Fruit Stripe was an artificially and naturally flavored fruit chewing gum produced by Beech-Nut in 1960 and discontinued in 2024. The individual pieces of gum were striped and were packaged in zebra-striped wrappers, which also acted as temporary tattoos.
The "Five Flavor Gum" was invented by James Parker and first sold in 1960 by the Beech-Nut company. [1] In 1981 Nabisco acquired Fruit Stripe through its purchase of the Beech-Nut Life Savers's candy line from E.R Squibb. Farley's & Sathers Candy Company acquired the Fruit Stripe brand name in 2003 from The Hershey Company. Farley's & Sathers merged with Ferrara Pan during 2012, forming the Ferrara Candy Company, which became a wholly owned subsidiary of Ferrero during 2017.[ citation needed ]
A new variety was introduced, Fruit Stripe Gummy Candy, in 2022.[ citation needed ] In January 2024, Ferrera announced that it would cease further production of Fruit Stripe gum. [2]
Two types of five-flavor packs of Fruit Stripe were produced: [3]
A character known as the Fruit Stripe Gum Man was used to promote the product; he was an anthropomorphic gum pack with limbs and a face. [4] The Stripe Family Animals, which included a zebra, tiger, elephant, and mouse, were also used for advertising and featured in a coloring book and plush toys. [5]
However, the zebra later named Yipes has outlasted the other characters to become Fruit Stripe's sole mascot. [6] The advertising slogan "Yipes! Stripes!" has often been used with this character. Wrappers contain temporary tattoos of Yipes inline skating, skateboarding, playing baseball, hang gliding, playing basketball, bicycling, snowboarding, surfing, playing soccer, playing tennis, and eating grass. In 1988, Yipes was made into a promotional bendy figure.
Yipes was shown prominently on Fruit Stripe gum packaging. Yipes was often shown as a sports player, playing basketball or soccer on the gum's packaging. [7]
In 1996, Fruit Stripe gave five cents from the sale of each Jumbo Pack and Variety Multipack to the World Wildlife Fund, totaling about $100,000, for the preservation of endangered animals and their habitats. [8]
Juicy Fruit is an American brand of chewing gum made by the Wrigley Company, a U.S. company that since 2008 has been a subsidiary of the privately held Mars, Incorporated. It was introduced in 1893, and in the 21st century the brand name is recognized by 99 percent of Americans, with total sales in 2002 of 153 million units.
The Wm. Wrigley Jr. Company, known as the Wrigley Company, is an American multinational candy and chewing gum company, based in the Global Innovation Center (GIC) in Goose Island, Chicago, Illinois.
Chuckles are jelly candies coated with a light layer of sugar. They come in five flavors: lime, orange, cherry, lemon, and licorice. Each package of Chuckles contains one piece of each flavor. The candies are made with corn syrup, sugar, modified and unmodified cornstarch, and natural and artificial flavors and colors.
Mentos are a brand of packaged scotch mints or mint-flavored candies sold in many stores and vending machines. First produced in 1932, they are currently sold in more than 130 countries worldwide by the Italian-Dutch corporation Perfetti Van Melle. The mints are small oblate spheroids, with a slightly hard exterior and a soft, chewy interior.
Starburst is the brand name of a box-shaped, fruit-flavoured soft taffy candy manufactured by The Wrigley Company, which is a subsidiary of Mars, Incorporated. Starburst has many different varieties, such as Tropical, Sour, FaveREDs, Watermelon, Very Berry, Superfruit, Summer Blast and Original.
Life Savers is an American brand of ring-shaped hard and soft candy. Its range of mints and fruit-flavored candies is known for its distinctive packaging, coming in paper-wrapped aluminum foil rolls.
Jujyfruits are a chewy, gumdrop-like starch-based candy, manufactured by Heide Candy Company, a subsidiary of Ferrara Candy Company. Johnny fruits began production in 1920. They were popular in movie houses along with Heide's other gummy candy, Jujubes.
Orbit is a brand of sugarless chewing gum from the Wrigley Company. In the United States, where it was re-launched in 2001, it is sold in cardboard boxes with 14 individually wrapped pieces per package. In the UK, where it was launched in 1899 it was originally sold as a traditional long-stick gum, later replaced by the same format as the US.
Laffy Taffy is an American brand of taffy candies produced by the Ferrara Candy Company, a subsidiary of Ferrero. The candies are small, individually wrapped taffy rectangles available in a variety of colors and fruit flavors, including banana, strawberry, green apple, grape, blueberry, watermelon, blue raspberry, and cherry. Rarer flavors include caramel apple, coconut, strawberries & cream, apple crisp, chocolate mousse, pumpkin donut, pineapple, guava, orange sorbet, and lemon raspberry. Discontinued flavors include fruit punch, mango, strawberry banana, peppermint, and hot cocoa.
Razzles are a candy that once chewed, mix to transform into chewing gum.
Now and Later is an American brand of fruit-flavored taffy-like candy manufactured by Ferrara Candy Company. The candy is formed into squares packaged in colorful paper. Twelve flavors are currently available in both Traditional and Chewy varieties.
Bonkers was a candy offering from Nabisco in the mid-1980s. It consisted of chewable rectangular-shaped candies with tangy filling. The candy came in a large rectangular package with several of them individually wrapped. Common flavors included grape, orange, strawberry, watermelon and chocolate.
The Ferrara Candy Company is an American candy manufacturer, based in Chicago, Illinois, and owned by the Ferrero Group.
A Tootsie Pop is a hard candy lollipop filled with the chocolate-flavored chewy Tootsie Roll candy. They were invented in 1931 by an employee of The Sweets Company of America. Tootsie Rolls had themselves been invented in 1896 by Leo Hirschfield. The company changed its name to Tootsie Roll Industries in 1969. The candy made its debut in 1931 and since then various flavors have been introduced. The idea came to be when a man who worked at The Sweets Company of America licked his daughter's lollipop at the same time he was chewing his Tootsie Roll. He loved the idea and pitched it to everyone at the next snack ideas meeting.
Dots, or Mason Dots, is an American brand of gum drops marketed by Tootsie Roll Industries. According to advertisements, more than four billion dots are produced from the Tootsie Roll Industries Chicago plant each year. Dots are vegan, gluten-free, nut-free, peanut-free, and kosher. They come in various flavors and varieties.
Farley's & Sathers Candy Company was created as an umbrella company to roll up many small companies, brands and products under a common management team. The confectionery business segment is made up of many small companies, often with intertwined relationships and histories.
Super Bubble was a brand of bubble gum produced by Ferrara Candy Company first introduced in 1946 by the Thomas Wiener Company led by Douglas Thomas and Donald Wiener in Memphis, Tennessee. The recipe for the original Super Bubble flavor came from a much older brand known as Bub's Daddy. Super Bubble was originally sold for five cents, but in the face of increased competition from Dubble Bubble and Bazooka, the company brought out a one-cent version in 1948.
Rain-Blo is an American brand of bubble gum that comes in a variety of fruit flavors, introduced by Leaf Confectionery in 1940, and acquired from Hershey Foods by Farley's & Sathers Candy Company, merged with Ferrara Pan in 2012, becoming the Ferrara Candy Company. They are bubble gum balls containing an internal fruit flavoring that is colored to match the coating on the outside.
Two multi-national companies, Wrigley and Cadbury, together account for some 60% market share of the worldwide chewing gum market. The global market shares for the top five chewing gum companies are estimated to be:
Stride is a brand of sugar-free chewing gum created by Cadbury, sold in packs of 14 pieces. It was introduced in May 2005.
First use Sept. 22, 1960; in commerce Sept. 22, 1960.
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