal. In building construction sealant is sometimes synonymous with caulk and also serve the purposes of blocking dust, sound and heat transmission. Sealants may be weak or strong, flexible or rigid, permanent or temporary. Sealants are not adhesives but some have adhesive qualities and are called adhesive-sealants or structural sealants.

<span class="mw-page-title-main">Pidilite Industries</span> Indian multinational adhesives manufacturing company

Pidilite Industries Limited is an Indian adhesives manufacturing company based in Andheri (East), Mumbai. The company is the dominant and leading adhesives company in India. Pidilite also manufactures products across verticals such as art materials and stationery; food and fabric care; car products, adhesives, and sealants; and speciality industrial products like adhesives, pigments; textile resins, leather chemicals, and construction chemicals.

RTV silicone is a type of silicone rubber that cures at room temperature. It is available as a one-component product, or mixed from two components. Manufacturers provide it in a range of hardnesses from very soft to medium—usually from 15 to 40 Shore A. RTV silicones can be cured with a catalyst consisting of either platinum or a tin compound such as dibutyltin dilaurate. Applications include low-temperature over-molding, making molds for reproducing, and lens applications for some optically clear grades. It is also used widely in the automotive industry as an adhesive and sealant, for example to create gaskets in place.

<span class="mw-page-title-main">Balvant Parekh</span> Indian businessman

Balvantray Kalyanji Parekh was an Indian entrepreneur and founder of Pidilite Industries. He was known as the Fevicol Man.

Adhesive bonding is a joining technique used in the manufacture and repair of a wide range of products. Along with welding and soldering, adhesive bonding is one of the basic joining processes. In this technique, components are bonded together using adhesives. The broad range of types of adhesives available allows numerous materials to be bonded together in products as diverse as vehicles, mobile phones, personal care products, buildings, computers and medical devices.

References

  1. "WIPO Global Brand Database". Wipo.int. Retrieved 4 October 2018.
  2. "Adhesive maker Pidilite to enter lending business, to acquire promoter group's NBFC firm". The Economic Times. 2023-11-09. ISSN   0013-0389 . Retrieved 2023-12-12.
  3. "Pidilite unveils digital campaign for Glue Drops". Financialexpress. 2023-09-27. Retrieved 2023-12-12.
  4. "Pidilite's Product Guide - Fevicol" (PDF). pidilite.com. Archived from the original (PDF) on February 11, 2014. Retrieved October 4, 2018.
  5. "Pidilite - Consumers and Craftsmen". pidilite.com. Archived from the original on November 30, 2016. Retrieved October 4, 2018.
  6. "Interior Design Ideas - Get the best styles at Fevicol Design Ideas". Fevicoldesignideas.com. Retrieved 4 October 2018.
  7. "Fevicol Se Lyrics - Dabangg 2 - 2012". Lyricstaal. Retrieved 2018-10-04.
  8. "Pidilite launches Fevicol SH Xtra in Hyderabad". indtoday.com. January 27, 2015. Archived from the original on February 15, 2015. Retrieved October 4, 2018.
  9. Shukla, Tanvi (11 June 2008). "It's the pitch that keeps Fevicol's stickiness alive". DNA Money. Archived from the original on 10 October 2014. Retrieved 2009-06-28.