Gummy supplements, are dietary supplements delivered as gummy-candy-like products, most commonly comprising vitamins. [1] [2] They are often used as a more palatable alternative to other supplement formulations.
The price of gummy supplements varies by brand, but can be considered comparable to the cost of similar supplements. [3]
The gummy supplement market is rapidly growing, driven by growing awareness of preventive care, rising cases of undernourishment in developing countries and a rise in new product offerings from both major traditional pharmaceutical companies, as well as new startups. [4]
Global sales of gummy vitamins in 2022 are estimated to be over US$7 billion, [5] with some sources predicting a rise to US$42 billion by 2030. [6]
Most commonly, gummy supplements are made from gelatin, cornstarch, water and sugar, along with flavorings. [7]
Although gummy vitamins are the most popular type of gummy supplements, they may also be derived from herbal supplements, containing extracts from plants like ashwagandha [8] and cannabis (e.g., CBD), [9] as well as the algae-derived astaxanthin. [10]
Gummy supplements for hair health have been advertised in social media by influencers but there are concerns regarding efficacy and safety. [11]
Other novel types of gummy supplements include 3D printed gummies, [12] collagen gummies. [13]
The rising popularity of gummy supplements has led to many high-profile celebrity endorsed campaigns and product lines, including lines by Kourtney Kardashian, [14] Martha Stewart [15] and Alicia Silverstone. [16]
Gummy supplements often provide similar benefits to their traditional multivitamins or other dietary supplement equivalents, due to generally comprising the same active ingredients. The primary benefit of gummy supplements over their counterparts, however, is their imitation of candy, providing a pleasant taste and easy-to-consume nature, which appeals to many children and adults who may not like swallowing pills. [17] [18]
Although marketed to the general population, research suggests that most people who eat a balanced diet do not need to take vitamin or mineral supplements. [19]
Often the appealing taste of gummy supplements comes from added sugars, which may lead to excessive sugar consumption, [20] linked to obesity, heart disease and dental cavities. Due to this, increasing sugar-free options now exist, [21] however these can often contain sugar alcohols, which can lead to diarrhea or nausea. [22]
Many gummy supplements contain artificial food colorings, which have been linked in some studies to behavioral issues in children. [23]
Due to their nature replicating candy, they may be susceptible to overconsumption, particularly in children, which may lead to vitamin or mineral toxicity. [24]
In the United States, gummy supplements are regulated by the Food and Drug Administration as a food, meaning less rigorous research and testing is required than medicines. The FDA does not have the authority to approve supplements for safety and effectiveness, or to approve their labeling, before being sold to the public. [25]
Due to the necessity to contain other ingredients for taste, texture and color, gummy supplements can have lower amounts of the active ingredient than traditional methods. [26]
Biotin (also known as vitamin B7 or vitamin H) is one of the B vitamins. It is involved in a wide range of metabolic processes, both in humans and in other organisms, primarily related to the utilization of fats, carbohydrates, and amino acids. The name biotin, borrowed from the German Biotin, derives from the Ancient Greek word βίοτος (bíotos; 'life') and the suffix "-in" (a suffix used in chemistry usually to indicate 'forming'). Biotin appears as a white, needle-like crystalline solid.
Molasses is a viscous byproduct, principally obtained from the refining of sugarcane or sugar beet juice into sugar. Molasses varies in the amount of sugar, the method of extraction and age of the plant. Sugarcane molasses is usually used to sweeten and flavour foods. Molasses is a major constituent of fine commercial brown sugar.
A dietary supplement is a manufactured product intended to supplement a person's diet by taking a pill, capsule, tablet, powder, or liquid. A supplement can provide nutrients either extracted from food sources, or that are synthetic. The classes of nutrient compounds in supplements include vitamins, minerals, fiber, fatty acids, and amino acids. Dietary supplements can also contain substances that have not been confirmed as being essential to life, and so are not nutrients per se, but are marketed as having a beneficial biological effect, such as plant pigments or polyphenols. Animals can also be a source of supplement ingredients, such as collagen from chickens or fish for example. These are also sold individually and in combination, and may be combined with nutrient ingredients. The European Commission has also established harmonized rules to help insure that food supplements are safe and appropriately labeled.
Gummy bears are small, fruit gum candies, similar to a jelly baby in some English-speaking countries. The candy is roughly 2 cm (0.8 in) long and shaped in the form of a bear. The gummy bear is one of many gummies, popular gelatin-based candies sold in a variety of shapes and colors.
Pyridoxamine is one form of vitamin B6. Chemically it is based on a pyridine ring structure, with hydroxyl, methyl, aminomethyl, and hydroxymethyl substituents. It differs from pyridoxine by the substituent at the 4-position. The hydroxyl at position 3 and aminomethyl group at position 4 of its ring endow pyridoxamine with a variety of chemical properties, including the scavenging of free radical species and carbonyl species formed in sugar and lipid degradation and chelation of metal ions that catalyze Amadori reactions.
A multivitamin is a preparation intended to serve as a dietary supplement with vitamins, dietary minerals, and other nutritional elements. Such preparations are available in the form of tablets, capsules, pastilles, powders, liquids, or injectable formulations. Other than injectable formulations, which are only available and administered under medical supervision, multivitamins are recognized by the Codex Alimentarius Commission as a category of food.
Nootropics, colloquially brain supplements, smart drugs and cognitive enhancers, are natural, semisynthetic or synthetic compounds which purportedly improve cognitive functions, such as executive functions, attention or memory.
Nutraceutical is a marketing term used to imply a pharmaceutical effect from a compound or food product that has not been scientifically confirmed or approved to have clinical benefits. In the United States, nutraceuticals are considered and regulated as a subset of foods by the Food and Drug Administration (FDA).
Cannabidiol (CBD) is a phytocannabinoid, one of 113 identified cannabinoids in cannabis plants, along with tetrahydrocannabinol (THC), and accounts for up to 40% of the plant's extract. It was discovered in 1940 and as of 2022, clinical research on CBD included studies related to the treatment of anxiety, addiction, psychosis, movement disorders, and pain, but there is insufficient high-quality evidence that CBD is effective for these conditions. CBD is sold as a herbal dietary supplement and promoted with yet unproven claims of particular therapeutic effects.
A fruit snack is a type of gummy snack made with fruit flavoring and natural gelatin. They were first made by confectioner Louis Shalhoub in the 1970s as a lightweight high energy snack food for backpackers. Although they are often marketed as a healthier alternative to regular gummy candies, the veracity of these claims is disputed, as fruit snacks typically contain fruit flavoring instead of actual fruit.
Milk Duds are a brand of candies made with chocolate, created in 1928 by Hoffman and Company of Chicago and now produced and marketed by The Hershey Company, under license from owners of the brand, Highlander Partners, a Dallas-based global private equity firm.
Megavitamin therapy is the use of large doses of vitamins, often many times greater than the recommended dietary allowance (RDA) in the attempt to prevent or treat diseases. Megavitamin therapy is typically used in alternative medicine by practitioners who call their approach orthomolecular medicine. Vitamins are useful in preventing and treating illnesses specifically associated with dietary vitamin shortfalls, but the conclusions of medical research are that the broad claims of disease treatment by advocates of megavitamin therapy are unsubstantiated by the available evidence. It is generally accepted that doses of any vitamin greatly in excess of nutritional requirements will result either in toxicity or in the excess simply being metabolised; thus evidence in favour of vitamin supplementation supports only doses in the normal range. Critics have described some aspects of orthomolecular medicine as food faddism or even quackery. Research on nutrient supplementation in general suggests that some nutritional supplements might be beneficial, and that others might be harmful; several specific nutritional therapies are associated with an increased likelihood of the condition they are meant to prevent.
The nutrition facts label is a label required on most packaged food in many countries, showing what nutrients and other ingredients are in the food. Labels are usually based on official nutritional rating systems. Most countries also release overall nutrition guides for general educational purposes. In some cases, the guides are based on different dietary targets for various nutrients than the labels on specific foods.
Picamilon is a drug formed by a synthetic combination of niacin and γ-aminobutyric acid (GABA). It was developed in the Soviet Union in 1969 and further studied in both Russia and Japan as a prodrug of GABA.
A dose is a measured quantity of a medicine, nutrient, or pathogen which is delivered as a unit. The greater the quantity delivered, the larger the dose. Doses are most commonly measured for compounds in medicine. The term is usually applied to the quantity of a drug or other agent administered for therapeutic purposes, but may be used to describe any case where a substance is introduced to the body. In nutrition, the term is usually applied to how much of a specific nutrient is in a person's diet or in a particular food, meal, or dietary supplement. For bacterial or viral agents, dose typically refers to the amount of the pathogen required to infect a host. For information on dosage of toxic substances, see Toxicology. For information on excessive intake of pharmaceutical agents, see Drug overdose.
Gummies, gummi candies, gummy candies, or jelly sweets are a broad category of gelatin-based chewable sweets. Gummy bears, Sour Patch Kids, and Jelly Babies are widely popular and are a well-known part of the sweets industry. Gummies are available in a wide variety of shapes, most commonly seen as colorful depictions of living things such as bears, babies, or worms. Various brands such as Bassett's, Haribo, Albanese, Betty Crocker, Hersheys, Disney and Kellogg's manufacture various forms of gummy snacks, often targeted at young children. The name "gummi" originated in Germany, with the term "jelly sweets" more common in the United Kingdom.
Vegan nutrition refers to the nutritional and human health aspects of vegan diets. A well-planned vegan diet is suitable to meet all recommendations for nutrients in every stage of human life. Vegan diets tend to be higher in dietary fiber, magnesium, folic acid, vitamin C, vitamin E, and phytochemicals; and lower in calories, saturated fat, iron, cholesterol, long-chain omega-3 fatty acids, vitamin D, calcium, zinc, and vitamin B12.
The Dietary Supplement Health and Education Act of 1994 ("DSHEA"), is a 1994 statute of United States Federal legislation which defines and regulates dietary supplements. Under the act, supplements are regulated by the FDA for Good Manufacturing Practices under 21 CFR Part 111. The act was intended to exempt the dietary and herbal supplement industry from most FDA drug regulations, allowing them to be sold and marketed without scientific backing for their health and medical claims.
Nicotinamide riboside (NR, SR647) is a pyridine-nucleoside and a form of vitamin B3. It functions as a precursor to nicotinamide adenine dinucleotide, or NAD+, through a two-step and a three-step pathway.
O Positiv, Inc. is a healthcare company headquartered in Los Angeles. It specializes in dietary supplements aimed at easing the symptoms of premenstrual syndrome (PMS). The company is the owner of the FLO brand.