Jake Bronstein | |
|---|---|
| Born | June 13, 1978 Philadelphia, Pennsylvania, U.S. |
| Occupation(s) | Marketing innovation expert and entrepreneur |
| Known for | Blogging, Road Rules , FHM , pranks |
| Spouse | Kristina Hoge (2010–present) |
Jake Bronstein (born June 13, 1978), is a marketer, entrepreneur, Internet personality, and blogger. He was an editor of the US edition of FHM , a men's magazine. Bronstein markets himself as a "fun evangelist," and provides consulting services to that end through his marketing agency GiantMINIATURE. [1]
Bronstein appeared in season four of the television program Road Rules , Road Rules: Islands , at age 18, and two years later published his first feature article in Maxim . At 21 he signed on for FHM , but took a brief break a few years later to co-host G4 Tech TV's Video Game Vixens. He also documented his sex life for Glamour [2] and wrote a book about his sexual activities under the alias "Allen Jake Bronstein" [3] He later worked in marketing, and founded a blog named Zoomdoggle with colleague Josh Spear. [4]
In 2009, Bronstein and Craig Zucker noticed rare earth magnetic spheres on YouTube and repackaged them as a popular magnetic desk toy called Buckyballs. In July 2012, the Consumer Product Safety Commission filed an administrative complaint against Buckyballs and similar magnetic toy companies, alleging that the balls present a safety risk when swallowed. [5]
In 2012, Bronstein founded the apparel company Flint and Tinder, which was acquired by Huckberry in 2016. [6]
In 2018, Bronstein became BuzzFeed's Head of Partner Innovation. In this role, he paired Tasty with LG Ovens for a cookie subscription program, [7] launched a 24-hour takeover of the BuzzFeed homepage to showcase Bumble's virtual first dating functionality, [8] opened a New York themed pizza parlor with Chase bank, the NY Knicks, and Run DMC [9] that would be named the 2019 Shortie Awards Best Location Based Experience, [10] and form the Adobe x BuzzFeed "Make The Feed" partnership, described by Adobe as their "most creative ever." [11]
Bronstein has been involved in a number of publicity stunts, such as bathing in the Bryant Park Fountain, [12] taking advantage of a loophole to get into the NBA draft, [13] auctioning on eBay the lead singer position in his band, [14] offering himself for marriage, [15] freeing a fish into New York's East River, launching a 50 Dates in 50 States quest by soliciting invites from women on the web, [16] and offering 1,000 strangers a hand-written love letter. [17]