Jayen Mehta | |
---|---|
Managing Director of Gujarat Co-operative Milk Marketing Federation Government of Gujarat | |
Assumed office January 2023 | |
Preceded by | RS Sodhi |
Chief Operating Officer of GCMMF | |
In office February 2022 –January 2023 | |
Personal details | |
Nationality | Indian |
Education | BBA,PGDRM |
Alma mater | Sardar Patel University Institute of Rural Management Anand |
Jayen Mehta is an Indian business executive. He serves as the managing director at the Gujarat Co-operative Milk Marketing Federation Ltd (GCMMF),the largest food product marketing organization in India and a state government-owned cooperative society,known for its brand Amul. [1] [2] Prior to this,Mehta held the position of Chief Operating Officer of Amul. [3]
Businessworld magazine named him in the list of Influential Marketing Leaders of India 2021 [4] and was also included in the 'Powerful Influencer 2020' list by India TV . [5]
Mehta completed his Bachelor of Business Administration in Marketing from BJ Vanijya Mahavidyalaya in Gujarat in 1989. He is a gold medalist from Sardar Patel University. He did his post-graduation at the Institute of Rural Management Anand (IRMA) in Gujarat. [6]
He has been associated with Amul since 1991,where he held various positions such as brand manager,group product manager,and general manager. [7]
Mehta also served as the in-charge Managing Director of Amul Dairy in Anand,Gujarat for a brief period from April 2018 to September 2018. Mehta served as the Chief General Manager of GCMMF. [7]
In February 2022,he was appointed as the Chief Operating Officer of GCMMF. [3] He also serves as the GCMMF nominee on the boards of Mehsana,Sabarkantha,Banaskantha,Panchmahal,and Valsad milk unions. [3] He was made the managing director of Amul in January 2023,succeeding RS Sodhi. [7]
Mehta is a member of the Standing Committee on Marketing for the International Dairy Federation (IDF). [8]
In 2021,he was named among India's Most Influential Marketing Leaders by BW Businessworld magazine. [4] He was also honored with the Marketer of the Year - FMCG Food award by the India Chapter of the International Advertising Association (IAA). [9]
In 2021,Jayen Mehta was awarded the Best CMO Award by Pitch and Exchange4Media. [10] He was also included in the CMO Super 30 Honor Roll by the Internet and Mobile Association of India (IAMAI) in 2020. [11] He has been listed in India TV's “Powerful Influencer 2020”list. [5] In 2018,he received the Marketing Man of the Year Award from the Ahmedabad Management Association. [5]
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