| | |
| Company type | Private |
|---|---|
| Industry | Retail |
| Founded | 1971 |
| Headquarters | Ronkonkoma, New York, U.S. |
Key people | Paul Sturman, CEO |
| Products | Nutritional supplements |
| Revenue | |
| Owner | Johnson & Johnson |
Number of employees | 13,000 [1] |
| Website | www |
The Bountiful Company is an American dietary supplements company. It is owned by Kohlberg Kravis Roberts, which sold most of the company's brands to Johnson & Johnson in 2021. [2]
It was originally known as Nature's Bounty, Inc. but changed its name to NBTY, Inc. in 1995.[ citation needed ] It then changed its name back to The Nature's Bounty Co. in 2016. [3] It changed to its current name, the Bountiful Company, in January 2021. [4]
The company was founded in 1971 by Arthur Rudolph, as a mail order company named Nature's Bounty. [5] [6]
The company was publicly traded until 2010, when the Carlyle Group acquired it for $3.8 billion. [7]
As of 2015, the company reported total sales of $3 billion, with $1.9 billion Consumer Products Group, $891 million Holland & Barrett International and $247 million Direct-to-Consumer. [8] It considered selling the company amid growing interests from China, [9] or an IPO early 2017. [10]
In 2017, the Carlyle Group sold a majority stake in the company to Kohlberg Kravis Roberts. [11] [12]
In 2021, the company was acquired by Johnson & Johnson for $5.75 billion. [13] [14] [15]
The Bountiful Company owns a wide variety of brands including:
A 2011 Consumer Reports investigation found fish-oil supplements that contained, "total PCBs in amounts that could require warning labels under California’s Proposition 65, a consumer right-to-know law, in one sample of the CVS, GNC, and Sundown products, and in two samples of Nature’s Bounty." [18]