Fruit Stripe was an artificially and naturally flavored fruit chewing gum produced by Beech-Nut in 1960 and discontinued in 2024. The individual pieces of gum were striped and were packaged in zebra-striped wrappers, which also acted as temporary tattoos.
The "Five Flavor Gum" was invented by James Parker and first sold in 1960 by the Beech-Nut company. [1] In 1981 Nabisco acquired Fruit Stripe through its purchase of the Beech-Nut Life Savers's candy line from E.R Squibb. Farley's & Sathers Candy Company acquired the Fruit Stripe brand name in 2003 from The Hershey Company. Farley's & Sathers merged with Ferrara Pan during 2012, forming the Ferrara Candy Company, which became a wholly owned subsidiary of Ferrero during 2017.[ citation needed ]
A new variety was introduced, Fruit Stripe Gummy Candy, in 2022.[ citation needed ] In January 2024, Ferrero announced that it would cease further production of Fruit Stripe gum. [2]
Two types of five-flavor packs of Fruit Stripe were produced: [3]
A character known as the Fruit Stripe Gum Man was used to promote the product; he was an anthropomorphic gum pack with limbs and a face. [4] The Stripe Family Animals, which included a zebra, tiger, elephant, and mouse, were also used for advertising and featured in a coloring book and plush toys. [5]
However, the zebra—later named Yipes—outlasted the other characters to become Fruit Stripe's sole mascot. [6] Yipes was shown prominently on Fruit Stripe gum packaging. The advertising slogan "Yipes! Stripes!" has often been used with this character. [7] Wrappers contain temporary tattoos of Yipes inline skating, skateboarding, playing baseball, hang gliding, playing basketball, bicycling, snowboarding, surfing, playing soccer, playing tennis, and eating grass. [8] In 1988, Yipes was made into a promotional bendy figure.
In 1996, Fruit Stripe gave five cents from the sale of each Jumbo Pack and Variety Multipack to the World Wildlife Fund, totaling about $100,000, for the preservation of endangered animals and their habitats. [9]
Chuckles are jelly candies coated with a light layer of sugar. They come in five flavors: lime, orange, cherry, lemon, and licorice. Each package of Chuckles contains one piece of each flavor. The candies are made with corn syrup, sugar, modified and unmodified cornstarch, and natural and artificial flavors and colors.
Bazooka is an American brand of bubble gum that was introduced in 1947. It is a product of "Bazooka Candy Brands" (BCB), which was a division of The Topps Co. until the latter’s acquisition by Fanatics, Inc. in 2022.
Hubba Bubba is a brand of bubble gum produced by Wm. Wrigley Jr. Company, a subsidiary of Mars, Incorporated. Introduced in the United States in 1979, the bubble gum got its name from the phrase "Hubba Hubba", which some military personnel in World War II used to express approval. The main gimmick used to promote the gum is that, as Hubba Bubba is less sticky than other brands of gum, it is easier to peel off the skin after a bubble bursts. When Hubba Bubba was first marketed, the gum's flavor was similar to that of others but, over time, different flavors have been produced.
Nerds is an American candy launched in 1983 by the Sunmark Corporation under the brand name Willy Wonka Candy Company. Nerds are now made by the Ferrara Candy Company, a subsidiary of Ferrero Group. but is still distributed internationally by Nestlé. With their anthropomorphic covers, Nerds usually contain two flavors per box, each flavor having a separate compartment and opening.
Jujyfruits are a chewy, gumdrop-like starch-based candy, manufactured by Heide Candy Company, a subsidiary of Ferrara Candy Company. Jujyfruits began production in 1920. They were popular in movie houses along with Heide's other gummy candy, Jujubes.
Laffy Taffy is an American brand of taffy candies produced by the Ferrara Candy Company, a subsidiary of Ferrero. The candies are small, individually wrapped taffy rectangles available in a variety of colors and fruit flavors, including banana, strawberry, green apple, grape, blueberry, watermelon, blue raspberry, and cherry. Rarer flavors include caramel apple, coconut, strawberries & cream, apple crisp, chocolate mousse, pumpkin donut, pineapple, guava, orange sorbet, and lemon raspberry. Discontinued flavors include fruit punch, mango, strawberry banana, peppermint, and hot cocoa.
SweeTarts are sweet and sour candies invented under the direction of Menlo F. Smith, CEO of Sunline Inc., in 1962. The candy was created using the same small basic recipe as the already popular Pixy Stix and Lik-M-Aid products. Pixy Stix are currently manufactured by Ferrara Candy Company, a division of Ferrero.
Dubble Bubble is an American brand of fruit-flavored, usually pink-colored, bubble gum invented by Walter Diemer, an accountant at Philadelphia-based Fleer Chewing Gum Company in 1928. One of Diemer's hobbies was concocting recipes for chewing gum based on the original Fleer ingredients. Though founder Frank H. Fleer had come up with his own bubble gum recipe under the name Blibber-Blubber in 1906, it was shelved due to its being too sticky and breaking apart too easily. It would be another 20 years until Diemer would use the original idea as inspiration for his invention.
Razzles are a candy that once chewed, mix to transform into chewing gum.
Now and Later is an American brand of fruit-flavored taffy-like candy manufactured by Ferrara Candy Company. The candy is formed into squares packaged in colorful paper. Twelve flavors are currently available in both Traditional and Chewy varieties.
The Ferrara Candy Company is an American candy manufacturer, based in Chicago, Illinois, and owned by the Ferrero Group.
A Tootsie Pop is a hard candy lollipop filled with a chocolate-flavored chewy Tootsie Roll candy. They were invented in 1931 by an employee of The Sweets Company of America. Tootsie Rolls had themselves been invented in 1896 by Leo Hirschfield. The company changed its name to Tootsie Roll Industries in 1969. The candy made its debut in 1931 and since then various flavors have been introduced. The idea came to be when a man who worked at The Sweets Company of America licked his daughter's lollipop at the same time he was chewing his Tootsie Roll. He loved the idea and pitched it to everyone at the next snack ideas meeting.
Dots, or Mason Dots, is an American brand of gum drops marketed by Tootsie Roll Industries. According to advertisements, more than four billion dots are produced from the Tootsie Roll Industries Chicago plant each year. Dots are vegan, gluten-free, nut-free, peanut-free, and kosher. They come in various flavors and varieties.
Farley's & Sathers Candy Company was created as an umbrella company to roll up many small companies, brands and products under a common management team. The confectionery business segment is made up of many small companies, often with intertwined relationships and histories.
Heide Candy Company is a subsidiary of candy manufacturer Ferrara Candy Company.
Super Bubble was a brand of bubble gum produced by Ferrara Candy Company first introduced in 1946 by the Thomas Wiener Company led by Douglas Thomas and Donald Wiener in Memphis, Tennessee. The recipe for the original Super Bubble flavor came from a much older brand known as Bub's Daddy. Super Bubble was originally sold for five cents, but in the face of increased competition from Dubble Bubble and Bazooka, the company brought out a one-cent version in 1948.
Rain-Blo is an American brand of bubble gum that comes in a variety of fruit flavors, introduced by Leaf Confectionery in 1940, and acquired from Hershey Foods by Farley's & Sathers Candy Company, merged with Ferrara Pan in 2012, becoming the Ferrara Candy Company. They are bubble gum balls containing an internal fruit flavoring that is colored to match the coating on the outside.
Cry Baby is an American brand of sour bubble gum manufactured by Tootsie Roll Industries.The product was originally named by David Klein who invented the Jelly Belly jelly beans.
Two multi-national companies, Wrigley and Cadbury, together account for some 60% market share of the worldwide chewing gum market. The global market shares for the top five chewing gum companies are estimated to be:
Stride is a brand of sugar-free chewing gum introduced in 2006 and owned by Mondelez International, sold in packs of 14 pieces. In 2024, Mondelez discontinued sales of Stride in the United States, Canada, and Europe, but is still sold in China and Australia. It sold most of its chewing gum brands to Perfetti Van Melle in 2023, which didn't include the sale of Stride, to focus on other confections.
First use Sept. 22, 1960; in commerce Sept. 22, 1960.